Proceedings of the International Conference on Communication and Applied Technologies 2024 (ICOMTA 2024)

164 authors
Morante, Renzo
Production and Post-production of Football Channels on YouTube: An Interview with Spanish-speaking Youtubers from Argentina, Colombia, Spain, Mexico and Peru
Morante-Renzo, Renzo
Football Journalism and Infotainment on Youtube: An Interview with Youtubers from Peru, Argentina, Mexico, Colombia and Spain
Mostajo-Alvarez, Ximena
Documentary Photography as a Tool for Environmental Education and Preservation of Paracas National Reserve
Munayco, Lucía
Effects of Non-Eco-friendly Influencers’ credibility on the purchase intentions of sustainable personal care products
Murillo, J. A. Dulanto
Influence of Anime Consumption on the Cultural Appropriation of Young Peruvians
Olmedo-Cardeña, Emma Pascuala
Relationship Between Internet Addiction and Academic Performance Among Peruvian University Students
Omar, Victor
K-Pop among Female University Students in Lima: A Study on Dance Learning and Cultural Influence through Music Videos
Padilla, Gerado Karbaum
The Influence of Feminism in the Construction of Female Characters in Greta Gerwig’s Filmography
Padilla, Pablo Vásquez
Discourse’s Critical Analysis through Social Protests in Quito – October 2019
Palacios-Núñez, Madeleine Lourdes
The Branding Strategy in the Brand Image of Natural Cosmetics Companies
Palomino-Flores, Paola
Streamers as Emerging Journalistic Figures: A Study on their Influence and Informative Quality
Palomino-Flores, Paola
Integrating Multimedia in Journalism: Analysis of Transmedia Practices at El Comercio and La República
Parodi, C. Poggi
Influence of Anime Consumption on the Cultural Appropriation of Young Peruvians
Parodi, Christiana Alicia Poggi
The Contribution of Music Video Tutorials in the Musical Education of YouTube Subscribers Between the Ages of 20 and 25 in Lima
Parodi, Christiana Poggi
The Influence of Feminism in the Construction of Female Characters in Greta Gerwig’s Filmography
Parodi, Christiana Poggi
From Printed Newspapers to Tiktok: an Analysis of Content and Preferences of University Students in Peru
Parodi, Poggi
K-Pop among Female University Students in Lima: A Study on Dance Learning and Cultural Influence through Music Videos
Pedraza-Armenteras, Pilar
Stress-free Collaborative Evaluations Through the Mural Digital Platform in University Students
Pettina-Rodriguez, Claudio
The use of Photography as a Prevention Tool Against Animal Abuse Through Instagram
Pinchi-Tirado, Naomi
Uses and Gratifications of the Reality Show ‘La Casa de los Famosos Mexico’ in the Millennial Audience
Pinto, Ana
Celebrity Endorsement: How ‘Rare Beauty’ Capitalizes on Selena Gomez’s Emotional Bond with Millennials
Pizarro-Acosta, Rosa Alexandra
Stand Up for Purpose: Disability and Inclusion in Social Advertising Through Humor and Storytelling
Poggi-Parodi, Christiana
Harmful Stereotypes in Dating Shows:
Portugal, Lisset
The Safeguarding of Intangible Cultural Heritage Through the Production of Documentaries by Students at a University in Lima
Puente, Teresa
Efforts of Spanish-language Television Networks in the U.S. to Combat Disinformation
Ramírez-Jefferson, María M.
Portrait of a Country. Images of Peruvian Society in the early 20th Century
Reis, Pedro
Evaluation of a Prototype Media Literacy sMOOC by an Expert Panel
Rivera-Prado, Rita Lucía
The Fictionalized Universe of the Narrative Regarding the Virtual Influencer Miquela Sousa
Rodriguez-Quezada, Mario
Documentary Photography as a Tool for Environmental Education and Preservation of Paracas National Reserve
Rodriguez-Quezada, Mario
Representation of Women Through Advertising Photography and Body Positive on Instagram
Rodriguez-Quezada, Mario
Documentary Photography and Spatial Remote Sensing as Tools for Deforestation Reconnaissance in the Amazon
Rodriguez-Quezada, Mario
The Visual Narrative and Photographic Archives as Memory of El Niño Phenomenon
Romero-Hermosilla, Alexandra
The Branding Strategy in the Brand Image of Natural Cosmetics Companies
Rosales, Tomas Jesus Castañeda
The Contribution of Music Video Tutorials in the Musical Education of YouTube Subscribers Between the Ages of 20 and 25 in Lima
Santivañez, Alexandra Jeanethe Valega
Peru and Spain: Corporate Reputation through Financial Education Programs
Sauñe-Henostroza, Rodrigo
Documentary Photography and Spatial Remote Sensing as Tools for Deforestation Reconnaissance in the Amazon
Sayan-Casquino, Yasmin
The Fictionalized Universe of the Narrative Regarding the Virtual Influencer Miquela Sousa
Sayan-Casquino, Yasmin
The Representation of Autistic Characters in the Fanfictions of “The Owl House”
Sayan-Casquino, Yasmin
Players’ Perception in Video Games With Horror Narrative: Analysis of the Audiovisual Features in Resident Evil
Sayan-Casquino, Yasmin
Uses and Gratifications of the Reality Show ‘La Casa de los Famosos Mexico’ in the Millennial Audience
Sotomayor, Juan P.
Discourse Analysis in Videos of Criminal Groups in Ecuador: Standardization of Violence and Contradictions in their Discourses
Suing, Abel
Teaching Communication in Schools. Case: UTPL-CAJE-Más Periodismo Communication Club
Suquilanda, Milenny
Teaching Communication in Schools. Case: UTPL-CAJE-Más Periodismo Communication Club
Talledo-Anton, Carlos Mario
The Visual Narrative and Photographic Archives as Memory of El Niño Phenomenon
Toukoumidis, Ángel Torres
Football Journalism and Infotainment on Youtube: An Interview with Youtubers from Peru, Argentina, Mexico, Colombia and Spain
Toukoumidis, Ángel Torres
Innovative Strategies for Audiovisual Literacy at Film Festivals. The Case of Peru
Tropiano, Lilian
Evaluation of a Prototype Media Literacy sMOOC by an Expert Panel
Vaca, Franklin Aguilera
Construction of a transmedia project for an imagined community
Valdivia-Rossel, Maria Pia
Addicted to Entertainment. Netflix Consumption Experience of Young Peruvians
Vallejos-Soto, Maria Araceli
Integrating Multimedia in Journalism: Analysis of Transmedia Practices at El Comercio and La República
Vargas, María Arcelia Serrano
Online Education, the Option for Mexican Migrants to Reduce Their Educational Disadvantages: the Case of the APRENDE INEA Platform
Vargas-Sardon, Jorge Lucas
Perceptions of Diversity and Inclusion Through body positive in Peruvian brands on Instagram
Vargas-Sardon, Jorge Lucas
Addicted to Entertainment. Netflix Consumption Experience of Young Peruvians
Vargas-Sardón, Jorge Lucas
The Branding Strategy in the Brand Image of Natural Cosmetics Companies
Vela, Sobrado
K-Pop among Female University Students in Lima: A Study on Dance Learning and Cultural Influence through Music Videos
Villaorduña, Tamya Lucero Rufino
The Influence of Feminism in the Construction of Female Characters in Greta Gerwig’s Filmography
Wong-García, Gabriel Martín
Building a Brand From Fiction: The Simpsons and Duff
de Jesús Oré, Andrea
Social Capital and Interactions in the Virtual Communities of Fans of the First Division of Peruvian Professional Football
de Jesús Oré, Andrea
Production and Post-production of Football Channels on YouTube: An Interview with Spanish-speaking Youtubers from Argentina, Colombia, Spain, Mexico and Peru
de Jesús Oré, Andrea
The Microdocumentary as a Digital Learning by Doing Technique: The Case of Communication Students in Lima-Perú
de Jesús Oré, Andrea
Innovative Strategies for Audiovisual Literacy at Film Festivals. The Case of Peru
de Souza Paes, Paula
The Brazilian Far-right and New Media Models: the Role of Disintermediation in Bolsonarismo’s Discourse
de la Vega, Andrea Nicole Rodríguez Puente
Personal Branding in the Music Industry to Achieve Internationalization
e Silva, Flávia Gomes-Franco
The Brazilian Far-right and New Media Models: the Role of Disintermediation in Bolsonarismo’s Discourse