Proceedings of the 2017 7th International Conference on Education and Management (ICEM 2017)

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195 articles
Proceedings Article

Reformation and Exploration in Physics Experiment Teaching

Maoyong Tang, Yaxiang Bai
In order to improve the quality of physics experiment and cultivate the innovative person with ability of independent scientific research, traditional physics experiment teaching method and content must be reformed, In this paper, the reformation and exploratory researches of physics experiment teaching,...
Proceedings Article

Current Situation and Development Prospect of French Economic Reform

Lu Chen
Since the debt crisis in Europe, the French economy remains in the doldrums, and it has not yet appeared any hopeful sign of recovery. France is considered as the second-largest economy in Europe, with the label "European sick man", even "French recession" is rampant. For the French government, the introduction...
Proceedings Article

Reform and Development of Multimedia Teaching Methods in Foreign Language Courses at Colleges and Universities

Yun Li
For multimedia teaching methods in foreign language courses at colleges and universities, it is necessary to combine the characteristics of multimedia courseware with teaching and pay attention to some problems regarding usage so as to truly play the advantages of multimedia teaching equipment and achieve...
Proceedings Article

Research on Service Network Governance Structure

Guihong Xu, Jingfeng Zhao, Haizhen Wu
The article analyzed the attitude and role of stakeholders in the service industry, straighten out the logic relationship, construct both bottom-up and top-down sandwich type vertical structure, but also horizontally through the multi-agent coordination management to realize the subject interests and...
Proceedings Article

Research and Study on Credit System of Shanghai E-Commerce Enterprises

HaiLan Pan, WenJing Wei, YuHan Wang
In recent years, with the outbreak of such issues as the disclosure of personal information and the unrealistic price cuts of Taobao shops, it is not difficult to see that many problems concerning the credit of electronic commerce have begun to be uncovered continuously, thereby hindering the further...
Proceedings Article

Training Mode of Logistics Talents Based on Internet Era in Application Colleges and Universities

Shufan Zhu, Rongyan Zhu, Xiaofen Zhou
With Internet platform and information communication technology having poured into traditional logistics industry, it is becoming more and more important to train logistics management talents to adapt to transformation and upgrading of logistics enterprises. This paper presents Training mode of logistics...
Proceedings Article

Econometric Analysis of Development of Real Estate Industry in Zhanjiang

Yanli Xu, Dan Liu, Bin Chen
In order to promote the development of real estate in Zhanjiang City, this essay uses the method of econometrics to establish the regression model with the related indicators of real estate development in Zhanjiang from 2000 to 2013 as the econometric analysis. The results show that the total real estate...
Proceedings Article

Flat Application in Interaction Design

Guoxin Chen, Yuntian Ma
Flat design is a mix of visual style and the concept of interaction design, visual style, information and interactive logic flat hierarchy, is to achieve the ease of use of the interaction and create high quality user experience. This article from the perspective of the social development, the interface...
Proceedings Article

Study on the Instruction of EOP

Xixiang Ke, Xue Yang
This paper briefly introduces the current problems and characteristics of general English and ESP and analyzes the necessity of setting up English course for occupational purposes as one of the follow-up courses of college English. The necessity and practicality of English courses for occupational purposes...
Proceedings Article

Research on MTI Education Model from the Perspective of Needs Analysis Theory

Yan Yao
To meet the growing needs of translation market, China has attached great importance to the training of translation talents. MTI was set up under this background. However, as a new major, education model of MTI is still relatively unclear for most MTI institutes. Market needs of translation talents haven't...
Proceedings Article

Research on the Development of Editors in the Internet Era

Xi Wang
With the rapid development of science and technology, the new web-based digital media came into being. New media age posed a serious challenge to the survival and development of editors. In order to improve the competitiveness of editors, The following four aspects conteng are listed below: (1)The new...
Proceedings Article

The Construction Mode of the Sadness Experience of Losing-Single-Child Groups under Chinese Cultural Background

Xinliang Wang, Chao Wu
The loss of only child events have a great influence on the life and work of the relevant parties and helping them to get out of their grief and return to their daily life is an urgent task for the development of contemporary Chinese society. Based on the background of China's cultural development, this...
Proceedings Article

How Low-rating Restaurant Crack Business

Bo Gao, Xinjian Qiang, Shuyu Chen
This work is focusing on "Yelp" businesses. The main idea is to analyze the data from the Yelp web site. These two methods are used for grade prediction and feature selection: multinomial logistic regression and random forest. In conclusion, the results of the two methods are mostly the same with acceptable...
Proceedings Article

Evaluation of Mobile Corporation Brand Business Performance based on Association Rules

Hongxia Guo, Bin Pan, Yong Liu
In SQL Server 2010 environment, the association rules is used to analyze the data of mobile phone users bill, in order to find the correlation between the users consumption and the revenue of mobile communications company Sichuan branch. The performance contribution(PC) indicators of tariff package is...
Proceedings Article

Exploration of Training Innovative Talents in College English Teaching

Lili Luo
This article analyzes the measures taken and achievements made by normal universities in cultivating English language innovative talents, and the existing problems were summed up. Emphasis should be placed on the ability of subject application to reflect the practical value of foreign languages. From...
Proceedings Article

Discussion on Innovative Education of College Students E - business Innovation

Mengqing Feng
With the rapid development of e-commerce in our country, many college students regard e-commerce as their preferred business model for personal entrepreneurship. Under the new situation, the e-commerce education for undergraduates should be strengthened. The emphasis is to strengthen the "three education"...
Proceedings Article

The Role of English Language and Literature on the Cultivation of Students' Language Ability

Shuang Chen
Education of English language and literature plays an important role in promoting students' language ability. Here analyses the importance of cultivating students' language ability, put forward the components of students' language ability, analysis of the English language and literature for the specific...
Proceedings Article

An Empirical Study on the Influential Factors of the Allocation Efficiency of Financial Resources in the Western Region

Hongjian Li, Chi Fan
This paper selects the data of twelve provinces and cities in the western region of China from 2011 to 2015, constructs the panel data and establishes the econometric model. It mainly analyzes the efficiency of allocating financial resources in the western region from three aspects: the marketization...
Proceedings Article

The Problem Analysis and Improvement Measures of Mathematics Education of International Students

Xiaoyan Wang, Xuefei Lu, Yanhong She
The education of overseas students in China is an important part of talent training, teaching work is the most important part of international students' education, The teaching of mathematics courses for foreign students play an extremely important role in the process of cultivation. This paper analyses...
Proceedings Article

Structure Performance Evaluation Method Research of Harbor Portal Crane

Yu Zhang
Harbor portal crane is composed of many pieces of metal structures, portal cranes various functional structures and cranes overall security evaluation system in accordance with the idea of the analytic hierarchy process and gives a quantified method, the application of expert investigation and the Analytic...
Proceedings Article

China's Policy Dynamic Adjustment Mechanism Based on Evolution Characteristics of Strategic Emerging Industries [*]

Hongmin Liu, Yichao Han, Weiwei Liu
The typical periodic evolution is the characteristics of strategic emerging industries (SEI), and the development of SEI opens the "window of opportunity" for the establishment of the industry leaders and the late-development countries to realize economic catch-up. However, the characteristics of externality...
Proceedings Article

The Exploration of Innovation of Ideological and Political Education Work for Students in Higher Vocational Colleges

Chong Liu
The development and changes of the higher vocational education bring not only opportunities to the ideological and political education of students at higher vocational colleges, but also challenges. At this stage, it is particularly important to strengthen innovative construction of ideological and political...
Proceedings Article

Research on the Design of SINS/GPS Integrated Navigation System

Ruimin Zhang, Xusheng Wang
The functional design is carried out from global positioning, navigation instructions and other aspects based on the navigation system design. However, in the process of using SINS/GPS combination, it needs to be studied from the aspects of operation precision, system operability and so on. On the premise...
Proceedings Article

College English Teachers' Sense of Responsibility—a Research Based on Schlenker's Triangle Model of Responsibility

Tuanhua Lu
Teachers' sense of responsibility is one of the determinants of college English teaching. However, its importance has been overlooked by most of current researches, hence this topic is insufficiently studied. The Triangle Model of Responsibility proposed by Schlenker precisely forecasts and explores...
Proceedings Article

Research on the Current Situation of Intellectual Property Law Based on the Perspective of Public Information Resource Management

He Li
With the continuous development of the economy and society, China has gradually entered into the information society, and information has gradually become an important means to promote the economic development. Because of the important role of information, how to better implement the intellectual property...
Proceedings Article

Estimating Multipath Signal Delay Using MUSIC Algorithm

Mingyue Zhai
This paper considers the problem of time-delay estimation of multipath signals, which is widely existed in wireless communications. For multipath channel, we propose a new signal model, and based on this signal model, we estimate the delay of multipath signal by using the traditional MUSIC algorithm....
Proceedings Article

Aspects to Reform College English Teaching under the Background of Socialization of NMET

Junling Yan
As is known to all, English is an important subject of our learning, but as the socialization of the college entrance examination English reform, English major is faced with the problems of the reform. Different people have different views. Some people think that English learning and examination is essential...
Proceedings Article

Travel Freedom, Sexual Harassment and Family Support to Female Higher Education in Pakistan

Sumara Mehmood, Chong Li
The developed nations around the world pay equal attention to male and female's higher education, however females' higher education in Pakistan is still most neglected sector. The paper is an effort to investigate the impact of travel Freedom, sexual harassment and family support to female's higher education....
Proceedings Article

Analysis on Driving Forces of Sustainable Development of High-end Manufacturing Industry in China

Jun Xu, Xingcheng Ge
In recent years, with the development of economy and the progress of science and technology, the new wave of global industrial transfer, represented by high-end manufacturing industry, is becoming more and more intense. Nowadays, countries all of the world have increased the development of high-end manufacturing...
Proceedings Article

Airport Security Analysis

Tianbao Liang
Nowadays, airplane is the fastest transportation tool, and more and more passengers choose it when they are traveling. so, Airport security analysis can help to upgrade Airport security system. For analyzing Airport security system, the Model of M / M / c queuing system in Queuing Theory is built to...
Proceedings Article

Study on the Fiscal and Taxation Policies of Land Fallow in China

Lingling Qin, Jinyao Li
Cultivated land is the most valuable agricultural resource. Facing the "red light" of environmental resources, such as the irrational agricultural resources, the food supply pressure of the over-population and the super-intensive utilization of water, taking advantage of the abundant timing of domestic...
Proceedings Article

Research on the Development of Environmental Accounting in China

Ting Guo
In recent years the waste of resources is serious, environment worsening, human survival environment is a serious threat. In this case the environment accounting arises at the historic moment. Environmental accounting caused great attention world, in foreign development earlier, but in our country late...
Proceedings Article

Research and Implementation of Wisdom Campus System Based on Android Platform

Yanqiu Wang, Xiaofei Yan
With the rapid development of internet, cloud computing and mobile application development, smart campus system is paid more attention by more and more scholars. In China, many scholars have already explored the concept of smart campus. Against this background, we carry out research on the development...
Proceedings Article

Construction and Practice of Excellent Course of "Network Security Technology"

Tiejun Jia, Yang Li
Through the investigation and analysis of advanced applied talents in network security, developed and implemented the in-depth and optimized construction plan for the "Network Security Technology" excellent course of Shanghai colleges and universities. Reform and practice are conducted on course construction...
Proceedings Article

Construction of the Framework of Intercultural Communication Competence in Foreign Language Teaching in Colleges and Universities

Yanna Qiao
With the development of globalization, it has been very important to cultivate the ability of intercultural communicative competence in colleges and universities. Intercultural communication is a kind of comprehensive ability. Based on the connotation of intercultural communicative competence, this paper...
Proceedings Article

Analyze the Application and Practice of Flipped Classroom Concept in College English Teaching

Mingbo Yu
The application of flipped classroom as a kind of teaching mode can make students become the real subjects in the normal study life, so as to achieve the purpose of using the classroom time to let the students and teachers communicate and interact with each other, and to improve the learning efficiency...
Proceedings Article

The Inheritance of Chinese Traditional Music in College Music Education

Wei Chen
With the globalization of economy, China has closer relations with other countries. Music education in our country also begin to show a diversified musical art form and promote the development of music education in our country. But it also causes the marginalization of traditional music in college music...
Proceedings Article

Cross-cultural Communication Based on Wittgenstein's Life Form

Yabo Li
Life form, "language games" and "family resemblance" are three important concepts in Wittgenstein's later philosophy research, marking the philosophy of language from theory to practice. In global village, no one is completely able to avoid the influence from life form, and no one can be really far away...
Proceedings Article

The Evaluation Index System Research on Quality Engineering Based on AHP

Jiangtao You, Wei Liu
For the sake of accelerate the modern engineering management, promote the transformation and upgrading of highway and waterway engineering construction and development, improve the quality, safety and operation service level of highway and waterway engineering. This article puts forward the construction...
Proceedings Article

Study on the Relationship between Innovation Types and Factors Supply

Dongming Yu
In the long-term follow-up study of sample enterprises, we found that the elements supply growth will bring different effects on innovation activities. Through in-depth research, the author found that, in the context of independent innovation, elements inputs will encourage enterprises to continuously...
Proceedings Article

On Methods to Improve College English Teaching under the Background of Socialization of NMET

Junling Yan
With the help of the great reform of socialization of college entrance examination English, college English teaching must also make the corresponding reform measures so as to form a comprehensive range of an overhaul. In order to reform and improve college English teaching, we must understand contents...
Proceedings Article

On the Pertinence of Textbooks in Chinese as a Foreign Language

Huiling Sun
In many principles of compiling textbooks for foreigners, the pertinence principle is the most important, and the principle of demand is the first principle of the principle of pertinence. The other principles are to think about the problem from the point of view of the teacher. The principle of pertinence...
Proceedings Article

Core Talent Identification and Management Problems of the Enterprise

Xiaoqing Wang
Talent management has become a focus problem in human resource management theory and practice. Firstly, the article reviews the related studies of the talent management theory and practice, and puts forward the meaning of the core talents, which can be divided into four types: management core talents,...
Proceedings Article

A Summary Report on the Senior Administrative Personnel Overseas-Study Team of Yunnan Provincial Higher Education in 2016

Yongkun Wan
From September 18 to December 18 in 2016, the 20-people Senior Executives Study-abroad Team of Yunnan Provincial Higher Education went to Langara College in Vancouver of Canada for three months of study. Through careful study and understanding of all the learners of this team towards Canadian fundamental...
Proceedings Article

A Comparative Study of Learning Anxiety between Rural Left-behind Children and Non-left-behind Children

Xiaofang Li
Objective: to investigate the learning anxiety level of rural left-behind children and non-left-behind children. Method: Adopted the anxiety subscales of "mental health diagnostic test" (MHT), this research has made an investigation on 363 rural left-behind children and non left-behind children. Results:...
Proceedings Article

On Validity and Improvement Strategies of Proposition in Putonghua Test

Huiling Sun
In the Putonghua Test, the proposition is crucial in determining the subjects' Putonghua level. But the design of proposition is defectiveness .the subjects are in front of the computer without communication object and not in the communication field, just one-way talking for three minutes. Such talk...
Proceedings Article

Research on the Mode of Cultivating Innovative Talents Based on the Integration of Industry-University-Research

Chuanlin Huang, Yao Li, Shuang Gao
With the rapid development of information science and technology, there are also serious problems in the supply and demand of applied talents between informatization enterprises and higher education schools. Industry-university-research cooperation has become the fundamental solution to the problem....
Proceedings Article

Artistic Teaching about Jia Pingwa's Prose in an Era of Visualization

Ying Zhang
Today, with the rapid development of visual culture, colorful images make readers enter the "era of reading pictures" unconsciously. Images bring the readers visualization, audio-visual impact and reading comprehensiveness. When teaching about the artistic characteristics of Jia Pingwa's proses, it is...
Proceedings Article

Construction of Quality Assurance System for Talent Training in Chinese-foreign Cooperative Program

Haiying Ma, Rangjia Cai
In view of the current Chinese-foreign cooperative program personnel training quality, the problems of surrounding the talents training goal of Chinese-foreign cooperative program, for training scheme, course system, teaching staff, teaching resources and teaching quality monitoring system for this paper....
Proceedings Article

Research on the Teaching Operation Mechanism of Intellectual Property Law Course

Shu Luo
As an inevitable choice of the postgraduate talent training mode of the intellectual property law, the joint training mode of industry, school and scientific research institution puts forward new requirements for the teaching of intellectual property law courses. In view of the main problems in the teaching...
Proceedings Article

Research on Information Disclosure of Internal Control in Asia-Pacific Industrial Company

Yinling Liu
With the continuous development of social economy, the information disclosure of internal control is related to the enterprise of vital importance. However, from the current situation of listed companies, there are still many problems in the internal control information disclosure of the listed company's...
Proceedings Article

Analysis on the Environmental Performance Evaluation of Listed Companies in Jilin Province

Guohong Zhen, Tianwei Zhang
The environmental pollution caused by production and operation of enterprises has gained much more attention in recent years. We need to find a balance point between economic development and environmental protection. This paper will explain the connotation of environmental performance evaluation in the...
Proceedings Article

A Study on Ming Poetry and Prose Teaching With Equal Importance on Knowledge and Emotional Intelligence

Lin Sun
The teaching of Ming poetry and prose has always been grossly underemphasized. This paper starts with the current situation of Ming poetry and prose teaching and then points out the way to solve the problems, namely, achieving knowledge accumulation by clarifying the frame and context of Ming poetry...
Proceedings Article

A Review on Task-based Language Teaching

Shuguang Zhang
The construct of task has become so universal as to turn it into one of the best-validated terms in second language acquisition (SLA). Task has become the fulfillment of an evolving disciplinary agreement with an emphasis on meaning. Both teachers and students have been aware of linguistic form in language...
Proceedings Article

Research and Exploration on Some Problems in Software Testing Course in Colleges and Universities

QiaoLing Xie
With the development of economy and society, the demand for talents in computer information-related professions shows a multiples growth in our country. Software testing is accompanied by the production of software, which plays an irreplaceable role in the evaluation and shaping of computer software...
Proceedings Article

The Application of Blended Learning in Training Primary School English Teachers in Xi'an

Runxia Cao
With the development of educational technology, the traditional classroom teaching mode has been gradually replaced by blended learning mode. This kind of blended educational approach can be applied not only to students' learning but also to the training of teachers. In recent years, the demands for...
Proceedings Article

Constructing an Effective Primary English Learning Model Based on Learning Community

Zhongyu Zhang
In this paper, a primary English learning model based on learning community was proposed. According to this model, an experiment of English teaching and learning was done in a English training institution. The result illustrate that this model is apparently effective for the primary school students to...
Proceedings Article

Research on the Training of College Teachers' Practical Teaching Ability under the Background of the Application-Oriented Transformation

Cumbo Zuo
Through the investigation of 9 application oriented overall transformation of colleges and universities in Jilin Province, this paper analyzes and arranges the problems existing in the training of teachers' practical teaching ability in the transition colleges and universities on the understanding situation,...
Proceedings Article

English Professional Curriculum Reform from the Perspective of Students' Needs under the Background of Socialization of NMET

Junling Yan
Under the background of socialization of NMET, college English major courses also need to adjusted to a certain degree. To meet students' needs, universities should add in appreciation courses to cultivate students' innovation and enhance students' ability of listening and Under the background of socialization...
Proceedings Article

Explore New Ways to Innovate the League Work in Colleges and Universities

Yao Yao, Yuyan Zhou
Due to its unique functions and features, new media technology not only strongly appeals to college students, but also enriches the mode of the League Work in Colleges and Universities .This paper analyzed how new media application in college student affairs with summarize, case analysis and other methods,...
Proceedings Article

A Study on Gender Differences in Speech Act of Refusal of Chinese College Students

Hao Liu, Mengyu Qian
n our daily life, gender difference usually causes problems and conflicts in the conversations between male and female, therefore, in the intercultural communication, inter-gender communication is a topic that experts and scholars pay much attention to. Through exploring the gender differences of Chinese...
Proceedings Article

The Exploration and Practice on Teaching of Inorganic Chemistry Experiment——Taking Zaozhuang University as an Example

Wentao Yi, Chunyan Yan, Jie Ma, Yong Liu, Qiaoli Lin, Xiaoxia Wu
Inorganic chemistry experiment is the first compulsory chemistry experiment course for chemistry, chemical engineering, applied chemistry and other chemistry related majors in colleges and universities. It plays an extremely important role in cultivating the good experimental habits of the students....
Proceedings Article

Path Research on Ideological and Political Education for Poverty-Stricken College Students Based on Psychological Analysis

Lisha Tan, Xiaoxin Wu
Due to economic poverty and particularity of the self-development consciousness of college poverty-stricken students, which tends to cause negative change of psychological aspects, and affect their normal adaptation and self development. Therefore, this article proposes that when offering effective solutions...
Proceedings Article

Research on the Index System of Core of Economic Activity Analysis in Grid Enterprise Based on Hierarchy-Grey Relation Method

Shanshan Wu, Lili Zhang, Xin Wang
This paper analyzes the factors that influence the electricity market, puts forward the grey correlation method and constructs the core index system of the economic activity analysis of the power grid enterprises. The analysis result proves the effectiveness of the system.
Proceedings Article

The Enlightenment of Uber's User Experience-Centered Crossover Marketing

Guicheng Hu
With the deepening of globalization and pluralism, the business limits and scopes of some industries and enterprises are no longer very clear and explicit; that is, the era of competition based solely on single enterprise, single brand and single product is over. Nowadays, marketing needs innovation,...
Proceedings Article

Research Status of Uygur Language as the Second Language Teaching Based on Bibliometric Analysis

Fangli Yuan, Xiadiya Yibulayin
With the development of Uygur language courses, the study of Uygur language as the second language teaching is increasing. This paper studied the development and research significance of Uyghur language as the second language teaching research from 2001 to 2015, and then put forward some suggestions...
Proceedings Article

Analysis of Used Car E - commerce Platform

Juan Kong
How to make full use of the large-capacity, high-speed and large-scale advantages of the Internet to enhance the core competitiveness of the e-commerce model, break the traditional sales channels and comprehensively and rapidly develop the second-hand car market in our country is a problem to be solved...
Proceedings Article

Research on Content System of Economic Activity Analysis of Power Grid Enterprises Based on Full Professional Integration

Shanshan Wu, Lili Zhang, Liu Dian
The economic activity analysis of power grid enterprises is not only one of the bases for the government departments to supervise but also the necessary means for power grid enterprises to improve their own operating efficiency. At present, the business environment of power grid enterprises has undergone...
Proceedings Article

Child Language Development, Function and Society from a Functional Perspective

Shuguang Zhang
It is well known that almost every normal child can acquire his mother tongue in a few years after he was born. Language development admittedly is remarkable phenomenon and also a basically universal human achievement. The aspect of child language acquisition attracts great interest from many linguists...
Proceedings Article

Discussion on Diversified Oil Painting Teaching

Yanni Wu
Colleges and universities are the forefront place of specialized personnel training in our country. In the new era of economic and social development in our country, the state's requirements for the comprehensive literacy of specialized personnel continue to increase. However, there are still many defects...
Proceedings Article

Ensemble Radical Basis Function Neural Networks for Regression Based on Statistical Learning Theory

Liangzhi Gan, Dawei Jiang, Mi He
We proposed an algorithm to construct ensemble radical basis function neural networks for regression estimation. Taking full advantage of the characteristic of radial basis function, we calculated groups of approximate basis in Reproducing Kernel Hilbert Space (RKHS). The approximate basis could be used...
Proceedings Article

Countermeasures of Wuhan city circle advanced manufacturing Technology Support——Take Wuhan Robot Industrial Park as an Example

Dong Liang, Guopei Cai, Zhongwei Zhang
Advanced manufacturing technology is an important part of advanced manufacturing and is a new form of manufacturing. Its advanced manufacturing mode, technical means and management methods represent an industrial strength and level in a country. As a typical representative and main technical means of...
Proceedings Article

Service Innovation Theory and Its Latest Development: A Summary of Literature

Luhao Liu, Ling Liang
With the constant development and deepening of service economy, this paper re-examines the current development status of service innovation in the theoretical perspective. After organizing previous literature, this paper puts forward 2 service innovation directions —— product service system and producer...
Proceedings Article

A Tentative Study of Error Correction Strategies in English Class for Non-English Majors

Haixia Yin
Since the 1950s, error correction has aroused much attention in the studies of second language learning. Lots of linguists have studied deeply in the field of error correction. In the past few decades, more and more linguists came to realize the functions and necessity of error correction in the process...
Proceedings Article

The Effect of Mobile Tour Guide Platform on the Promotion of Xi'an in the Background of Wisdom Tour

Xiaoning Dou, Jing Zhao, Kewei Lei
According to the analysis of the great function and powerful advantage of the mobile tour guide platform in the current tourism development, this paper points out that the mobile tour guide platform is a powerful way to promote the tourist industry in Xi'an into Wisdom Tourism. It is a good opportunity...
Proceedings Article

Analysis on Financing Difficulty of Chinese SMEs and Countermeasures Concerned: From the Perspective of Supply Chain Finance

Luhao Liu
Small and medium-sized enterprises (SMEs), an essential part in China's economic society, are faced with great financing difficulty in development. By analyzing financing source of SMEs in this paper, it is believed that the reason for their financing difficulty is ascribed to the weakness in profits...
Proceedings Article

Research on the Construction of the Contingent of Cadres in Colleges and Universities Based on the Idea of "the Unity of Knowledge and Action"

Lijuan Chang
Along with the economic and social development, China's demand for talents presents a blowout state. This demand is not only embodied in quantity, but also in the requirements for quality. As the forward position of talent training, colleges and universities play an irreplaceable role in it. The construction...
Proceedings Article

Research on College English Teaching Based on Inquiry-based Teaching Mode

Min Zhang, Ya Fang
Key research universities in China studied how to conduct inquiry-based teaching research on senior grade professional course of engineering management. The teaching mode that is problem centered, research and experimental projects centered has been reformed. Trying to research the application in teaching...
Proceedings Article

Package Task Model in Public Packet Mode

Zhuang Rong
In recent years, with the large-scale emergence of mobile Internet applications, enterprises have adopted self-service crowdsourcing platform based on mobile Internet to make business inspection and information collection by using network resources. Combined with the location of multiple tasks in real...
Proceedings Article

Monetary Policy and Inventory Investment: Panel Data Evidence from China

Yuxin Ning, Huanying Wang
This study uses 2000-2012 Chinese listed manufacture firms' data to examine the effects of monetary policy on the firms' inventory investment. The paper estimates the firms' inventory investment model using a dynamic neo-classical framework. We find that internal cash flow fluctuation is the most important...
Proceedings Article

A Preliminary Study on the Introduction of Creative Thinking Training in the Teaching of Design Methodology

Shengli Chen, Jinsong Yu
The rapid development of art design education, the training of creative thinking is also more and more attention. The teachers in our college try to the curriculum of design method as the carrier with professional events, the students' collaborative design; student-centered, teacher supplemented by open...
Proceedings Article

Case Study on Scientific Researcher's Motivation at TF Institute

Hongzhen Deng
This paper takes the scientific research staff of TF Institute as the object, and aims at putting forward detailed improvement by analyzing the current situation and existing problems of employee motivation of researchers in TF institute.
Proceedings Article

Type Building and Teaching Enlightenment of Domestic Fantasy Films since the 21st Century

Xin Yang
Fantasy films reflect the nature of life based on exaggerating and transforming the real world through allegories or legends. Domestic fantasy films have gradually adopted the high-concept model in recent years. Under market operations, these films become new favorites of the box office. It is urgent...
Proceedings Article

An Analysis on the Path to Merging Quality Education with Exam-oriented Education Effectively: From the Aspect of the Symbiosis Theory

Hongxia Zhang
As two different modes of education, quality education and exam-oriented education have been discussed and debated continuously in educational practices. Based on the view of symbiosis theory, this essay analyses the essence and effect of these two different modes of education and concludes the shortcomings...
Proceedings Article

Survey on Satisfaction Level of Nursing Students in Internship and Discussion on Strengthening Teaching Management

Xiaona Jin
[Goal] To understand the current satisfaction of nursing students in clinical internship, to analyze its influencing factors, to put forward suggestions on the improvement of the quality of clinical internship and to strengthen the clinical teaching of medical students internship management. [Method]...
Proceedings Article

The Study on Technology and Application of IaaS in Campus Network

Xiaohui Wang
Currently, the network in many universities is developing rapidly. But the utilization is low and the inadequate of servers in construction. So, this paper introduces a server virtualization technology based on VDI technology taking Xi'an Eurasia University as the instance. This technology will be implemented...
Proceedings Article

Study on Evaluation System of Urban Community Emergency Preparedness Ability

Rong Cao, Runzi Zhao
Objective: Construct an index system of evaluating emergency preparedness of urban community. Methods: Through two rounds of consultation with experts, the evaluation index system of emergency preparedness capacity of urban community was constructed, and the weight of each index was calculated by Analytic...
Proceedings Article

Three Consciousnesses for Editorial Affairs Staff

Shuhui Wang, Yanping Niu, Caijuan Shang, Shengfeng Wang, Feifei Shang, Jing Luo
The editorial affairs are involved in every aspect of daily work in an editorial department, and they are an indispensable part in the normal operation of a journal. The editorial affairs staff have a deep influence in quality on publishing efficiency, quality and reputation of the journal, and both...
Proceedings Article

The Exploration of the Concept and Practice of Individualized English Teaching in Contemporary Chinese Context

Liwen Yin
English is an important course to cultivate students' Comprehensive English skills. It aims at improving students' comprehensive language knowledge level and practical application ability and improving their comprehensive English level. Through effective classroom teaching, students can improve their...
Proceedings Article

Curriculum Teaching Reform of Advanced Mathematics in Application-Oriented Universities—with Nanchang Institute of Science & Technology as an Example

Yunxuan Xiong
This paper, among the first, analyzes the curriculum teaching reform of Advanced Mathematics in application-oriented universities. Based on its actual situation, this paper establishes a new mathematical knowledge module to better serve for the follow-up professional courses, thus improving the quality...
Proceedings Article

Construction and Practice of the Self-Evaluation System of Colleges and Universities based on the Quality

Zhaohong Liu, Yang Yang, Shiping Liu
In the process of the transformation of higher education from elite education to popularization, we discussed the goal of the self-evaluation system of colleges and universities, conceived a learning-oriented self-assessment framework model, constructed the organizational structure of teaching evaluation...
Proceedings Article

The Analysis of Classroom Teaching Design of Life Education in Colleges and Universities

Yinchun Luo
Life education is the core content of College Students' mental health education, which is the basis for college students of leading to a happy life. In this paper, we hackle how to do the classroom teaching design of life education in colleges and universities by analyzing three aspects about the design...
Proceedings Article

Problems and Countermeasures in Graduation Design of Information Management and Information System Specialty

Shuang Gao, Jingshu Wang, Chuanlin Huang
Graduation design work is great significance to train students' practical ability, innovative ability and entrepreneurial ability, and improve the quality of teaching in an all-round way. Analysising of several aspects of the graduation design of information management and information system specialty,...
Proceedings Article

Construction Strategies of MOOC Quality Evaluation Based on Postmodernism Perspective

Hui Zhang, Pan Du, Jiping Li
MOOC (Massive Open Online Courses) is an emerging educational mode that enables vast learners to easily access massive learning resources through the Internet. The MOOC course is characterized by openness, interaction, sharing and personalization. Therefore, MOOC curriculum evaluation should be combined...
Proceedings Article

Study on the Application of Experiential Teaching Model in Japanese Teaching in Colleges and Universities

Tian Zeng
The development of representational expressive technology in China has led to the transformation of basic methodology of painting. Although it had conflict on traditional painting consciousness, it was also accepted by a group of artists with advanced thoughts and artistic sensitivities. Based on the...
Proceedings Article

The Professional Setting and Adaptability Analysis of Industry Structure of Transportation Higher Vocational Education of Xinjiang under the Background of "The Belt and Road Initiative"

Wei Mao, Muhmar Ruhyan, Jie Li, Shefeng Guo
In this paper, based on transportation industry structure and employee status in Xinjiang province, and according to the professional setting and employee status of higher vocational education college specializing in transportation (highway, railway and civil aviation inclusive), the transportation industry...
Proceedings Article

The Application of WeChat Public Platform in College English Teaching

Li Chen
In recent years, the development and popularization of WeChat has been recognized by the vast numbers of users. Due to the penetration of WeChat on mobile phones all around the China, tremendous attention has been attached to the application of WeChat in foreign language teaching. College students who...
Proceedings Article

Research on the Training Mode of Graduate Students of Master Degree in Journalism and Communication

Wanhong Pang
In order to improve the training mode of the Master of Journalism and Communication, the investigation and research method is adopted to analyze the problems in MJC training. In the training of MJC, there are some problems such as the lack of professional degree features, the structural defects of teachers...
Proceedings Article

Non-intrusive Household Appliances Management

Sen Jing, Zhonglin Luo
The single-phase electric appliance analysis and detection device are divided into signal sampling, signal amplification and AD conversion. The system takes analog circuit as the main body, and takes digital circuit as the auxiliary, realizing precise control through STM32F4.And transforms the low voltage...
Proceedings Article

Research on the Data Acquisition Resource Management Based on SNMP

Jing Wang
With the increasing size of computer network, network information is changing. However, the devices from different vendors and the difference of equipment management means make network management more complex. So it is a great challenge to effectively maintain network and ensure the quality of network...