Advances in Economics, Business and Management Research

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24976 articles
Proceedings Article

Facing both Challenges and Opportunities, How can Financial Service Firms Survive under the Pandemic?

SOAR Analysis of Three Leading Firms in the Financial Service Industry

Ding Li, Ning Xie, Zhihang Xie
After the breakout of COVID-19, many entity industries have to shut down. The rapid decline of money transaction caused by the shutdown of the entity industries has shocked the financial service industry while the increase in digital transactions also offers them opportunities. Facing both challenges...
Proceedings Article

A Systematic Review of the Significance of the Development of Fisher’s Model in Financial Analysis

Chengxi Lu, Yixiao Sun, Xinyue Xu, Anqi Zuo
This paper is to help anyone who is not familiar with the Fisher model build a comprehensive understanding of the Fisher model. We reviewed the past papers, analyzed, and concluded some advantages and limitations of the Fisher model. We found that this model only functions properly under strong conditions...
Proceedings Article

Arctic Indigenous Peoples: Preservation of Traditional Subsistence Activities

I V Samsonova, M S Malysheva
The Arctic zone is a unique part of Russia. This is a territory of a specific type of development and plays a strategic role from the point of view of national security and economy. The Arctic zone takes up 52.2% of the territory of the Sakha Republic (Yakutia) and is characterized by distinct extreme...
Proceedings Article

The Development and Usage of NPV and IRR and Their Comparison

Yi Wang
Net present value (NPV) and internal rate of return (IRR) are two popular capital budgeting techniques in the modern economy. Almost all finance textbooks included these two concepts. The paper presents a review of NPV and IRR from the following perspectives and aims to provide a general understanding...
Proceedings Article

An Overview on Private Equity Leveraged Buyouts

Nuofangzhou Chen, Keren Wang
It has been over three decades since Jensen brought up the new form of ownership in private equity, today, private equity plays a significant role in financial markets. Moreover, private equity and other forms of firms offer different impacts on the whole economy as well as financial markets. To begin...
Proceedings Article

An Empirical Study on Green Technological Innovation and Economic Development in China’s Ethnic Minority Autonomous Regions

Based on PVAR Model

Xuejing Yu
Over the years, the research on technological innovation and economic development has attracted the attention of many scholars at home and abroad. Technological innovation is widely considered to have an important influence on economic development. According to the new economic growth theory, technological...
Proceedings Article

Research on the Innovation of High-Tech Safe Product Based on Chinese Societal Structure and Idea Exploration

Dianya Gao, Chi Ham Lam, Yanping Wu
This paper explores China's current safety situation in combination with the innovative and rational perspective to find potential improvements and or methods to solve specific aspects of the safety issues. The process is supported by extensive research and analysis of particular safety issues that...
Proceedings Article

Analysis on investment decision of start-up company Based on POCD framework: the case of Naixue’s tea

Shirui Che, Mirui Zuo
In recent years, multiple startups have been found all around the world. Most of them need to be invested from VC to support their development. However, only a few startups grow into valuable companies that can bring money to investors, which means they need to assess the potential risk of startups....
Proceedings Article

Prospects for Polytechnic Education in the Implementation of Applied Educational Programs

A E Bespalov, V V Agafonova, I V Kozlova
Based on the analysis of existing regulatory documents in the field of higher education, the possibility of using an interdisciplinary approach in the educational process as part of the development of polytechnic education, which is aimed at achieving results in priority areas of development of science,...
Proceedings Article

COVID-19’s Impact on the Computer Industry during the Pandemic

Baimin Wang
Covid-19 was first discovered on December 12, 2019 in Wuhan, Hubei Providence, China according to the CDC. It has, more or less, dramatically affected our society as a unity, and also individual daily lives. This paper analyzes the impact of the pandemic on the industry of electronics, specifically the...
Proceedings Article

The Relationship Between Live Streaming and Consumer Behavior

Xuan Song, Na Hu, Chongxi Ye
Live streaming usually refers to the use of live broadcast technology for online display of goods, consulting and answering questions and other new service methods through the Internet platform. In recent years, with the rise of live broadcasting, consumers will also choose new ways of purchasing. At...
Proceedings Article

People’s Consuming Concept in Different Ages

Zhi Zhou
People’s consumption concept is usually related to their birth environment. In the past 40 years, China has experienced rapid economic development and tremendous changes in society, which has also triggered a huge change in people’s thinking. Therefore, Chinese people born in different ages have huge...
Proceedings Article

Computer Modeling of Demographic Processes in the Region

I R Shulunova, S S Mikhaylova, E S Budaev, M V Zhilkina
Analysis of spatial differentiation of region-specific demographic processes helps identify the basic trends in population. Structural dynamic analysis can make use of computer simulations to sequence panel data in a logical and visually clear fashion.
Proceedings Article

The Impact of Return Freight Insurance on Retailer’s Choice of Refund Guarantee in the Presence of Private Brand

Taofeng YE, Xiuyuan PEI
Based on the introduction of private brands by retailers, this paper studies the effect of return compensation on retailer’s optimal pricing. The results show that: (1) consumer return cost is lower than retailer return cost: low return compensation makes retailers give up providing refund guarantee...
Proceedings Article

Impact of Price Framing on Consumers

Xinyu Weng
The manner, in which prices are presented to consumers, as well as their categories, has a great impact on consumers’ behaviour. The main reason behind this phenomenon is that consumers tend to take ‘shortcuts’ when choosing between competing alternatives, be it products or services. As much as price...
Proceedings Article

The Process of Test the Single-factor Capital Asset Pricing Model

Zhen Wang
The primary purpose is to test the Single-factor Capital Asset Pricing Model (CAPM) based on the Australian stock exchange market. At the same time, previous research explained the limitations and shortcomings of the Single-factor CAPM model and briefly introduced the optimization and change of the CAPM....
Proceedings Article

Research on the Evaluation of LONGi’s Enterprise Value Based on DCF model

Qianyu Zhou
With the rapid development of solar photovoltaic industry, the evaluation of photovoltaic enterprises value becomes a hot issue. Under the background of COVID-19, it is also a remained problem that whether photovoltaic enterprises in NON-OECD countries such as China are worth to invest. To solve those...
Proceedings Article

Informal Employment and the Shadow Economy: Essence and Social Functions

E O Akvazba, T E Uhabina, A V Starkova
An overview of existing approaches to the concept of the shadow economy and its role in the development of the country is given in the article. The authors describe the shadow economy as a socio-economic phenomenon that has a significant impact on the labor and social situation in Russia, and in particular...
Proceedings Article

Research on the Cross-border M&A

Chinese Enterprises merge with French Enterprises

Guanyu Chen
Nowadays, the world economy deteriorates due to the epidemic, but this crisis can be an opportunity for some cross-border mergers and acquisitions. To promote the success rate of Chinese enterprises’ M&A with French enterprises and provide a reference for Chinese enterprises, this paper first analyzes...
Proceedings Article

Understanding the Impact of the Visual Aspect of Coca-Cola China Has on Chinese in the Chinese Market and the Influences on Their Intention Behavior

Yijin Zhao, Jingzhi Xu
Coca-Cola won the place for itself in the Chinese market as a global brand. Its successful marketing strategy led to the brand being successful in China worth researching and learning. The purpose of this study is to explore how Chinese purchasing intentions are influenced by the Chinese elements (packaging...
Proceedings Article

Influence of Fiscal Education Expenditure on China’s Economic Growth

New Evidence Using Quantile-on-Quantile Regression Approach

Yan-Bei Chen, Zhen-Ting Gong, Yung-Lieh Yang
This article applied the novel quantile-on-quantile regression model (QQ) to reconsider the impact of fiscal education expenditure on China’s economic growth. It focuses on a sample of 510 consisting of 51 first- and second-tier cities of China from 2010 to 2019. The empirical results are as follows:...
Proceedings Article

A study of the Effectiveness of Social Distancing on COVID-19

Minhao Qiu
The Novel Coronavirus pandemic, which has killed at least 50 million people and infected a third of the world's population, is considered the greatest threat to public health. National governments implemented movement restrictions in response to the worldwide crisis to stop the virus's spread....
Proceedings Article

Industrial Expansion and Brand Empowerment of Intangible Cultural Heritage Technologies Under the Background of Industrial Science and Technology

Taking “Jiangxi Enda Linen Co., Ltd” as an Example

Qinxuan Wang, Han Liu, Jingjing Chang
Jiangxi Xinyu fenyi is known as the “hometownship of Xiabu in China”. It is related to its unique ramie planting environment and cultural and historical heritage. At present, Xiabu has the highest output in Jiangxi, and as a labor-intensive industry, it relies on the development of modern industrial...
Proceedings Article

Research of Development Dilemma and Countermeasures of Heyuan’Cultural Tourism Industry Under the Normalization of the New Crown Epidemic Prevention and Control

Siduo FENG
The sudden outbreak of the new crown epidemic has caused the cultural and tourism industry in Heyuan to face various difficulties, including large economic losses of cultural and tourism enterprises, great pressure on enterprises to survive, and a long recovery period for the development of the industry....
Proceedings Article

How UK Exit from EU Influence UK’s Economy

Xinyu Hu, Yangziqian Guo
After the UK officially leaves the European Union in 2021, some regulations have come into force, which has greatly impacted the UK economy. This study adopts a quantitative research method from six aspects: import, export, exchange rate, GDP, inflation, and unemployment rate. Conducted comparative analysis...
Proceedings Article

Quality Assessment of Preschool Education of Children with Autism

I A Nigmatullina, V Ju Dadakina
This research is devoted to the study of the effectiveness of realization of psychological and pedagogical conditions of preschool education of children with autism, which may contribute to an increase in its accessibility and quality. The purpose of this article is to assess the compliance of the quality...
Proceedings Article

Entrepreneurial Team Heterogeneity and Decision-Making Quality: The Roles of Opportunity Novelty and Team Reflexivity

Rui Xing, Nan Zhou, Chang Liu, Guohong Wang
Based on social identity theory and upper echelons theory, the paper aims to explore the relationship between entrepreneurial team heterogeneity and decision-making quality moderated by opportunity novelty and team reflexivity. Moderated multiple regression models were opted for empirical studies, using...
Proceedings Article

Construction and Optimization of Zhoushan’s Marine Economy Growth Pole from the Perspective of Maritime Power

Xiaoping Wang, Libing Shu, Shuyuan Zhang, Xiao Hu, Zhimin Ren, Ning Su, Huaiyi Zhu, Qican Yang, Xiaojiao Shi, Liping Qiu
Guided by the ongoing national strategy of building China into a maritime power, the main themes of the economic and social development of the Zhoushan Archipelago New Area, Zhejiang, China, in the new era are efficiently utilizing its natural endowment and location advantage, giving full play to the...
Proceedings Article

Comparison of Different Investment Decisions Linked with Discount Rate

Siting Zhang
Millions of companies make their investment decisions every minute in the world. They evaluate which projects can bring the most benefits or cost the least to them and then invest in these profitable projects. Hence, companies must have one or more practical and useful investment evaluation methods to...
Proceedings Article

Traditional Lifestyle of the Nationalities in the North and the Economic Activity of the Region: The Case of the Republic of Sakha (Yakutia)

L E Ushnitskaya
Yakutia is not only the largest region in the world, but also the northernmost area that people have mastered and where they adapted economic activity to their needs (Such a large region, that there are even 13 Arctic territories). Today the economy of the Republic of Sakha (Yakutia) is currently represented...
Proceedings Article

The Research on Social Security Satisfaction and Determinants of the Foreigners in China: Based on Descriptive Statistics and Gologit Model

Liling Feng, Xiaoqin Wang, Yu Yang, Yue Fei
To further protect the social rights of the foreigners, we analyzed the social security satisfaction level and determinants based on descriptive statistics and gologit model, using the first-hand data collected by qualitative interviews and questionnaires in Yiwu city. The results showed that the foreigners...
Proceedings Article

On the Issue of the Evaluation of the Economic Development of a Region

N A Demura
The article presents the research of basic approaches to the assessment of regional economic development and identifies the most feasible approach, which is today a pertinent task for the Russian science and practice. The research is based on the analysis of the publications by Russian experts, recommendations...
Proceedings Article

A Multimodal Discourse Analysis on the Reports of China’s First Gold: A Comparative Study of BBC and VOA

Liukexin Cheng
Finding that there are little comparative studies of multimodal discourses, this research intends to provide a case study of this field, making a comparison and contrast between two multimodal discourses and analyzing their attitudes through their visual designs and recontextualizations. Recently, a...
Proceedings Article

Research on Public Culture Construction in Rural Communities under the Background of Rural Revitalization on Strategy

Han Sun
Enhancing the country’s cultural soft power is an important prerequisite for building a well-off society in an all-round way and realizing the great rejuvenation of the Chinese nation. At present, there are obvious cultural differences between urban and rural communities, especially in rural community...
Proceedings Article

The Market Risk Premium Model Theory Study

Minrui Fan
Stock market risk premiums not only influence corporate finance and investment management decisions but also serve as key inputs for numerous financial theory models. A deeper and more comprehensive knowledge of equity risk premiums has emerged as a result of developments in the theoretical research...
Proceedings Article

Organization of Master Classes for Foreigners Learning the Russian Language

A V Yakimova, Yu V Kuzmina
the article is addressed to teachers of Russian as a foreign language. The article describes a popular form of education - a master class, its capabilities and main advantages in comprehending language and culture (change of activity type, minimal language training of students, a wide range of opportunities...
Proceedings Article

The Distribution Inefficiency of Medical Resources in China: A Literature Review

Hu Haojin
Contemporarily, the distribution inefficiency of medical resources in China is a dramatical issues puzzling the Chinese government. In this paper, the issue will be reviewed detailly with corresponding suggestions in terms of handling the problems. Specifically, the progress in last decade of such issue...
Proceedings Article

PageRank: Graph Processing Using Dataflow to Rank Web Pages According to Importance

Ziyu Huang
When a huge number of web pages appear, it is difficult for users to find useful information they need. There is a method to solve this problem. It can sort web pages according to their importance. This method is called PageRank in Spark. In this work, we introduced how PageRank works to rank web pages...
Proceedings Article

Will Chinese New Energy Vehicle Manufacturers Survive Without Government Subsidies?

Hong Pan
New energy vehicles are now the preferred means of transportation for energy saving and emission reduction, but their prices are also higher than traditional oil vehicles. To encourage consumers to accept new energy vehicles, governments have introduced many preferential subsidies. As a result, the current...
Proceedings Article

Exploration and Analysis of the Influencing Factors on Sina Weibo Hot Topics

Siqi Zhang, Xi Shi
Weibo is a social network platform and its hot topic, as a function that is high participated among users, is of high research significance. In this paper, representative factors were sorted out and summarized as the main factors that are able to turn Weibo topics into the trending ones under factor...
Proceedings Article

Deterioration in the Health of Russian Citizens

T Tagaeva, L Kazantseva
The article analyzes the public health situation in modern Russia, the dynamics of demographic indicators, healthy life expectancy, primary and overall morbidity, disability, infant and working age population mortality. International comparisons of the World Bank, the World Health Organization and the...
Proceedings Article

Construction of Distribution System of Coronavirus Based on Talmud Bankruptcy Distribution

Mengdian Hong, Ruoying Li, Peiran Xie
At present, the world is suffering from COVID-19, and many countries do not have the conditions to develop a vaccine. Countries that are without the COVID-19 vaccine are still at risk of a worsening epidemic and potential sequelae, people are dying because of inadequate medical resources and medical...
Proceedings Article

Potential Analysis of International Development for Chinese Sportwear Companies

Hoi Yi So
This paper aims to evaluate the possibility of any Chinese sportswear brand that could become the international competitive company in the sportswear industry. This study explores the potential development of Chinese sportswear from aspects such as financial situation, supply chain, product range and...
Proceedings Article

Research on the Impact of the Development of Third-Party Payment Platforms on Commercial Banks

Ke Ren
With the rapid development of technological products in the information age, mobile phones, computers, and other mobile devices have become indispensable communication tools in our lives. At the same time, electronic commerce has made consecutive progress and innovation, and electronic payment has mostly...
Proceedings Article

Environmental Impact of Green Building Design Based on BIM Technology

Jialiang Tang
To alleviate the environmental damage caused by traditional buildings, green buildings came into being. However, the current green buildings are not comprehensive enough, with limitations such as limited green concept, difficult design, uneven quality, the lack of technical talents and high cost. This...
Proceedings Article

How to Improve the Valuation of DCF Model - a Closer Examination on the Depreciation Rate

Chenxia Du
Along with the Capital Asset Pricing Model (CAPM), the Discounted Cash Flow Model (DCF) has been widely applied to estimate the common equity of a company. Despite the simplicity of DCF, this valuation model also bears criticism regarding the uncertainty of the estimations and restrictive assumptions...
Proceedings Article

Retrospective Analysis of Russia’s Cottage Industries as a Solution to Overcome Today’s Entrepreneurial Crisis

N A Dushkova, V A Grigorova
This paper analyzes Central Chernozem to discuss the history of cottage industries, which have been fundamental to the emergence of small businesses in the region. This paper systematizes what is known on the public policies regarding cottage industries; despite some miscalculations and shortcomings,...
Proceedings Article

Evaluation for Ant Financial Group’s Investment Value Based on POCD analysis

Zijian Ma
In recent years, Internet finance has flourished and has a considerable market. Therefore, more and more people want to invest in this industry to make money. Among the many Internet finance companies, Ant Financial is the most attractive to investors. The subject of our research is the feasibility of...
Proceedings Article

Application Strategy of Probability Theory and Mathematical Statistics in Big Data Analysis

Hechenjin Yu
Since the 21st century, the rapid development and promotion of the Internet has caused data to show a geometric growth, which has ushered in the era of big data in my country. Because big data has the characteristics of large scale, fast growth, and sparseness, this also brings great difficulties to...
Proceedings Article

Modeling Forecasting the Financial Condition of Organizations

E P Peshkova, S P Kyurdzhiev, A A Mambetova
Subject of article is forecasting the financial condition of organizations. The work purpose is to improve existing and develop new methodological approaches to the analysis and forecasting of the financial condition of the enterprise. Study hypothesis is based on the assumption that the results of the...
Proceedings Article

Analyzing the Hoarding Behavior of Disinfection Products During COVID-19

Jiamei Li
Hoarding and panic buying are common reactions of people towards unexpected disasters throughout history. This paper will specifically focus on COVID-19 and hoarding behaviors on masks, hand sanitizers, and other disinfection products that are essential during the pandemic. By researching historical...
Proceedings Article

Research on Lego Multi-channel Development: Success and Improvement

Yushan Cong, Chuanze Liu, Jinjin Qian
Nowadays, many people think that our world is surrounded by entertainment step by step, especially for children. When customers go to the supermarket, Lego is one of the most popular toys. Therefore, detailed research was conducted about Lego’s business model analysis. As a large toy company controlling...
Proceedings Article

Research on Enterprise Salary Compensation Mechanism in the Context of Internet Era

Which Factor Influences Director Compensation-Taking Internet Enterprises as an Example

Che Chen, Houji Pan, Kaiwen Xie
This paper is based on incentive theory to analyze which factors will influence director compensation. We search data from 2017-2020 American internet firms, through correlation analysis we find a weak relationship between director compensation and these factors. Then we find director compensation is...
Proceedings Article

The Quality of Environmental Information Disclosure, Ownership Type and the Cost of Green Bonds: An Empirical Study Based on Green Bonds Issued in China

Xinyuan Ye
With the green bond market in China expanding rapidly, this study examines the relationship between environmental information disclosure and the cost of green bond. It showed that there was a negative relationship between environmental information disclosure and green bond financing cost. Further, green...
Proceedings Article

The Study of Using Machine Learning Algorithms to Construct Portfolio Formation

Zefeng Chen
The earning of the investors in the stock market is related to their investment choice and the behavior of the stocks. The key to investors making a more intelligent investment decision is to predict the price and volatility of the stocks accurately. In addition, building a portfolio formation is also...
Proceedings Article

Innovative Use of Blues as the Core Element of Symphonic Jazz: Taking Rhapsody in Blue as an example

Chen Li
Rhapsody in Blue is a typical work of the famous American composer George Gershwin’s Symphonic jazz, Blues is the core element of Rhapsody in Blue. With the help of the innovative Use of Blues segments, Rhapsody in blue not only has a positive, lively and energetic rhythm, with many typical and living...
Proceedings Article

Value Investment Under the Effect of COVID-19

WenLan Fan, TingGuan Wu, Qing Deng
The impact that COVID-19 brought to the global economy has not yet been eliminated, especially for the retailing industry. At this new stage, we apply the value investing method to analyze investment opportunities in the post-epidemic era. [1] This research will use cases from three companies: PepsiCo,...
Proceedings Article

The Valuation of Basket-lookback Option

Jiayi Li, Xinwen Xu
Exotic options have becoming more popular in the markets. We designed a new over-the-counter product by working on a combination of basket and lookback options and explained its rationale. To value the derivative, we constructed a pricing model in Python using the Monte Carlo method. For a sample simulation,...
Proceedings Article

The Influence of Macroeconomic State on Stock Market Return——Based on the application of macro multi-factor pricing model

Zirun Tian
In order to characterize the time-varying of asset pricing factors with macroeconomic conditions, on the basis of the CAPM model, this paper takes the new variable constructed based on the Treasury bond yield as the variable to characterize the market premium, and pricing model for the stock returns...
Proceedings Article

Autonomous Vision of Driverless car in Machine Learning

Jiaxuan Lu
As one of the main research directions of machine learning and CNN (Convolutional neural network), Autonomous vision and decision-making have many kinds of applications in various fields, especially in Driverless cars and decision-making on highways. In recent years, Tesla, HUAWEI, Google, and Microsoft,...
Proceedings Article

Estimation of Models of the Effect of Taxes on the Economic Growth of the Regions of Russia

A A Mambetova, E P Peshkova
Subject of article is the assessment of descriptive and optimization models of the effect of taxes on economic growth. Work purpose is based on the analysis of the basic models of economic growth (taking into account the tax factor) of foreign and domestic authors to identify the features, advantages...
Proceedings Article

Online Real Estate Worth Investing in or Not

A case study on reAlpha Company

Gang Hai, Zhenghan Yang
This paper discusses whether the current development of real estate companies is worth investing in. In this study, the company “reAlpha” is used as an example to study whether more advanced technology can help the modern real estate industry get more investment prices. First, the discussion of this...
Proceedings Article

Analysis of Bond Investment based on Immune Strategy

Shengyuan Lu
Interest rate risk is the essential market risk faced by bond investment, mainly the price effect and reinvestment effect. With the acceleration of interest rate liberalization, the importance and urgency of interest rate risk management of bond investors are increasingly prominent. Moreover, as an essential...
Proceedings Article

High Risk Bank Loan Recognition Based on Machine Learning

Zishen Zhao
This paper aims to compare the performance of C5.0 decision tree and random forest in high-risk bank loans’ recognition. The author mine 1000 loan information data containing 16 variables and find our model’s accuracy is around 0.71. Then the author try to do some change on model parameters to improve...
Proceedings Article

The survival of cross-border e-commerce under the pandemic - the example of Shein

Yunjie Wang
Since the emergence of the pandemic in late 2019, all industries around the world have received a considerable impact. The economic market is in recession, but cross-border e-commerce has ushered in a rapid development opportunity. Chinese fast-fashion e-commerce brand Shein, as a representative of independent...
Proceedings Article

Chinese Macroliquidity System and Comprehensive Liquidity Index

Wenhao Lai
Macroliquidity means the amount of money in the economy which allows the markets function efficiently. It not only reflects the financing difficulty of the enterprise, but also the amount of the supply and demand for funds. In general, it is a pretty important variable to reflect the economic macroscopic...
Proceedings Article

The Influence of Capital Structure of Real Estate Enterprise on Stock Fluctuation

Yan Zhang
As one of the pillar industries in every country, the real estate industry is characterized by a significant capital demand. Daily corporate governance and operation require a large amount of capital. Therefore, high leverage is one of the essential financing methods in the real estate industry. However,...
Proceedings Article

Analysis of Current Problems in ISDS and the Orient It Should Trace

Ao Sun
Nowadays the ICSID is criticized as a controversial settlement of international investment. In accordance with many scholar’s research, the key problems usually focus on conflicts of the host state government’s sovereignty of executive power and the exception of the multinational enterprise’s contractual...
Proceedings Article

Research on the Marketing Strategy of Pinduoduo—Based on the STP and 4Ps Methods

Jingshen Kuang
Pinduoduo is hailed as a marketing miracle. As an emerging giant in the e-commerce industry, Pinduoduo has excellent marketing strategy and marketing mix. Therefore, this paper mainly studies the success of Pinduoduo in the context of new e-commerce. This research focuses on STP and 4Ps theories and...
Proceedings Article

Today’s Digital Economy as Russia

A V Savchenko, M Y Katalkina, S A Antonov
Russia as a digital economy requires imperative analysis in the light of national security, especially given the pace at which China and the US advance their digital manufacturing technologies as well as the scale of using such technologies when oppressed by sanctions. The methodology of preventive crisis...
Proceedings Article

Web Celebrity Economy under the Background of E-commerce Live Streaming with Goods Marketing Model

Take Tiktok as an example

Xin Liu, Kexin Zhang
Under the background of the gradual development of the web celebrity economy, the mode of live streaming with goods provides great convenience for people’s lives. Both businesses and consumers make profits in the e-commerce industry. In recent years, live streaming on the TikTok platform has achieved...
Proceedings Article

Digital Transformation and Ecosystem of Smart Pillows

Xingyu Liu, Shijia Yin, Yi Li, Fei Wu, Ziyue Zhu
This paper discusses how smart pillows relate to and benefit from digital platforms and ecosystems. With increasing demand for products that improve quality of life, many firms are focusing on products that improve the quality of our sleep. Modern digital technologies make it possible to expand the functionalities...
Proceedings Article

Impact of Weather Insurance on Household Production and Savings

Xiaoling Zhang, Jiaming Zhang
Extreme disasters caused by global climate change have increased the instability of agricultural production in China. In response to these weather hazards, adverse shocks and foregone opportunities for profitability will lead to large fluctuations in agricultural household capital and consumption if...
Proceedings Article

Research on the Correlation of Green Bond Market

Junru Wang, Weiyi Zhang, Wenye Zhao
Green bonds are of great help to promoting the growth of a sustainable economy. This paper critically reviews the burgeoning literature relevant to the linkage between the green bond market and other financial markets. This paper’s review introduces the linkage between the green bond market and ordinary...
Proceedings Article

Research on the Social Problems Caused by Meituan and the Feasibility of Adjusting the Business Model

Xiaoyu Ge
Recently, Meituan is trapped in political and social disapproval. As a dominant character among e-commerce platforms, its future development affects the direction of the whole industry. Accordingly, the purpose of this research is to investigate the threats and opportunities that political constrains...
Proceedings Article

Investigation of the Valuation Model and Asset Allocation Based on Duration

Yuchen Liu
Valuation is an important part of asset estimation and allocation, which are utilized in previous studies to evaluate the value of investment based on different models. In this paper, the duration is investigated as a valuation model in order to access the efficiency in asset allocation and is compared...
Proceedings Article

Psychological and Pedagogical Methods for Development of Assertive Behavior in High School Students

L V Mamedova, Yu V Kobazova, I J Shakhmalova
Studies into how the younger generation grows up and develops as part of the society are increasingly relevant today. The society influences human beings and their mental conditioning; it defines the point of origin for tracking the changes at this or that developmental stage. Therefore, assertive behavior,...
Proceedings Article

The Dilemma of Chinese Women’s Employment and Parenting and Its Solutions

Xiaoya Kang
In the labor market, women often suffer from gender discrimination. This paper discusses the dilemma of female parenting and employment, analyzes the gain and loss of women under the traditional family structure, and explores the reasons and solutions for women’s reluctance to have children in China....
Proceedings Article

The Causes and Solutions of Capitalist Economic Crisis

Chenfu Chu
The capitalist economic crisis has brought great damage to the operation of the world economy. The essence of the capitalist economic crisis lies in the inherent contradiction of the capitalist system. Based on the performance of the American subprime crisis in 2008, this paper deeply analyzes the causes...
Proceedings Article

Learning from the Past Ten-Year Effects of Economic Cooperation Framework Agreement (ECFA)

Kemo Chen, Linfeng Jiang, Haohong Liang, Weixi Su, Yuyuan Wang
This paper aims to study the impact of ECFA on the import and export of goods between the mainland in China and Taiwan, which is of great significance to explore its improvement measures and future development trend. To figure out the problem, this paper focused on the two stages of the development of...
Proceedings Article

The High-end Development Process of the Cosmetics Industry in China

Shenyini Li, Ziyue Pan, Xiyao Yu
Since the beginning of the 21st century, the wave of mergers and acquisitions in China’s domestic beauty industry has been surging. M&A is a complex high-risk investment activity, and its core is financial activities. From many successful and failed cases of M&A, it can be found that the failure...
Proceedings Article

Research on Marketing Strategy of Short Video based on the Rapid Development of Internet Era -- Taking TikTok as an Example

Xinyue Zhang
Based on the rapid development of society, the pace of people’s lives is getting faster and faster. Furthermore, it creates much fragmented time each day—for example, every day on the way to work or school. There may be 20 to 30 minutes of travel time, and if this time is not enough to accomplish something,...
Proceedings Article

Legal Guarantees for Local Self-Government in Today’s Russia

N V Vinnik, E V Kolesnikov
This paper analyzes the legal guarantees for local self-government in Russia as well as specific proposals made to tacked the related issues. The Russian Federation is currently trying to create a new and efficient model of public administration. Local self-government is an integral power of public authority....
Proceedings Article

The Cause and Enlightenment of Evergrande’s Debt Crisis

Jiaxin Li
As a representative of China’s real estate industry, Evergrande Group has been living under a highly leveraged operating condition for many years, and has expanded its assets at a speed of several times based on this. But recently, China’s leading real estate company Evergrande has attracted widespread...
Proceedings Article

Study on the Realization Dilemma and Guarantee System of Workers’ Right to Rest from the Perspective of “996” Working System

Zedong Ding, Yihao Sun, Xiaoyue Zhang, Xiwen Zhang
This study is used to research the unreasonable working system “996”, which work at 9 a.m., get off at 9 p.m., rest for 1 hour (or less) at noon and evening, work more than 10 hours in total, and work 6 days a week, as this work system generally appears in China’s labor market. This work system is illegal...
Proceedings Article

The Analysis of Digital Finance and Digital Inclusive Finance

Discussion on Impact, Problems and Suggestions

Wenge Zuo
In recent years, digital finance has developed very rapidly. With the development of social economy, the society should strengthen the understanding of Inclusive Finance and further promote the practice of modern Inclusive Finance. The development of traditional inclusive finance faces the problems of...
Proceedings Article

How Does Live Stream Promote Current Economic Development in China?

Yang Zheng
Since live stream has been increasingly popular in China, especially among young people. It has become a famous industry and played an important role in our economy in recent years. Besides, it promotes economic prosperity. However, there are also some issues that people haven’t noticed. For instance,...
Proceedings Article

Mechanism of the Innovation Development in the University

I N Krasovskiy, V P Pilyavski, S P Shendrikova, M V Nazrieva
Emergence of the new education as a global phenomenon rather than a local or national one has been prompted by the awareness of the planetary scale of the environmental, economic and political challenges of the 21st century as well as by the ongoing trend toward the globalization of the economic, political...
Proceedings Article

The Influential Factors on Consumer Purchase Intention for Organic Food in China

A Case Study on Bei Da Huang Organic Food Company

Haichuan Ding, Haiyun Li, Xinyi Liu
The outbreak of COVID-19 has had a great impact and change on people’s lives. It has also caused people to pay attention to food health. As a new industry in the era of environmental protection, organic food has gained the favor of consumers. This study investigated the factors that influence consumers’...
Proceedings Article

Research on the Dynamic Correlation Between COVID-19 Pandemic and Boeing Stock

Ziang Shi, Jinyan Wang, Shuwen Yang
Over the past two years, the COVID-19 outbreak has affected industries and changed People’s Daily lives. Due to social distancing and airlines ‘ shutdown, businesses sensitive to the Covid-19 pandemic, such as aerospace industry players, have been devastated. This leads us to be interested in how the...
Proceedings Article

Market Analysis of Five Guys

Cankun Sun
The background of this paper was the impact of COVID-19 on the United States fast food industry before, during and after the pandemic, and used Five Guys, a well-known American-based fast-food brand, as an example to analyze the current development and future trends of the industry. This report used...
Proceedings Article

Exploring the Digital Age: The Carrying Capacity of Virtual Reality Technology for Historical and Cultural Heritage

Sizhe Li
This paper discusses the role and influence of virtual reality (VR) technology on historical and cultural inheritance under the background of the digital age. The essential feature of VR is to enhance users’ perceptions and experiences by immersing users in the virtual world. It greatly promotes the...
Proceedings Article

Management of Verbal Communications as an Innovative Approach to the Formation of Image Policy of the Organization

N A Turanina, O A Kireeva, Yu N Sushkova, S N Glamazda
The article deals with the important problem of effective management of other branding communications in the organization. An innovative approach to the construction of this process is an important component of the image policy of the organization and the highest level of its functioning. Services provided...
Proceedings Article

Returning Farmland to Lakes in the Middle-Lower Yangtze Area: Practices, Challenges and Recommendations

Ziqiang Xing, Huojian Huang, Yong Yuan, Shanshan Liu, Zhongnan Zhao, Ding Wang
Lake degradation with shrunken water body and reduced water connectivity is currently serious in China. It is very significant to return farmland to lakes to improve lake related ecosystems and ecological service functions, from which the national ecological security could be enhanced. This article first...
Proceedings Article

Research on the Tourism Development of Traditional Villages in Leizhou Peninsula from H-I-S Perspective

A Case Study of Chaoxi Village in Leizhou City

Jinfeng Zhong, Wan Wu, Meiling Liu, Yuchen Zhang
Moderate development of the tourism industry is an effective way to revitalize traditional villages. However, most of the traditional villages in the Leizhou Peninsula, Guangdong are facing difficulties in their development, represented by the Chaoxi Village in Longmen Town. Although the village boasts...
Proceedings Article

The Analysis of Google’s Monopoly in The Search Engine Industry

Mengjie Si, Zhuo Si, Yuxin Ye
The main purpose of this paper is to discuss whether Google has a monopoly in the search engine industry and whether it will maintain a monopoly in the future. Firstly, using the five-force model to analyse the industry where Google is located explain Google’s position in the industry. Then through the...
Proceedings Article

Specific Features of Japanese Economy

S N Sokolov, E A Kuznetsova, E A Rzhepka
The article covers the specifics of social and economic relations of Japan that is one of the leading world economies. The deficit of material and financial resources made Japan develop competitive export-oriented economy by using its main advantage, namely the highly qualified resources. The article...
Proceedings Article

New Path of Media-based International Communication in Mobile APP under Computer Background

Zhengzhi Jia
Under the background of world economic integration, China’s economic exchanges with other countries in the world are becoming closely. As China’s strength on the world stage to enhance, China’s stain is becoming strong. In order to establish China’s image and transmit China’s voice, the construction...
Proceedings Article

Tesla’s Dilemma and Future Development Trends

Peijie Lin, Yi Lu, Zitong Xu
This paper’s main objective looked into Tesla’s dilemma and future development trends in the business organisation. The paper methods and materials used are Tesla’s financial and corporate strategy to analyze. The results demonstrated that the association faces hardships at the current phase of its activities....
Proceedings Article

Influencer Marketing for Start-ups: The Rise of Micro-influencers

Qianhui Wei, Qinshao Dai, Yudong Liang
Social media influencers have been utilized by many companies as a marketing method for the past decade. The benefits of micro-influencers, the group of influencers that have a relatively smaller following size, are often underestimated. In this paper, we will explore the effect of micro-influencers...