Proceedings of the 2021 3rd International Conference on Economic Management and Cultural Industry (ICEMCI 2021)

1117 authors
Cui, Zheyu
Analysis of the Impact of Social Media on the Economy
Cui, Ziyuan
Research on Future Business Strategy Reform of Gaming Console Brands
Dai, Hanpeng
The Differences Between Constructing a Portfolio and Single Stock and How to Compare Their Performance
Dai, Qinshao
Influencer Marketing for Start-ups: The Rise of Micro-influencers
Dai, Xuecheng
Research on the Influence of Covid-19 on U.S. Business Service Industry Based on Fama-French Five Factor Model
Dan, Yingjie
The Impact Factors of Protectionism on China
Dan, Yuping
Impacts on the Chinese Video Game Industry During the COVID-19 Pandemic
Danyuan, Zhu
Digital Expansion Path from the Perspective of Diversification Strategies
Deng, Haoxing
Analysis on the Stock Value of United Rentals, Inc. During COVID-19 -- Based on the Theory of Value Investment
Deng, JiaLing
Development Overview and Valuation Analysis of Bilibili
Deng, Qing
Value Investment Under the Effect of COVID-19
Deng, Xianhui
The impact of corporate finance structure on firm value-Evidence from A-share listed companies in China’s manufacturing sector
Deng, Xianhui
Study on Establishment of Enterprise Financial Risk Assessment Model Based on Entropy Weight TOPSIS
Deng, Yabo
Defense Stock Portfolios in a Mean-variance Framework
Deng, Zheyu
Analysis of the Future Development Potential of Tripalink Using POCD Framework
Di, Boya
Do Hedge Funds Hedge in Recent 20 Years?
Diao, Yuzhuo
A Systematical Analysis Framework on Lululemon---- High-end Professional Brand Image and Close to life Promotion
Ding, Danqi
Research on the Relationship Between Customer Satisfaction and Compensation Plan in U.S Airline Industry
Ding, Haichuan
The Influential Factors on Consumer Purchase Intention for Organic Food in China
Ding, Shaoyu
Investment Portfolio Establishment Based on Index Model Linked with Different Constraints
Ding, Yulun
Analysis on Business Analytics in Risk Management
Ding, Zijian
Company Comparison: General Motor Corporation VS Geely Auto
Dong, Fangxu
Research on the Impact of RMB Internationalization on China’s Trade Competitiveness
Dong, Lening
Research on Brand Remodeling and Marketing Strategy Optimization of Chinese Domestic Cosmetics in Post-pandemic Era
Dong, Peize
Bidding Strategies in Online Art Auctions with Buyout Prices
Dong, Yanmin
Research on the Relationship Between Customer Satisfaction and Compensation Plan in U.S Airline Industry
Dong, Yuhan
The Ethical Dilemma for Ele.Me
Dong, Ziou
Innovation & Entrepreneurship “Regenerate” A Fashion Entrepreneur Has a Flair for Fighting Poverty
Dou, Chunli
Measurement of China’s Financial Stress Index Based on AHM-EWM-GM (1, N)
Du, Wenbo
Analysis of FamilyMart Convenience Store
Du, Xiaofei
Analysis of Tesla’s Marketing Strategy in China
Du, Yue
The Impact of Environmental Regulation on Technological Innovation of Automobile Industry in China’s Market- A Case by Tesla
Duan, Baocheng
Company Comparison: General Motor Corporation VS Geely Auto
Duan, Dingyu
Financial Statements and Analysis, Taking Tencent as an Example
Duan, Ziyan
The Rebranding Path of LI-NING
Fan, Chenyu
Transformation of Enterprise Innovation Achievements and Enterprise Growth Under Environmental Protection Regulation
Fan, Jiaming
Analysis on the Relation Between Stake Size Effect and Fehr-Schmidt’s Parameters
Fan, Mingyang
The Development of Tik Tok’s Global Market
Fan, Renxian
A Research on Disneyland at Home and Abroad
Fan, WenLan
Value Investment Under the Effect of COVID-19
Fang, Shuo
Company Comparison: General Motor Corporation VS Geely Auto
Fang, Weizheng
Analysis of Financial Risks in the Process of Enterprise M&A-Taking Alibaba M&A Process as an Example
Feng, Weihan
The Development Mode of Regional Science and Technology Innovation Center Based on the Experience of China and the United States
Feng, Xintong
Regulation on China Internet Finance
Feng, Xuanni
The Impact Factors of Protectionism on China
Feng, Yusen
Analysis of U.S. Sector of Services with Fama-French 5-Factor Model During the Covid-19
Feng, Zhehan
Research on the Growth Development of Xiaomi Company
Fu, Jingyao
International Trade Liberalization and Protectionism: A Review
Fu, Lintong
The Effectiveness of Brand Culture on Customer Engagement
Fu, Mingyu
The Impact of Live Commerce on Consumers’ Purchase Behavior Under the Background of COVID-19 in China
Fu, Xinyue
The Impacts of Trade Protectionism on the Indian Economy
Fu, Yaoyuan
Live Streaming Commerce: A Review and Prospects
Fu, Yiming
Changes in Imports and Exports During the COVID-19 Pandemic in China
Fu, Yiwen
Based on SWOT Analysis to Explore the Marketing Strategy of Sexy Tea’s Inconvenience
Gao, Jingxing
Analysis on Open Account in China from the Perspective of Prisoners’ Dilemma
Gao, Minghan
Simple Chooser Option Evaluation
Gao, Renfei
Blockchain for the Future Development of the Pharmaceutical Industry
Gao, Ruijiong
The Theory and Development of Business Ecosystems
Gao, Xing
Impact of Covid-19 on Tourism Industry
Gao, Yilin
Effect of Rural Social Pension Insurance on Total Retail Sales of Consumer Goods
Gao, Yuhan
How Do Managers Hedge Against Oil ETFs in the COVID-19 Pandemic?
Gao, Yundi
Analysis of BYD’s Business Model and Future Development Prospects
Gao, Yundi
The Impact of Corporate Cash Holding on Stock Price Crash Risk: Evidence from China
Gao, Zhenning
The Application of POCD Framework to Current Online Platform Venture Capital Investment
Ge, Ying
Measurement of China’s Financial Stress Index Based on AHM-EWM-GM (1, N)
Geng, Hongshan
Strategic Management and Financial Analysis in the Context of Epidemic -- A Case Study of Coca-Cola Company
Geng, Siyuan
The Spillover Effects of U.S. Monetary Policy on Global Economy
Gong, Chenglin
The Impact of Oil Prices on the U.S. Stock Market
Gong, Hanzhen
Apple Inc. Strategic Marketing Analysis and Evaluation
Gong, Miaolin
Analysis on the Marketing Strategy of Taobao under the Background of the Era of Internet
Gong, Yuhan
Strategies for the Service Industry to Effectively Overcome the Crisis: Meituan’s Specific Practices During COVID-19
Gu, Bowen
The Application of Business Analytics in the Era of Big Data
Gu, Ding
The Nirvana of the US Clothing Industry After COVID-19
Gu, Jingyu
Market Change: How to Transform and Upgrade Luxury Goods in the New Era
Gu, Tianyu
Comparisons of the Different Views of Face Negotiation Theory
Gu, Yiyun
How to Shape the Brand Magnetic Field? The Generative Logic of Consumption Resonance
Gu, Zeyu
Investment Analysis of Airline Companies in Pandemic
Gu, Zhaoyuan
Why Luckin Coffee Survived After Its Scandal?
Gu, Zhenting
Identification of Optimal Risky Portfolios for Hedge Fund
Guan, Hanya
The Comparison and Contrast Between the Protectionism and Free Trade in England
Guan, Zhiyuan
Comparisons of the Different Views of Face Negotiation Theory
Guo, Jingchun
Analysis of the Marketing Strategies of Luxury Cars in China—Porsche as an Example
Guo, Ruiqi
Exposure Therapy for Phobia Treatment
Guo, Xiaoyu
Influencer Marketing and Traditional Marketing in China: How Does Influencer Marketing in the Leisure Food Industry Affect Purchase Intention
Guo, Xinjing
Analysis of Business Model, Logistics Operation and Live Broadcast of Amazon and Taobao under Epidemic
Guo, Xinyue
The Effectiveness of Fourth U.S. Quantitative Easing Policy on China
Guo, Xuanyi
A Study on the Effect of Haidilao’s Brand Marketing Strategies on Brand Image and Loyalty
Guo, Xueyao
Research on Competitive Strategy of Coca-Cola Company
Guo, Yi
Influence and Prospect of Chinese Hog Futures- Live Hog Industry Perspective
Guo, Ying
Research on Pricing Strategies of Chinese E-Business Platforms Based on Game Theory
Guo, Yuxuan
Adolescent Obesity: Case Study of McDonald’s Happy Meal
Guo, Zeyang
Better or Not? Research on the Influence of Covid-19 on U.S. Financial Industry Based on Fama-French Five Factor Model
Guo, Zhanyuan
Analysis on Financial Statements of Kweichow Moutai Co., Ltd.
Guo, Ziyuan
Research on Promoting the Employment Level of University Students Under the Background of COVID-19
HUANG, Tingting
Characteristics and Influencing Factors of Urban Agglomeration Competitiveness in Pearl River Delta
Hai, Gang
Online Real Estate Worth Investing in or Not
Han, Binxue
Transformation of Enterprise Innovation Achievements and Enterprise Growth Under Environmental Protection Regulation
Han, Bixia
Bond Pricing and Immunization Strategy - Asset Allocation in Bond Investment
Han, Junqi
The Effectiveness Factor on Brand Strategy
Han, Linkun
The Morality Impact of Price War and Low Salary on the Chinese Delivery Industry’s Workers