Research on the Cultivating System of E-commerce Professionals in Universities
Yang LIU, Ze-Xuan YIN, Chen ZHANG, Yi-He ZHANG, Ye WANG, Chun-Yan QIU, Chi-Jun ZHANG, Ren SONG, Yan MA, Xiang LI
Available Online April 2018.
- https://doi.org/10.2991/mess-18.2018.42How to use a DOI?
- E-commerce, Innovation and Enterprise, Talent training system
- In view of the contradiction between the Social demand for talents in E-commerce and the cultivation of undergraduate talents in E-Commerce in recent years, the key to solve the phenomenon of "talent bubble" in E-Commerce is to improve the core competence of E-Commerce. Through combing the undergraduate teaching system and various links of E-Commerce major in colleges and universities, the training system of innovative and entrepreneurial talents of E-Commerce has been established, which takes employment demand as the guidance aiming to meet the needs of social and economic development and master good electronic commerce high-end knowledge and skills, and is expanded by the innovative entrepreneurship education based on the theoretical and practical teaching, driven and promoted by the construction of school-enterprise cooperation projects and the excellent project incubation by taking the laboratory construction as the foundation. In addition, the cultivation of undergraduate talents in E-Commerce in Jilin University of Finance and Economics, the only electronic commerce brand major in Jilin Province, is used as an example to deeply analyze and demonstrate the connotation of the system to constitute each module, to provide reference for the development of E-Commerce major in other colleges and universities.
- Open Access
- This is an open access article distributed under the CC BY-NC license.
Cite this article
TY - CONF AU - Yang LIU AU - Ze-Xuan YIN AU - Chen ZHANG AU - Yi-He ZHANG AU - Ye WANG AU - Chun-Yan QIU AU - Chi-Jun ZHANG AU - Ren SONG AU - Yan MA AU - Xiang LI PY - 2018/04 DA - 2018/04 TI - Research on the Cultivating System of E-commerce Professionals in Universities BT - Proceedings of the 2018 4th Annual International Conference on Modern Education and Social Science (MESS 2018) PB - Atlantis Press SP - 229 EP - 234 SN - 2352-5398 UR - https://doi.org/10.2991/mess-18.2018.42 DO - https://doi.org/10.2991/mess-18.2018.42 ID - LIU2018/04 ER -