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501 articles
Proceedings Article
Youtube Contents Effect on Destination Visit Intentions an Empirical Study in Indonesia
Siti Rahayu, Sugeng Hariadi
Currently, online videos have become the dominant means of information and education. When determining tourist destination visits, YouTube contents play an important role. YouTube content is created by travelers to share experiences, which helps other potential travelers. This study aims to comprehend...
Proceedings Article
Digital Racism: A New Form of Racism, A Threat to the Integrity of the Nation
Pipi Karmila, Dasim Budimansyah
Media transformation and interaction through digital space born in the circle of globalization, encourage Indonesians to become a digital society by relying on their interactions through cyberspace. Advances in information and communication technology provide convenience in people’s lives. However, it...
Proceedings Article
Social Media as a Learning Media to Improve Digital Literacy and Creation
Suharto Suharto, Sri Ambarwangi
The purpose of this study was to determine the literacy level of member of Komunitas Home Recording Indonesia (Indonesian Home Recording Community) and the form of creativity of its members. The method used in this study is a qualitative description. Data is collected through observations on social media...
Proceedings Article
Cohesion and Coherence in The Short Film Series Bocah Ngapa(k) Ya on Trans7 Official Youtube Account
Lutfi ‘Ami Rosidah, Sutrisna Wibawa
A Short film series Bocah Ngapa(k) Ya uses Javanese Ngapak. This language is used by Javanese people on the north coast such as Banyumas, Kebumen, and Tegal in daily life. Cohesion and coherence are neatly arranged in every dialogue of this comedy-themed short film series. The purpose of this study is...
Proceedings Article
The Relationship of Social Media Networking and Human Resource Recruitment: A Literature Review
Syarifa Hanoum, Josua Hasiholan Munthe, Prahardika Prihananto, Aldi Arhab, Dwika Zain Magenda, Muhamad Ady Nugroho, Oktavihana Manalu
Social media networking such as LinkedIn, Facebook, YouTube, and Instagram, have created higher possibilities for a candidate to get their career goals. Several studies have prov en that social media networking is convenient and practical for employers and job seekers. Social media networking allows...
Proceedings Article
An Introduction to Free Improvisation Music Through YouTube
Daniel Antonio Milán Cabrera, Yudi Sukmayadi
Even though it has passed more than half a century, free improvisation music is still unknown by the big public and still hasn’t got the deserved recognition in the artistic and musical circles or institutions. Fortunately, this is starting to change and nowadays it is possible to access to a huge amount...
Proceedings Article
Using the Google Site as a Media to Learn Art Music Chord Online
Jenny Margaretha Silaban, Yudi Sukmayadi
The purpose of this article is to utilize google sites in online learning of Chords for Music. In the learning process. Learning media is the use of computers to deliver material in the form of instructions in the form of drills and practice, tutorials, and simulations. The tutorial is the use of the...
Proceedings Article
Student Preferences in Choosing Social Media as a Learning Medium in Work Degree Courses: A Conjoin Analysis
Wulansari Prasetyaningtyas, Heri Retnawati, Hasan Djidu
The work degree is a compulsory course that must be taken by students of the Fashion Education study program, Faculty of Engineering, Semarang State University. Students are required to make a fashion design which is then demonstrated by the female model at the performance activity, so students need...
Proceedings Article
Signs in Podcasts on Denny Sumargo’s Youtube Channel
Dhamma Satrivi Wiranadhi, I Nyoman Kardana, Nyoman Sujaya
This study aims to examine what language signs are contained in podcast Denny Sumargo’s This research is sourced from youtube channel Denny Sumargo’s Research data in the form of expressions used in the video and used as many as 12 video data selected randomly by the researcher. The type of research...
Proceedings Article
The Effect of Using Youtube as A Teaching Media on the Students’ Listening Skill (The Case of 2nd Semester Students of English Education Study Program of IKIP-PGRI Pontianak)
Abang Muhammad Rizkan, Mukhaiyar Mukhaiyar, Refnaldi Refnaldi
The objectives of the research are: (1) to identify whether using youtube are more effective than using audio in teaching listening skill; (2)To identify whether there is an interaction between Youtube and Audio on listening skill. The research was conducted at IKIP-PGRI Pontianak. The population of...
Proceedings Article
Representation of Gender in Indonesian Children’s Popular YouTube Series: Adit Sopo Jarwo
Novi Dwi Gitawati, Bani Sudardi, Ismi Dwi Astuti Nurhaeni, Sri Kusumo Habsari
As one of most popular children’s series in Indonesia, Adit Sopo Jarwo has entertained Indonesian children for ten years. The popularity of the series has made some research take it as their object of the research which are mostly related to its educative values. To offer a different perspective in analyzing...
Proceedings Article
Disaster Risk Reduction Education through Storytelling for Pre-School Children: A Case Study of Storytellers’ Local Community in Lombok, West Nusa Tenggara
Yulia Hidayati
This paper presents a study on the disaster risk reduction education (DRRE) through storytelling for preschool-aged children by the local storytellers’ community (later in this writing called as LSC) in Lombok, Indonesia. The conceptual framework used is narrative inquiry through the three commonplaces...
Proceedings Article
The Use of Women’s Language Features by Kamala Harris in the Vice-presidential Debate
Britney C. Joseph, Lina P. Hartanti, Ayunita Leliana
The number of women attaining leadership positions in governmental institutions is significantly increasing. The growth of recognizing women in the political sphere prompts the need for this paper to explore how women maintain power and authority on the ‘floor’ through their language choices. To that...
Proceedings Article
Relationship Invasion Games on Mobile Learning-Based Media PJKR FIK UM
Dwi Dimas Bima Sakti, Febrita Paulina Heynooek, Rama Kurniawan
This study aims to analyze the need for mobile learning-based learning media on basketball invasion materials. This research is a qualitative descriptive study, the subjects of this research are students of the Department of Physical Education, Health and Recreation, Faculty of Sports Science at Malang...
Proceedings Article
The Digitalization of Kitab Kuning
The Role of Santri in Reactualizing Islamic Treasure
Halimi Halimi, Muflikhah Ulya, Siti Rahmatillah
To anticipate the burial of the Islamic treasures and to answer the community’s needs in virtual reality. Accordingly, it is necessary to conserve the manuscript and study its contents. This has been successfully realized through various innovations and creativity of the Santris in digitizing Islamic...
Proceedings Article
The Criticizing Strategies by the National Campaign Team (TKN) and the National Winning Agency (BPN) in the 2019 Presidential Election Debate
Nurul Rahmadani, Agustina
This research was motivated by the dominant use of criticism by TKN and BPN in the 2019 Presidential Election Debate. Therefore, this research aims to: (1) uncover the types of criticizing strategies used by TKN and BPN, and (2) to explain and describe the use of criticizing strategies in the 2019 Presidential...
Proceedings Article
Pros and Cons Perspective on Traditional Food Review from Indonesian Food Vlogger: A Multimodal Analysis
Dewi Wulandari Pasaribu, Anni Holila Pulungan, Widya Andayani
This study explores how pros and cons perspectives are constructed in traditional food reviews by Indonesian food vloggers through multimodal elements. The objectives of this research are to identify and evaluate the verbal and visual elements used to express pros and cons, and to analyze how these perspectives...
Proceedings Article
Perceptions of Personal Development in Peruvian Videopodcasts among Youth Audiences
Mellany Gizeh Davila-Noronha, Lorena Teresa Espinoza-Robles, Oscar Alfredo Aybar-Cabezudo
As an audiovisual format, the videopodcast has emerged as a relevant narrative medium among young audiences, combining visual language, personal testimonies, and emotionally resonant storytelling. This article analyzes how youth empowerment is promoted among young audiences through Peruvian interview...
Proceedings Article
Reproductive Health Psychology Course Action Research: Increased Student Engagement through the Application of Case-Based Method (CBM) and Outcome-Based Assessment (OBA)
Yessy Markolinda, Suci Maisyarah Nasution
This article discusses the course development of Reproductive Health Psychology through a Moodle-based learning management system known as iLearn Unand v2.0, an online platform utilized in Universitas Andalas. All learning materials like handouts are shared through iLearn Unand v2.0. We use Microsoft...
Proceedings Article
Slips of the Tongue and Repair Strategies in TV Show “Tonight Show Indonesia”
Fatimah Aroufah, Iwa Lukmana, R. Dian Dia-an Muniroh
The most common mistake in daily conversation is speech errors, and one of them caused by slip of the tongue. This study aimed to discover types of repair strategy in slips of the tongue which came from the speaker in the “Tonight Show Indonesia”. This study used a descriptive qualitative design, and...
Proceedings Article
Communication Science Studies – Spoken Discourse Analysis Verbal Rhetoric and Leadership Style: A Comparative Study of Tun Dr. Mahathir Bin Mohamad and Dato’ Sri Mohd Najib Tun Abdul Razak
Nur Fatmawati, Muhammad Amin, Nawawi Nawawi
The inquiry on leadership communication is one of the most frequent research topics on leadership. Studies of leadership have become both appealing and demanding subjects since the act of leaders, their strategies will determine the future development of a state or country. Leadership is a behavior carried...
Proceedings Article
Learning Management for Early Childhood at the Time of the Covid-19 in Central Java
Marini, Masrukhi, Agus Hermanto, Agus Wahyudin
The purpose of this research is to describe the learning management for early childhood at the time of Covid-19 in Central Java. Research is done by a qualitative descriptive method. The results showed that the learning management for early childhood at the time of Pandemic Covid-19 included the process...
Proceedings Article
Online Guitar Training to Increase Teacher’s Managing Practicum Skills in the 21st Century Education
Dian Herdiati, Dani Nur Saputra
This community service is carried out by providing training to educators, especially elementary school teachers in West Java and surrounding areas. The training was carried out on the basis of input and information from several educators in West Java and its surroundings, that they had difficulties when...
Proceedings Article
Cyberbullying in YouTube: The Role of Psychological Loneliness Towards the Emotional Regulation
Shalmarona Shalmarona, Jessica Chandhika, Naomi Soetikno
The number of social media users continues to increase. In line with this, cyberbullying is something that needs to be considered by looking at the trigger factors. Psychological loneliness and emotional regulation are closely related to the cyberbullying perpetration. The aim of this research is to...
Proceedings Article
Analysis of the Influence of Chinese Cultural Communication from a Cross-Cultural Perspective: A Case Study of Comments on Dianxi Xiaoge’s YouTube Videos
Yichen Gao
This study focuses on the content of Dianxi Xiaoge’s videos and their echoes among overseas audiences and explores the cross-cultural communication mechanism of Chinese culture along with its challenges and opportunities. Through the framework of media communication effects, this study systematically...
Proceedings Article
The Language of Beauty: Investigating Persuasive Strategies in Advertising for Cosmetic Products
Sephia Alya Nur Hidayah, Agwin Degaf, Siti Nurjuliati Sa’adah, Rahmanta Ayum Pratiwi
This study delves into an analysis of persuasive strategies employed in YouTube beauty product advertisements, specifically focusing on five brands: Lotus Professional, Cetaphil, Rimmel London, Makeover, and Garnier. The research draws from Kannan and Tyagi's (2013) theory to explore the range of...
Proceedings Article
Visual Language: A Literature Review for Bridging Linguistics and Visual Communication Design
Harits Setyawan, Wawan Gunawan, Doni Alfaruqy
This study traces the extent to which visual language has been studied in research in order to provide a new concept of how visual language is studied and how the new concept is applied to research for future researchers who want to investigate further about visual language. The data was collected through...
Proceedings Article
A Marketing Communication Strategy for Informal Workers BPJS Ketenagakerjaan 2022–2024
Rizky Julianawati, Riama Y. Simamora, Pepey Riawati Kurnia, Rike Penta Sitio
Social security provided by BPJS Ketenagakerjaan is mandatory for all workers in Indonesia. However, data for 2021 shows that active participants in the BPU (informal) segment are only 6% of the potential data set by Bappenas. This study aims to formulate a marketing communication strategy for the BPU...
Proceedings Article
Using Lecture Videos in Flipped Classroom Model
Thi Kim Loan Bui
Due to the Covid-19 pandemic, traditional teacher-centered teaching has been replaced with learner-centered teaching models. The flipped classroom model has been considered effective by the researchers in the circumstance in which both teachers and students are not able to be present in physical classrooms...
Proceedings Article
Maxims on Miss Teen USA Finalists’ Answers
Petani Bin Mohd Noor
In beauty pageants, the final question segment is undoubtedly the most intense moment for many contestants. This is the round of competition that ultimately detemines their faith, either they make it or break it. The ladies would have to demonstrate their ability to answer a thought provoking final question....
Proceedings Article
The Effect of Video Advertising Content Oreo Wonderfilled Tale Feat, Yuna, GAC, The Ransom Collective # Wonderfilled Version on Consumer Response (Descriptive Quantitative Study on Bandung City Community)
Putra Dwi Zakkie Syavitri, Rah Utami Nugrahani
YouTube is one of the media social of web video sharing often used as an advertising medium. Companies that use YouTube as an advertising medium is PT. Modelez Indonesia with product is Oreo using video ads, an ads that the same as in the television media. Video ads are used in this study are video ads...
Proceedings Article
The Learning Development of ICARE-PPR Assisted by BioPhy to Train Kayuh Baimbai Characters and Biodiversity Conservation
Ita Ita, Lutfiyanti Fitriah
The lecture process should be able to accommodate developments in the cogni-tive, psychomotor and affective domains. Development of learning models is an innovation that must be done. Through the right learning model, students can be directed not only to be smart students but also to be able to mold...
Proceedings Article
“Pahlawan Top Up”: An Advertisement to Enhance the National Non-cash Movement
Savira Mega Putri, Ayu Nurulhaq Putri
Advertising is so familiar in the modern era that people can see it almost everywhere. Advertising is not only about commercial promotion of products, but also comprises the idea of texts with particular intention to elevate the image of an individual, group or organization. The medium of advertisement...
Proceedings Article
Millennial Response Watched YouTube of Beauty
Jenny Sista Siregar, Lilis Jubaedah, Siti Gomo Attas
In the YouTube channel, Beauty activities are divided into two main activities namely decorative, and Beauty treatments including hair, face, body, hands, and feet. The influence of YouTubers as content creators is important for the channel’s presence and increasing viewership and or subscriber. On the...
Proceedings Article
Explanation Genre in the Mostly Viewed TED Talks
Contribution of the Generic Structure to the Appeal of the Talks
Iwa Lukmana, Riesky, Luthfi Variant Hanif
The control over the way a genre is structured is meant to achieve the social function of the text, i.e., the purpose for which the text is written. A good generic structure provides the audience with logical cues so that they can easily follow the flow of ideas presented in the text. This study aims...
Proceedings Article
Comparison of Politeness Principles in Ustaz Khalid Basalamah Lecture with Ustaz Zulkifli Muhammad Lecture
Ermanto, David Syasli, Novia Juita
This study presents a comparison of the principles of politeness in the communication of Ustaz Khalid Basalamah’s lectures with Ustaz Zulkifli Muhammad Ali’s lectures. The data used is in the form of speech delivered by Ustaz Khalid Basalamah and Ustaz Zulkifli Muhammad Ali in da’wah/lectures. The data...
Proceedings Article
The Autonomy of Digital Native Generation in Building Nation Branding
(Case Study: YouTuber Alip_Ba_ta)
Agung Eko Budiwaspada, Fadilah Fadilah
The milestone of technological evolution has reached the level of 4.0. Persuasive messages in the media have also evolved in a disruptive direction. Social media has degraded the existence of asymmetrical mass media, where producers as elite role tend to dictate the society as target audience. The synergy...
Proceedings Article
Strategic Content Marketing for NRI Finance: A Multi-Platform Short-Form Video Engagement Analysis
Shreesha Mairarua, Ashavaree Dasb, Mohamed Ahmed Al Dhanhanic
This study provides an in-depth analysis of financial-content video performance targeting NonResident Indians (NRIs), focusing on four major short-form video platforms: TikTok, Instagram Reels, Facebook Reels, and YouTube Shorts. Using an established NRI-focused content creator account with a combined...
Proceedings Article
Language Politeness and Speech Function
A Case of Public Figures in Indonesia
Khaerudin Kurniawan, Amanda Maharani, Dadang S. Anshori
This research aims to describe speech behavior and politeness in the language of Indonesian public figures. Public figures are people who are known and influenced by the broader community, and must always maintain their actions and speech in communication because they can become a concern and role model...
Proceedings Article
Impression Management of the Environmental Office (DLH) of Langsa District through Digital Media
Ade Muana Husniati, Maryam
The research entitled Impression Management of the Environmental Office of Langsa District Through Digital Media examines how the management of impressions through digital media by the Environmental Office regarding environmental messages as a common problem. Environmental problems are a negative effect...
Proceedings Article
TikTok Function in the Millennial Era
Anik Juwariyah, Noodiana Noodiana, Enie Wahyuning
This study aims to describe the function of TikTok application in the millennial era. The research was conducted to explore the phenomenon of TikTok popularity, which is growing particularly in the YouTube platform in our society. TikTok has become a material expression not only for Indonesian millennials,...
Proceedings Article
Analysis of Illocutionary Speech Acts in Yoon Suk Yeol’s Victory Speech
Jayanti Megasari, Dinda Trisiana, Driyanggi Driamatoga Gultom
The president’s speech is an important form of political communication in conveying government policies and vision to the public. Since various illocutionary speech acts in a presidential speech are usually used to achieve specific communicative goals, it is interesting to examine illocutionary speech...
Proceedings Article
The Influence of Social Media on Early Childhood Growth in the Era of the NET Generation
Annisa Salma Fadilah
Advances in Science and Technology have a significant impact on the life line of society. One of them is social media that makes communication easier. Social media is no longer a new thing in the community. Starting from adults, teenagers, children to toddlers now have social media accounts. Like Instagram,...
Proceedings Article
Indung Art Work in Connectedness
Rini Maulina, Setiawan Sabana, Nuning Yanti Damayanti
The fourth industrial revolution is the era of connectedness where information technology connects societies in the world. The Internet as a technology innovation maintains the world connected to become a “placeless connectivity”. It also makes people more dependent on information technology, connectivity,...
Proceedings Article
Political Semiotics Analysis of Joko Widodo through Social Media in Forming Image Building
Jeanie Annissa, Ricky Widyananda Putra, Benny Muhdaliha
The use of social media today is a necessity for millennial actors. Social media is used as a communication medium that provides transmission of value and extensive information flows. This is a necessity in the era of globalization which emphasizes the implementation of information, communication, and...
Proceedings Article
Netizens’ Responses to a Famous Indonesian Youtuber Video of Changing Religious Beliefs on YouTube Social Media
Lala Nur Pratiwi, Hafied Cangara
The ability of a new media user is seen as a new way of communicating; netizens now have the power to respond directly to information received through social media. This study discusses the response of netizens to videos of Deddy Corbuzier’ religious converts on YouTube social media. This study aims...
Proceedings Article
Dynamics of Digital Public Relations in Non-Government Organizations
Winda Dwi Astuti Zebua, Syifa Astasi Utari, Abdul Rahman, Velda Ardia, Carnelia Marta Diana
Technological disruption has had an impact on the functions and activities of public relations in various organizations. The adoption of digital public relations does not only occur in commercial organizations but is also actively carried out by NGOs (non-governmental organizations such as ACT (Aksi...
Proceedings Article
Korean Gastro Diplomacy: Strategy To Enhance Country Promotion Toward Moslem Countries
Ratih Herningtyas
This paper discusses culinary as a medium of cultural exchange and strategic instrument to enhance other countries awareness, to engage on a cultural and personal level, and to encourage economic development such as trade and investment, as well as country promotion with everyday diners. It is no longer...
Proceedings Article
Cyber Public Relations Readiness of Private Universities In West Sumatera to Welcome the Industrial Era 4.0
Latifah Gusri, Ernita Arif, Rahmi Surya Dewi
The emergence of the industrial era 4.0 requires practitioners of Cyber Public Relations Private Universities to participate in the transformation. The practice of Cyber Public Relations is needed very much by Private Universities to be able to build a brand and crisis management by utilizing technological...
Proceedings Article
Utilization of New Media in Tourism Marketing Communication: Marketing Strategy Conducted by Government Tourism Office of West Sulawesi
Milawati, Hafied Cangara, Arianto
Tourism is one of the leading sectors that can promote a region’s economy. An innovative marketing strategy is needed to increase tourist awareness of destinations in West Sulawesi. This study aims to analyze the marketing strategy conducted by the Tourism Office of West Sulawesi. The method used in...