Research of Enterprise Knowledge Absorption Strategy Based on Big Data Platform

DOI

10.2991/rac-16.2016.140How to use a DOI?

Keywords

Big Data;Customer data;Knowledge absorptive capability

Abstract

With the coming of the Big Data period, it is crucial for business to deal with customer data. First, we analyze the characteristics of customer dada: volume and diversity. Then, we disucss the challange business faced with in organization management practice. Bsed on this, we put forward three strategies of improving knowledge absorptive capability and show how organization leaders can build the absorptive capability necessary to extract business value from customer data.

Copyright

© 2016, the Authors. Published by Atlantis Press.

Open Access

This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

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TY  - CONF
AU  - Jianchun Yang
AU  - Ruo Shi
PY  - 2016/11
DA  - 2016/11
TI  - Research of Enterprise Knowledge Absorption Strategy Based on Big Data Platform
BT  - Proceedings of the 7th Annual Meeting of Risk Analysis Council of China Association for Disaster Prevention
PB  - Atlantis Press
SP  - 867
EP  - 870
SN  - 1951-6851
UR  - https://doi.org/10.2991/rac-16.2016.140
DO  - 10.2991/rac-16.2016.140
ID  - Yang2016/11
ER  -