Understanding the Behavior of Sharing Information of Wechat Users: An Integrated Model
Authors
Haiqing Bai, Sixu He
Corresponding Author
Haiqing Bai
Available Online September 2016.
- DOI
- 10.2991/meici-16.2016.217How to use a DOI?
- Keywords
- Wechat; Sharing information; Rational action theory; Trust
- Abstract
In this paper we propose a holistic view on the behavior of sharing information of Wechat users. We posit not only factors that have been studied before (traditional social factors based on rational action theory) but also social network factors (i.e., trust and habit of users for their sharing information in Wechat) could influence the behavior of sharing informaiton. This study attempts to contribute to the understanding of information sharing behavior in Wechat context.
- Copyright
- © 2016, the Authors. Published by Atlantis Press.
- Open Access
- This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).
Cite this article
TY - CONF AU - Haiqing Bai AU - Sixu He PY - 2016/09 DA - 2016/09 TI - Understanding the Behavior of Sharing Information of Wechat Users: An Integrated Model BT - Proceedings of the 2016 6th International Conference on Management, Education, Information and Control (MEICI 2016) PB - Atlantis Press SP - 1043 EP - 1048 SN - 1951-6851 UR - https://doi.org/10.2991/meici-16.2016.217 DO - 10.2991/meici-16.2016.217 ID - Bai2016/09 ER -