Tourist Motivation and Satisfaction Towards Hot Springs Destination
Authors
Lusianus Kusdibyo1, *, Lina Setiawati1
1Department of Business Administration, Politeknik Negeri Bandung, Bandung 40012, Indonesia
*Corresponding author. Email: lusianus.kusdibyo@polban.ac.id
Corresponding Author
Lusianus Kusdibyo
Available Online 23 November 2021.
- DOI
- 10.2991/aer.k.211106.086How to use a DOI?
- Keywords
- hot springs; push motivation; pull motivation; satisfaction; PLS-SEM
- Abstract
This research aims to examine and measure the relationship between tourist motivation and satisfaction towards natural hot springs tourism. A self-administered questionnaire was distributed and a total of 375 data were valid for the analysis. A two-stage PLS-SEM was carried out to evaluate the measurement and structural model. The result shows that all the hypotheses tested have positive and significant effects. Tourist push motivation has a strong effect on pull motivation and satisfaction. Tourist pull motivation itself has a significant impact on satisfaction. These findings imply that both tourist push and pull motivations need to become primary attention for hot springs destination managers to create tourist satisfaction.
- Copyright
- © 2021 The Authors. Published by Atlantis Press International B.V.
- Open Access
- This is an open access article under the CC BY-NC license.
Cite this article
TY - CONF AU - Lusianus Kusdibyo AU - Lina Setiawati PY - 2021 DA - 2021/11/23 TI - Tourist Motivation and Satisfaction Towards Hot Springs Destination BT - Proceedings of the 2nd International Seminar of Science and Applied Technology (ISSAT 2021) PB - Atlantis Press SP - 552 EP - 558 SN - 2352-5401 UR - https://doi.org/10.2991/aer.k.211106.086 DO - 10.2991/aer.k.211106.086 ID - Kusdibyo2021 ER -