Is There a Lipstick Effect in the Chinese Game Industry in the context of Big Data
- DOI
- 10.2991/aebmr.k.220307.544How to use a DOI?
- Keywords
- the lipstick effect; game industry; big data economy
- Abstract
With the maturity of big data technology, traditional industries have accelerated the integration with big data, and many industries have undergone radical changes, so some traditional economics principles may become invalid. This paper mainly researches whether there is a lipstick effect in the current Chinese game industry. Based on the data from 2004-2020, this paper uses SPSS to make correlation analysis between the game industry development indicators and economic development indicator. Among these indicators, this paper will make specific analysis on the correlation between per capita disposable income and the real sales revenue of game market, and the correlation between GDP per capita and the real sales revenue of game market respectively. In this paper, correlation analysis, mapping analysis and factual analysis are done by using historical data. Since 2004, there have been three obvious economic recessions in China’s economy. After excluding the special epidemic, it can be seen that the development of the game industry and the economic development were basically positively correlated during the other two recessions. Therefore, it is concluded that the lipstick effect is unlikely to exist in China’s game industry today.
- Copyright
- © 2022 The Authors. Published by Atlantis Press International B.V.
- Open Access
- This is an open access article under the CC BY-NC license.
Cite this article
TY - CONF AU - Yuewei Shi PY - 2022 DA - 2022/03/26 TI - Is There a Lipstick Effect in the Chinese Game Industry in the context of Big Data BT - Proceedings of the 2022 7th International Conference on Financial Innovation and Economic Development (ICFIED 2022) PB - Atlantis Press SP - 3296 EP - 3299 SN - 2352-5428 UR - https://doi.org/10.2991/aebmr.k.220307.544 DO - 10.2991/aebmr.k.220307.544 ID - Shi2022 ER -