Research on Politeness Strategies in International Business Correspondence

DOI

10.2991/icemc-16.2016.177How to use a DOI?

Keywords

International business correspondence; Communication; Politeness; Maxim

Abstract

International business correspondence, which has been frequently used in international business, is an effective communication tool for contacting customers. Being an effective communication tool, politeness has been employed in business correspondence for enhancing communication and understanding to reach the target of successful business transaction. The six maxims in Leech’s theory of politeness are discussed based on the level of vocabulary, sentence and passage structure as well as the characters of business correspondence in the dissertation.

Copyright

© 2016, the Authors. Published by Atlantis Press.

Open Access

This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

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TY  - CONF
AU  - Hui Wu
AU  - Dan Wu
PY  - 2016/05
DA  - 2016/05
TI  - Research on Politeness Strategies in International Business Correspondence
BT  - Proceedings of the 2016 International Conference on Education, Management and Computer Science
PB  - Atlantis Press
SP  - 883
EP  - 888
SN  - 1951-6851
UR  - https://doi.org/10.2991/icemc-16.2016.177
DO  - 10.2991/icemc-16.2016.177
ID  - Wu2016/05
ER  -