Situational Construction and Information Transmission of Display Atmosphere
Available Online 14 February 2020.
- https://doi.org/10.2991/assehr.k.191217.258How to use a DOI?
- display, atmosphere, contextualization, information transmission, speed and efficiency, efficiency
- Based on the characteristics and advantages of modern information environment, this paper analyzes the relationship between the “contextualization” of display atmosphere and the speed and efficiency of information transmission. This paper proposes that exhibition planning and design should be based on the theme and object of the exhibition and set the environment related to its original ecology or significance of existence, which enables the audience to fully mobilize hearing, knowing, smelling, touching and other sensory factors in the specific and real situation to experience and receive the complete information about the exhibition, and then guide the audience to use their own perceptual ability to sublimate passive acceptance into emotional communication and interaction, so as to achieve the best speed and efficiency of information transmission.
- Open Access
- This is an open access article distributed under the CC BY-NC license.
Cite this article
TY - CONF AU - Longfei Huang PY - 2020 DA - 2020/02/14 TI - Situational Construction and Information Transmission of Display Atmosphere BT - 6th International Conference on Education, Language, Art and Inter-cultural Communication (ICELAIC 2019) PB - Atlantis Press SP - 866 EP - 869 SN - 2352-5398 UR - https://doi.org/10.2991/assehr.k.191217.258 DO - https://doi.org/10.2991/assehr.k.191217.258 ID - Huang2020 ER -