Proceedings of the 2023 4th International Conference on Big Data and Social Sciences (ICBDSS 2023)

Factors Influencing RED App on Young Women’s self-Construction of Body Image

Authors
Puxiu Jia1, *, Shuze Geng2
1School of Media & Communication, Taylor’s University, Kuala Lumpur, 47500, Malaysia
2College of Big Data and Artificial Intelligence, Hebei University of Technology, 300000, TianJin, China
*Corresponding author. Email: 0362521@sd.taylors.edu.my
Corresponding Author
Puxiu Jia
Available Online 27 October 2023.
DOI
10.2991/978-94-6463-276-7_34How to use a DOI?
Keywords
RED; social media platforms; self-construction; body image
Abstract

Social media is one of the mediums of self-expression and identity. In the trend of over-sharing, there is also the regulation of women’s aesthetic construction in social media. Social media is a medium of self-expression and identity, and social media is a medium of over-sharing. Therefore, this paper will explore the implicit aesthetic construction of young women in the social media software RED from the perspective of social comparison theory. The two main perspectives are whether the social construction/regulation of female body image is also present in social media software and what impact RED has on young girls’ aesthetic standards and daily life. Through a non-observational research method to investigate the popular topics, popular post content, and clicks in RED, and combined with the Support Vector Machine Classifier (SVM) model, 98 valid questionnaires for 20 aesthetic factors were used to analyze the factors specific to women’s constructs of aesthetics. The study shows that young women’s body consciousness is still unawakened and lacks autonomy, which can expose them to power exploitation and extreme expressions with the changing fashion trends. However, at the same time, women’s voice has been more respected and maintained due to the RED platform mechanism, which further promotes the awakening of women’s self-awareness.

Copyright
© 2023 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

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Volume Title
Proceedings of the 2023 4th International Conference on Big Data and Social Sciences (ICBDSS 2023)
Series
Atlantis Highlights in Social Sciences, Education and Humanities
Publication Date
27 October 2023
ISBN
10.2991/978-94-6463-276-7_34
ISSN
2667-128X
DOI
10.2991/978-94-6463-276-7_34How to use a DOI?
Copyright
© 2023 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

Cite this article

TY  - CONF
AU  - Puxiu Jia
AU  - Shuze Geng
PY  - 2023
DA  - 2023/10/27
TI  - Factors Influencing RED App on Young Women’s self-Construction of Body Image
BT  - Proceedings of the 2023 4th International Conference on Big Data and Social Sciences (ICBDSS 2023)
PB  - Atlantis Press
SP  - 317
EP  - 326
SN  - 2667-128X
UR  - https://doi.org/10.2991/978-94-6463-276-7_34
DO  - 10.2991/978-94-6463-276-7_34
ID  - Jia2023
ER  -