The Role of “Tri Hita Karana” Business Strategy Mediates Government Support and Environmental Orientation on Sustainable Business Performance

DOI

10.2991/978-94-6463-400-6_18How to use a DOI?

Keywords

Government Support; Environmental Orientation; THK Business Strategy; Sustainable Business Performance

Abstract

This study ran for to explain the role of business strategy, based on the Tri Hita Karana (THK) concept, in moderating the influence of government support and environmental orientation on the sustainable business performance of Traditional Ikat Weaving Small and Medium Enterprises (SMEs) in Bali. The sample size was decided by the utilisation of a purposive sampling approach, resulting in the selection of 130 managers from small and medium-sized enterprises (SMEs) involved in traditional weaving. The analytical approach being used here is Path Analysis using Structural Equation Modelling with Partial Least Squares (SEM-PLS). The findings indicate that both government assistance and a focus on the environment have a favourable and significant effect on the operational efficiency of sustainable enterprises. Furthermore, the business plan created by Tri Hita Karana saw a substantial and beneficial influence from both governmental support and a focus on environmental considerations. The adoption of Tri Hita Karana’s business plan has a favourable and substantial impact on the company’s long-term sustainability. The business model of Tri Hita Karana can serve as a mediator between government support, environmental focus, and the sustained economic success of traditional ikat weaving small and medium enterprises (SMEs) in Bali. Furthermore, to enhance their ability to achieve long-term success in business, it is crucial for these small and medium-sized firms (SMEs) to further enhance their focus on environmental concerns and adopt business strategies that align with the concept of Tri Hita Karana (THK).

Copyright

© 2024 The Author(s)

Open Access

Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

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TY  - CONF
AU  - Ni Nyoman Kerti Yasa
AU  - Ni Wayan Ekawati
AU  - Putu Laksmita Dewi Rahmayanti
AU  - I Gusti Ayu Tirtayani
PY  - 2024
DA  - 2024/05/22
TI  - The Role of “Tri Hita Karana” Business Strategy Mediates Government Support and Environmental Orientation on Sustainable Business Performance
BT  - Proceedings of the 8th International Conference on Accounting, Management, and Economics (ICAME 2023)
PB  - Atlantis Press
SP  - 239
EP  - 256
SN  - 2352-5428
UR  - https://doi.org/10.2991/978-94-6463-400-6_18
DO  - 10.2991/978-94-6463-400-6_18
ID  - Yasa2024
ER  -