Study of the Strategies for the Digital Communication of the Manchu Costumes under the Theory of Media Extension

DOI

10.2991/emim-15.2015.141How to use a DOI?

Keywords

Manchu costumes; Digitization; Communication; Media extension

Abstract

As one of the important components of the material civilization of the Chinese people, the Manchu costumes once had a profound impact on the development of the later dress culture. However, with the development of the society and the evolution of the media, the elements of traditional Manchu costumes gradually disappeared from public view. The increase of the personalized needs and the improvement of aesthetic idea of people have promoted to the popularization of McLuhan’s media extension theory. Thus, it is particularly important to find an effective way for the digital communication of the Manchu costumes combining with the currently prevailing virtual reality technology and the media extension theory.

Copyright

© 2015, the Authors. Published by Atlantis Press.

Open Access

This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

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TY  - CONF
AU  - Ningning Tong
AU  - Songmei Yuan
PY  - 2015/04
DA  - 2015/04
TI  - Study of the Strategies for the Digital Communication of the Manchu Costumes under the Theory of Media Extension
BT  - Proceedings of the 2015 International Conference on Education, Management, Information and Medicine
PB  - Atlantis Press
SP  - 714
EP  - 718
SN  - 2352-5428
UR  - https://doi.org/10.2991/emim-15.2015.141
DO  - 10.2991/emim-15.2015.141
ID  - Tong2015/04
ER  -