Proceedings of the 2024 3rd International Conference on Comprehensive Art and Cultural Communication (CACC 2024)

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34 articles
Proceedings Article

Peer-Review Statements

Bootheina Majoul, Abhisarika Prajapati, Sharifah Faizah Syed Mohammed, Mohd Farid Mohd Sharif
All of the articles in this proceedings volume have been presented at the 3rd International Conference on Comprehensive Art and Cultural Communication (CACC 2024) during June 28 to 30, 2024 in Kuala Lumpur, Malaysia. These articles have been peer reviewed by the members of the Scientific Committees and...
Proceedings Article

Analysis of Wood Carving Decorative Motifs in the Huizhou House Cheng Zhi Tang

Yanfei Liu, Mustaffa Halabi Bin Azahari
Huizhou ancient houses represent an important aspect of Huizhou culture, and their wood carving decorative motifs are regarded as a significant aspect of folk art. The wooden carvings of Cheng Zhi Tang are exquisitely crafted, making it a quintessential example of ancient Huizhou residential architecture....
Proceedings Article

Investigating the Impact of Mother Tongue Pronunciation on Mandarin Chinese Pronunciation: A Case Study of International University Students in Xuzhou, China

Wenqian Yang
This essay explores how international students’ mother tongue affects their pronunciation of Mandarin. It primarily focuses on the challenges that students face while learning the language, the variables that impact on their ability to learn the language and the solutions that students believe can overcome...
Proceedings Article

Construction of the Great Wall Cultural Park from the Perspective of Great Sites

Qianyi Li
The construction of the Great Wall National Cultural Park is mainly aimed at strengthening the protection of the cultural heritage of the Great Wall, as well as demonstrating its historical heritage and spreading cultural values. For the people of China, the culture of the Great Wall condenses the labor...
Proceedings Article

The Transformation of Rural Children’s Sports and Cultural Life from the Perspective of Rural Revitalization

Xinling Tuo
Since the 19th National Congress of the Communist Party of China proposed the implementation of the rural revitalization strategy, the development of rural children’s sports and cultural life has received much attention. Based on the new development stage, this paper focuses on the changes in rural children’s...
Proceedings Article

Research on Digital Narratives of Chinese Cultural Communication from a Cross-Cultural Perspective

Jingjia Guo
Telling China’s story well is an important task for enhancing China’s international communication capabilities. It plays a significant role in shaping the national image. Therefore, improving cross-cultural awareness of college students is particularly important for the international dissemination of...
Proceedings Article

Transmission, Identification and Creation: Creative Transformation and Innovative Development of Intangible Cultural Heritage Short Video

Zhuya Cheng
This paper analyzes the dissemination and development of intangible cultural heritage short video from three aspects: transmission, identification and creation. From the perspective of 5W communication theory, this paper analyzes the current situation and bottleneck of the dissemination of intangible...
Proceedings Article

Reflections and Explorations on the Construction of Virtual Teaching and Research Office for Basic Japanese Courses

Zhuli Li
The virtual teaching and research office for basic Japanese courses represents a breakthrough in traditional teaching and research formats, facilitating collaborative teaching reforms, research, and practical teaching activities across regions and institutions. This new grassroots teaching organization...
Proceedings Article

From “Sati” to “Parvati”

--Viewing Indian Feminism’s Perspectives on Marriage and Love through The Storyteller’s Secret

Yi Zhang
The Storyteller’s Secret, a signature work by Indian author Sejal Badani, features female characters, beginning with the protagonist’s grandmother, “Amisha,” who persistently seek “freedom,” especially autonomy within marriage and family life. Despite numerous challenges, it is undeniable that with the...
Proceedings Article

Chinese Storytelling Theme-oriented in English CBI Teaching and Research

Lihong Cheng
Content-based instruction (CBI) has been evolved in China for many years. Its terminal aim of English language teaching enables learners to acquire communicative capacity by theme language output. In this paper, we make a brief exposition and analysis of CBI and its evolve into integration of Ideological...
Proceedings Article

On the Blending of Eastern and Western Cultures from Religion, Trade and Popular Culture – Take China, Japan, Countries in Southeast Asia as Examples

Zhizhe Ning, Huanyu Zheng
With the advent of the Age of Discovery, cultural, economic, and intellectual exchanges between the East and West experienced their first peak, during which the fusion of East and West cultures was based on economic exchange and commercial interaction. The Age of Exploration also brought...
Proceedings Article

A Practical Study on the Integration of Traditional Chinese Culture into College English Teaching

Jingjia Guo
Integrating traditional Chinese culture into college English teaching meets the needs of the times. Incorporating the excellent elements of traditional Chinese culture into college English courses is an important path for the construction of ideological-political education in foreign language courses...
Proceedings Article

Affective Repair and Crisis Response in Mother-Daughter Relationships

--Take Lina Yang’s “Song of Spring” as a Case Study

Yirui Lin
Mother-daughter relationships is intricately linked to the physical and mental well-being of female. The conflicts in mother-daughter relationships are influenced by cultural norms and social systems in a patriarchal society. Furthermore, the process of aging and the presence of diseases pose major hazards...
Proceedings Article

Floating Signifiers - The Polysemy of Visual Signs in Conceptual Photography

Tingyun Zheng, Xin Lin
Conceptual photography, as a unique art form, has developed an independent visual language system and codes order in the field of contemporary art. This paper aims to explore the polysemy of visual signs in conceptual photography from the perspective of semiotics. Specifically, the paper explains in...
Proceedings Article

Research on the Application of Tourism Slogan Geographical Names under the Perspective of Three Planes of Law

Jinqing Chen
Tourism slogans are an important way for tourists to recognise tourist destinations, and place names are important destination identification elements in tourism slogans. The application of place names in tourism slogans can be systematically analysed from three planar perspectives of syntax to gain...
Proceedings Article

A Study on the Relationship between Advertising Value, Choice of Media and Consumer Purchasing Behaviour: In the Use of TikTok and Digital TV

Zihan Gao, Wai Jing Kwok, Zhongjuan Li
Nowadays, the rapid development of the new media era has led to the emergence of new media channels with various characteristics, which brings new opportunities for the dissemination of advertising and the development of brands. Therefore, it is beneficial to study the composition of advertising value,...
Proceedings Article

Research on the Cultural Experience of Lion Dance Through Tactile Interactive Devices: A Case Study of Foshan Ancestral Temple

Jiaying Ouyang, Jingru Ma, Baoyi Peng, Xiaolin Zhang
Cultural heritage education is vital for the preservation and promotion of societies’ rich history and traditions. This study investigates the significant role of somatosensory interactive technology in cultural heritage education, specifically focusing on the impact of a somatosensory interactive device...
Proceedings Article

Design Research on Three-dimensional Light and Shadow Technology in the Cre-ation of Warm Atmosphere in Urban Cultural Space

Liqian Song, Yiyu Deng
This thesis examines the potential of three-dimensional design and light and shadow technology to create a warm and healing atmosphere and reinforce the expression of urban culture in the scene design of “Yuanndu Impression”. In the research process, we constructed a three-dimensional scene space of...
Proceedings Article

Parametric Study of Geometric Patterns in the Grid Heart of Ancient Chinese Architectural Doors and Windows

Kai Cheng, Jianye Hua, Chang Gao
In recent years, parametric design and its associated computer technologies, as well as three-dimensional digital imaging and printing techniques, have opened up new avenues for the development of traditional patterns. They also provide a new model for the application of decorative patterns in the small...
Proceedings Article

Research on the Evolution and Development of Urban Resilience in Zhenjiang City

Kai Cheng, Jianye Hua, Xiaoxuan Xie
As the process of national modernization and urbanization accelerates, various issues related to urban construction continue to emerge, and the hidden risks are also increasing. This paper, based on resilience theory and combined with the current overall development planning and policies of Zhenjiang...
Proceedings Article

Exploring the Application of Parametric Design in Architectural Optimization

Kai Cheng, Jianye Hua, Yubing Hu
The digital era, urbanization, and enhanced public aesthetics have profoundly impacted the design industry, necessitating advanced skills for contemporary designers. This study explores the application of parametric technology in cultural and art museum architecture. By employing parametric tools and...
Proceedings Article

Four Major Music Genres of the 20th Century

--A Brief Analysis of Impressionism, Realism, Nationalism and Serialism Styles

Hao He, Elena Ng
The 20th century in Western music was an era of diverse musical styles, with various genres emerging due to societal factors. Among these, the focus lies on the four major music genres. This paper analyzes the background, characteristics, and representative figures of these four major music genres. Additionally,...
Proceedings Article

An Audience Reception Study on Cantonese Songs in Mainland China

Xunkai Zhang
This study examines the reception of Cantonese songs within Mainland China amid the escalating interaction and integration between Hong Kong and the Mainland. Leveraging a methodological framework that synthesizes both quantitative and qualitative approaches, this investigation seeks to elucidate the...
Proceedings Article

Regendered Mulan: Navigating Gender Identities in Chinese Subtitling and Dubbing

Shanshan Lin
This study investigates the role of Audio-visual Translation (AVT) in portraying gender roles and cultural narratives in films, particularly in the context of feminist themes. Focusing on Disney’s Mulan, the research compares Chinese subtitles and dubbing to understand how AVT influences character portrayal...
Proceedings Article

The Impact of Symphony Orchestras in STEM Universities on Higher Education Aesthetic Education: A Case Study of Hohai University

Xiaoxuan Wang
This study conducts an in-depth analysis of the pivotal role and profound impact that symphony orchestras in STEM universities play in the realm of higher education aesthetic education, with a detailed case study of the Hohai University Symphony Orchestra. This paper clearly demonstrates the significant...
Proceedings Article

From the Contemporary Art World to the “Contemporaneity” of Aura: A Literature Review on Media, Technology and Art

Airong Liu
New technologies, such as digital art, virtual reality and artificial intelligence, have transformed the creation subjects, aesthetic concepts and methods of creation in the art world, and expanded the boundaries of artistic expression and communication. By qualitatively analysing literature and combining...
Proceedings Article

Modern Female Values Shaping Under the Narrative of Ancient Network Drama

Take the Long Moon Burning Bright and Sauvignon Blanc as examples

Fangtong Yan
Sauvignon Blanc and Embers of the Long Night have both aroused wide discussion, and their representation of gender roles is representative to a certain extent. Through the role design of the heroine Xiao Yao, Sauvignon Blanc shows the independence and wisdom of women in the ancient palace environment....
Proceedings Article

Analysis of the Fusion Application of Rock Music and Video Games

Chengyuan Liu
Rock music, as a vibrant and rebellious art form, has been exerting a profound influence on global culture since the mid-20th century. As an important part of the modern entertainment industry, video games have also shown strong cultural influence and creative potential in recent years. This paper aims...
Proceedings Article

Exploring Human Nature: A Comparative Analysis of Chinese and Western Cultures

Yidu Zhao
Human nature, the essence of what it means to be human, has captivated scholars across cultures and time periods. The study of human nature provides valuable insights into our thoughts, behaviors, and motivations. Comparing Chinese and Western cultures in terms of human nature allows us to uncover fascinating...
Proceedings Article

Digital Social Sport Political Communication in China: A New Perspective of Theory, Issues and Paradigm

Xinyu Feng, Zhen Wu, Mingxuan Du, Wenrui Liang
In the digital age, political communication and sports communication complement each other. The rapid pace of technological innovation and information dissemination has been consistently reshaping the political process, making it crucial to comprehend political phenomena. This paper aims to revise the...
Proceedings Article

Digital Identities Unveiled: The Role of Social Media in Fostering Gender Diversity and Inclusivity

Yating Li, Zhuoma Lazhong, Yizhao Gong, Xuan Yin
Social media platforms have increasingly become pivotal arenas for advocating and embracing gender diversity and inclusivity, providing transgender and non-binary individuals, among others, a place to express their identities and find solidarity. This article takes a sociological lens to explore the...
Proceedings Article

From ‘Solidification’ to ‘Fluidity’: The New Possibilities of Reshaping ‘Place’

-- Centered on “Hotel on the Corner of Bitter and Sweet”

Yingying Zheng
Jamie Ford, as a unique Chinese-American writer situated in the narrow space between “Chinese literature” and “Chinese-language literature,” reconsiders the identity and cultural conflicts of Asian Americans in his debut novel “Hotel on the Corner of Bitter and Sweet.” Focusing on the protagonist Henry,...
Proceedings Article

The Aesthetic Fusion of Biology and Art in Redefining Human Evolution from Fossils to the Future

Jiaqi Huang
An exploration of post-human evolution and the complex intersection of technology, ethics, and art has been envisioned for a future shaped by transformative technological advances. The current phase of research examines post-human evolution bio-art and transhumanism, focussing on aesthetics, interests,...
Proceedings Article

Soundscapes of Electronic Music: A Critical Analysis of Its Historical, Cultural, Economic and Technological Impact in the Digital Era

Xiaokai Feng, Yufei Chen
This paper explores the origin and evolution of electronic music, from its early experimental age to today's mainstream genre, investigates its cultural and historical impacts in the US and internationally, and discusses its future development in the age of digital media and AI. In this paper, I...