Effect of Corporate Social Responsibility on the Performance of Indonesian MSMEs Model Mediation of Innovation and Moderation of Competitiveness

DOI

10.2991/978-94-6463-346-7_29How to use a DOI?

Keywords

— CSR; Innovation; MSME Performance; Competitiveness

Abstract

This study examines the relationship between CSR and MSME performance, using innovation as a mediator and competitiveness as a moderator. It collected primary data from 161 MSMEs across 15 districts in Indonesia and employed Smart PLS 3 for data analysis. The findings highlight several key points. First, CSR has a positive influence on MSME performance. Second, innovation significantly contributes to enhancing MSME performance. Third, innovation plays a mediating role in the impact of CSR on MSME performance. Furthermore, competitiveness acts as a moderator, strengthening the connection between CSR and MSME performance.

The study’s contributions are noteworthy. It provides a conceptual framework for understanding CSR practices in Indonesian MSMEs, an area previously underexplored. It also empirically validates the role of innovation as a mediator in the CSR-MSME performance relationship. Additionally, the study delves into the importance of competitiveness in amplifying the effects of CSR on MSME performance. By shedding light on these relationships, the research complements and strengthens previous findings regarding the influence of CSR on MSME performance.

Copyright

© 2023 The Author(s)

Open Access

Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

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TY  - CONF
AU  - Retno Cahyaningati
AU  - Grahita Chandrarin
AU  - Harmono
AU  - Diyah Sukanti Cahyaningsih
PY  - 2024
DA  - 2024/01/11
TI  - Effect of Corporate Social Responsibility on the Performance of Indonesian MSMEs Model Mediation of Innovation and Moderation of Competitiveness
BT  - Proceedings of the Conference on SDGs Transformation through the Creative Economy: Encouraging Innovation and Sustainability (TCEEIS 2023)
PB  - Atlantis Press
SP  - 153
EP  - 159
SN  - 2352-5428
UR  - https://doi.org/10.2991/978-94-6463-346-7_29
DO  - 10.2991/978-94-6463-346-7_29
ID  - Cahyaningati2024
ER  -