Advances in Economics, Business and Management Research

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29154 articles
Proceedings Article

Smart Media Education Projects in Polytechnic Education as Resource for Developing Corporate Television at the Russian Flagship University

E V Kasyanova, P S Lomasko, E M Nazarenko
The article presents the experience gained from implementing smart projects in media education carried out by students within the framework of polytechnic education programs. The main goal of such projects is creating media products in the form of infographics, video, topical animated visuals commissioned...
Proceedings Article

Sustainable Finance Strategies: Preparing Financial Sectors For a Green Future

Wardani Wardani, Muhammad Sobarsyah, Andi Ratna Sari Dewi
Sustainable finance is significant in mitigating the negative impacts of climate modification and promoting the evolution to a sustainable green economy. This study aims to examine sustainable finance strategies implemented by the global financial sector in addressing increasingly pressing environmental...
Proceedings Article

The Application of Computers in the Business Sector:

A Look at the Finance and Insurance Industries

Yuhao Yang
The invention of computers in the 20th century was one of the greatest innovations in human history. The incorporation of computers with the Internet then has given rise to even more prominent changes in almost all aspects of human society. This article is based on the historical and ongoing impacts...
Proceedings Article

Explanations to the Failure of Nokia Phone

Songhe Wang
Nowadays, with the application and popularization of 5G technology, the efficiency and convenience of mobile phones have made people live with the indispensable part of their lives. While the mobile phone market is experiencing rapid development, we should also continue to reflect, so as not to repeat...
Proceedings Article

Optimization of China ASEAN Cross-Border E-Commerce Development Path Under the Background of RCEP in the Post Epidemic Era

zhengyang Fang, Ronaldo Juanatas, Jasmin Niguidula, wei Zhou
Despite the huge impact of coronavirus disease on international trade in 2019, the bilateral trade between China and ASEAN bucked the trend due to the help of cross-border e-commerce. This paper will analyze the development status of cross-border e-commerce between China and ASEAN, combined with the...
Proceedings Article

The Effect of Entrepreneurship Education on Student’s Entrepreneurship Interest in Entrepreneurship Faculty of Universitas Garut

Nala Abwamiah, Galih Abdul Fatah Maulani, Lindayani, Nizar Alam Hamdani
The interest in entrepreneurship in Indonesia is very low, which includes the quality of the role of universities is not good, allegedly as a result of education and implementation that is not optimal, resulting in a lack of interest in student entrepreneurship. This study aims to empirically observe...
Proceedings Article

Assessment of Russian Stock Market Attractiveness for Foreign Investors

Yu D Ismagilova, V V Stetsyuk, O V Pravikov, V V Denisov
Issues of assessing the attractiveness of the Russian stock market for foreign investors seem very interesting and relevant. So, at present, Russian and foreign researchers have examined the features of the stock market and the factors affecting its attractiveness, methods and indicators for assessing...
Proceedings Article

Cross-Border M&As of Chinese Firms——A Case of TCL

Zeshen Ye
Cross-border mergers and acquisitions are a common method for companies to expand the oversea business. As the economic development of the emerging counties, more firms in emerging market started to join the international market by cross-border M&As. After China joining World Trade Organization (WTO),...
Proceedings Article

International Disputes of the IMF: A Review

Yiqian Zhu
This article mainly analyses whether its benefits outweigh its harms or whether its harms outweigh its benefits. It reviews the literature from the two aspects of conditionality and IMF’s internal defects. It concludes that from the perspective of conditionality, the conditions put forward by the IMF...
Proceedings Article

Macroeconomic Factors Modeling Optimization in Stock Prediction Using Machine Learning

Zhengao Chen
Stock prediction has been a focus of research in recent years. Traders are seeking to acquire an effective model to predict the stock prices in the future to make investments and earn arbitrages. Methods in machine learning and deep learning have been broadly used in economic model buildings. However,...
Proceedings Article

Influence of Digital Era on the Music Industry from the Consumer Behavior Perspective

Yanxin Zheng
The music industry has long been regarded as a unique sector of the economy. The behaviors of consumers in this industry show strong implications that contradict with traditional economic theories. In this essay, some phenomena in the music industry are discussed from the perspective of behavioral economics,...
Proceedings Article

Analysis of The Effect of Mazu Faith Story Researches on Cultural Tourism in Taiwan

Yiching Tsai
Corresponding to the “Mazu Cultural Tourism Festival” held by the Putian Municipal People's Government, the activity of Dajia Zhenlan Temple in Taichung of Taiwan going to the ancestral temple in Meizhou of Fujian to offer incense to the ancestors has effectively promoted the spread of folk beliefs...
Proceedings Article

How Affective Commitment and Competence Drive Job Satisfaction?

Mitra Akbar, Mursalim Nohong
This study aimed to analyze the effect of Affective Commitment and Employee Competence on Job Satisfaction at BPJS Kesehatan, Palopo Branch. A quantitative approach was adopted with a survey method, targeting 36 permanent employees as the sample. Data were collected through structured questionnaires...
Proceedings Article

Is All-Weather Strategy Underperformed During COVID-19? An Evidence from US’s Etfs Market

Feitong Shan
In 2008, Bridgewater’s all-weather strategy overperformed the market. Dario, founder of Bridgewater, and his team pioneered the all-weather strategy in 1996, and it’s been a huge success in practice. However, according to the daily report of bridgewater associate on March 18th 2020, the all-weather portfolio...
Proceedings Article

Predictions of Cryptocurrency Prices Based on Inherent Interrelationships

Zhenyuan Wu
The price of cryptocurrencies is predicted in this paper based on their intrinsic interrelationship with Bitcoin. The Kaggle dataset is gathered, standardized, collated, and extracted. Convolutional Neural Network (CNN) is compared to other machine learning methods such as Linear Regression and K-Nearest...
Proceedings Article

Experience and Implications of Foreign Countries Public Transportation under the Age-friendly Concept

Xiaojing YANG, Xiaojuan HE
Development of public transport facilities is an important aspect of city development to adapt to the trend of population aging and build an age-friendly city. Based on the experience of Japan, Singapore, Britain, Germany in the construction of urban public transport facilities suitable for aging, this...
Proceedings Article

Employee Performance Assessment in a Large Enterprise

I Tarasova, N Asanova, O Avdeyuk
Employee performance assessment is a complex process which aims to identify the effectiveness of the staff’s daily activity and to provide information that will help in decision-making. In this article, employee performance is viewed as a complex structure which is comprised of four criteria groups (qualification,...
Proceedings Article

Research on the Countermeasures of Henan's Service Trade Export

Yunhe Li
In the face of the new normal of Chinese economy, China has continuously adjusted its economic strategy while developing its foreign trade. It has paid more attention to the development of the export of service trade when the export of goods has made remarkable achievements. As an important part of the...
Proceedings Article

Selection of Proper Well Candidates for Well Intervention Job Using the AHP (Analytic Hierarchy Process) Method

Ali Mashar, Pri Hermawan
Oil and gas wells are essential assets for oil and gas companies. However, this oil and gas production will naturally decline, especially if it has passed the peak stages of production. In addition to natural factors from the condition of oil and gas reserves on the earth, external factors also influence...
Proceedings Article

Study on the Strategic Development of Foreign Manufacturing Industry Under the Chinese Fad

Ruiyu Tang
After the trade war between China and America and the covid-19, there is a Chinese fad rise in China’s economy. The rise of fad is because the trade war and covid-19 build strong confidence of Chinese people. Chinese people begin to buy the goods produced by their own countries. This makes it a foreign...
Proceedings Article

Credit Risk Control of Investment-loan Linkage by Commercial Banks in China

Tingting Lei
The relationship between Chinese banks’ venture capital and its subsequent lending can be considered as a new business for banks, and that is defined as investment-loan linkage in China. Investment-loan linkage is one of the important innovative businesses of commercial banks to solve the financing problems...
Proceedings Article

Exploring the Value Development and Industrialization of Red Cultural Resources in the Old Revolutionary Areas of Northeast Sichuan

Take Xuanhan County, Sichuan Province as an Example

HuiYin Guan, QiaoChun Liu
The development and utilization of red cultural resources in old revolutionary areas is of great value to local development. Xuanhan County is an old revolutionary base with a rich red history, forming the characteristics of red resources that are numerous and widely distributed. In response to the problems...
Proceedings Article

Analysis and Forecasting of Credit Institutions Bankruptcy Using Neural Network Modeling

V P Pervadchuk, D B Vladimirova, A A Yudin
This work is devoted to the study of the probabilistic bankruptcy state of Russian Federation credit institutions. It develops a tool (neural network) designed to assess the financial condition (bankruptcy) of banks. Data collection and generalization are carried out, the results of numerical modeling...
Proceedings Article

TikTok’s Advertising Policy in the Chinese Market and Impacts on China’s Internet Economic Advertising Market

Hongfei Cai, Runzhen Huang, Tianyi Wang
In the context of the rapid development of China’s Internet economy, TikTok, as a short video platform with an oligopoly position in China’s Internet economy, has a strong influence on platform advertising. By investigating TikTok’s existing advertising strategies, including surveying user experience...
Proceedings Article

The Effect of Credit Risk, Liquidity Risk and Management Efficiency on Profitability Through Capital

Andini Ismail, Abd Rakhman Laba, Andi Aswan
The purpose of this study was to determine the effect of credit risk, liquidity risk and management efficiency on profitability in banking in Indonesia and to determine whether capital can mediate the effect of credit risk, liquidity risk and management efficiency on profitability. This study uses secondary...
Proceedings Article

The Hong Kong Consumer Voucher Scheme Attempts to Rehabilitate the Economy from the Shock of Covid-19 Pandemic

Xing Yu Zenith Yao, Haiwen Wu, Boyan Shang
The Consumer Voucher Scheme (CVS) is an unprecedented policy in Hong Kong that is implemented to aid the economy’s recovery from the Covid-19 pandemic. The CVS’s effectiveness is debatable in terms of its cost benefits analysis, since it accounts for a sizable budget in the sake of boosting consumption...
Proceedings Article

Does Going Public in Different Stock Markets Affect the First-Day Return of Chinese IPO?

Ju Guan, Zaoxing Hu, Tianyi Wang, Banglin Yin
This paper talks about the relationship between going public and Chinese listed companies’ first-day return. The dual listing becomes a more popular choice for companies to get equity financing because it can help companies receive a higher initial return on the first day of going public and approach...
Proceedings Article

Housing Investment Market Development as Quality of Life Improvement Factor

T Y Ovsiannikova, O V Rabtsevich, I V Yugova, M N Nikolaenko, D I Siritsena
The article is devoted to the results of a research on correlation between quality of life and development of housing investment market, as housing complex functioning sphere. For that purpose the authors considered population’s life quality assessment methods, the indicators’ system of which includes...
Proceedings Article

Analysis of low carbon development strategies in the livestock and poultry industry from an international economic perspective

Yu An
Climate change is a common concern worldwide. In order to avoid the deterioration of the earth's climate and ecosystem, there is an urgent need to explore measures to reduce carbon emissions. Livestock and poultry farming is an important source of agricultural greenhouse gas emissions, and scientific...
Proceedings Article

The Way Cross-cultural Brand Image Influences Customer Decision-making Process: Practice in China

Xuanyu Zhou
The rapid development of the clothing industry in the e-commerce environment had brought abundant opportunities for Chinese merchants, it also had caused problems in terms of cultural identity, culture conflicts, and culture integration, etc. Therefore, the relationship between consumer loyalty and brand...
Proceedings Article

The Impact of the COVID-19 Pandemic on the Tourism Industry and What Kind of Future this Industry will be Led to

Song Feng, Zihan Yu, Xingjian Ren, Sajia Yu
In a strongly connected and integrated world, the impact of the COVID-19 pandemic has become increasingly severe since the outbreak, especially on the tourism industry. In this paper, we first discuss the severity of the epidemic and how severely the accommodation industry and the transportation industry...
Proceedings Article

Relationship between Financial Crises and High Levels of Foreign Debt-from the 19th to 20th Centuries

Kaiwen Shen
The end of the 19th century and the beginning of the 20th century were the first era of globalization. At this time when global liquidity is high, foreign debt can provide a large amount of funds constantly, and the interest is relatively low, so it prevails among many countries. However, the high level...
Proceedings Article

Analysis Segmentation, Targeting, and Positioning as a Marketing Strategy at Mother and Child Hospital of Bunda Aisyah

Nadia Hanarita Rahayu, Tjutju Yuniarsih, Vanessa Gaffar, Puspo Dewi Dirgantari
This study describes segmentation, targeting, and positioning as a marketing strategy. In order to fulfill the availability of hospitals, increase access to health services and face high competition in hospitals located in the city of Tasikmalaya, a marketing strategy is needed that can support the vision...
Proceedings Article

Research on Internet Helping Traditional Manufacturing Industry

A Case Study of Sany Heavy Industry and Rootcloud

Junyi Xu
Industry 4.0 brings not only opportunities but also great challenges for enterprises. It is hard for those industries and companies who could not grasp opportunities and make good use of emerging technologies especially the industrial Internet of things to transform from traditional manufacturers to...
Proceedings Article

Analysis of the Future Prospects for the Metaverse

Jie Huang, Pingjin Sun, Weijie Zhang
With the rapid development of digital technology, all areas of society may accelerate their entry into the virtual world, thus blurring the boundary between the physical and digital worlds and promoting a Metaverse. The Metaverse will become an important public infrastructure. This paper first introduces...
Proceedings Article

Economic and Mathematical Modeling of Food Security of the Subjects of the Russian Federation

E N Antamoshkina, A F Rogachev
The aim of the study is to use the methods of economic and mathematical modeling to assess food security. The article presents a methodological approach to the food security assessment, which enables one to determine a comprehensive indicator, i.e. food security index (Ifs). According to statistical...
Proceedings Article

Entrepreneurial Ecosystem Model Based on Digital Innovation in Building MSME Resilience in Bandung City

S. Sulastri, H. Mulyadi, D. Disman, H. Hendrayati
This study aims to identify the determinant factors in increasing the resilience of MSME businesses in Bandung. Previous research related to relevant environmental factors in building business resilience has been widely carried out, but the research conducted to build MSME business resilience has not...
Proceedings Article

Literature Review on the Development of Educational Informatization in China

Aiqi Gao
Faced with the new coronavirus pneumonia epidemic and the development needs of the times, the education industry must continue to develop informatization. This paper mainly studies the degree of informatization of education at all levels and existing problems in the post-epidemic era, summarizes the...
Proceedings Article

Analysis and Comparison of Capital Asset Pricing Model and Arbitrage Pricing Theory Model

Zhi Li
Establishing an optimal investment risk structure and maximizing returns while bearing less losses have long been an important goal of investors under certain market risk levels. In 1965, William Sharpe developed the capital asset price model on the cornerstone of Markowitz's mean-variance model,...
Proceedings Article

Strategy to Enhance MSME Competitiveness in Maros: Key Factors and Technology’s Role

Asimah Asimah
This research aims to analyze the influence of Service, Price and Product Innovation on Increasing MSME Sales in Maros Regency, with Digitalization as a moderating variable. Using quantitative methods with approaches Structural Equation Modeling (SEM), data was obtained from 99 respondents who were owners...
Proceedings Article

Prediction on Shanghai Composite Index Volatility with Day-of-week Effect, Volume and Turnover Based on HAR Model

Yingfa Zhang
The Shanghai Composite Index is the earliest and one of the most important indexes in Chinese stock market, which is calculated by capitalization market weighted average for all the stocks listed on Shanghai Stock Exchange. However, previous researches mainly use low- frequency-data-based GARCH-type...
Proceedings Article

The Influencing Factors and Effectiveness of Family Investment Portfolio

Ziwei Jia
In recent years, research on household financial behaviors such as household financial market participation and household asset selection became an important research field. This paper uses the 2013 data of the Chinese Household Finance Survey, using OLS and the ordered Probit model to study the impact...
Proceedings Article

Entrepreneurial Bricolage on New Product Development: The Moderating Role of Team Participation

Dede Kurnia, Hari Mulyadi, Chairul Furqon
This research aims to examine the moderating effect of Team Participation (TP) on the relationship between Entrepreneurial Bricolage (EB) and New Product Development (NPD). A cross-sectional method was applied with a total of 258 entrepreneurs in West Java Province as respondents. Moreover, the moderating...
Proceedings Article

Study on the Mechanism of Cross-level Influence of Leadership Innovation Behavior on Employees Innovation Behavior

Zheng WANG, Hui JIN, Jia-Yun LU, Dai-yue JIANG, Chuan YANG, Xiu-yu TENG
This paper selects key constructs such as leader innovation behavior, innovation subjective norm, leader-member exchange relationship, and employee innovation behavior, and deeply excavates innovation subjective norm and leader-member exchange relationship as mediating and moderating variables, respectively,...
Proceedings Article

Assessment of the Well-Being of the Russian Population

Yu I Pyzheva
Following the paradigm of maximizing economic growth as measured by the GDP does not always provide an increase in wealth when considering the environmental and social consequences of economic development. Over the past decades, there has been some experience in developing alternative approaches to assessing...
Proceedings Article

Analysis and Evaluation of Railway Accounting Information System

Zhang Zhen
With the rapid development of China’s economy and the deepening of reform and opening up, the development of enterprises has many favorable platforms and faces more opportunities. This question conducts literature research on the basic theories and the current situation of domestic and foreign research...
Proceedings Article

Metaverse and Brand: A Study of Luxury Brand Digital Marketing Strategy - Taking Gucci as An Example

Jiayu Liu
In the context of the experience economy, Gucci has successfully opened up the youth market and played a leading role in the luxury market by creating a rewarding consumer experience for consumers. In order to attract more young consumers and potential customers, some luxury brands are entering the metaverse...
Proceedings Article

The Impact of Technological Innovation on Economic Growth: Evidence from China

Xiaowei Wang, Lingwen Xu
The development of technological innovation has a significant impact on economic growth. Based on China’s data from 1990 to 2019, we study the impact of technological innovation on China’s economic growth. To solve this problem, this paper adopts theoretical mechanism analysis and empirical model research....
Proceedings Article

Implementation of Smart Farming as a Modern Farming Method to Improve the Welfare of Farmers in West Bandung Regency

Heidy Mahardiani Gandi, Asep Mulyana, Yunizar
This study aims to examine the application of smart farming as a modern agricultural method to improve the welfare of farmers in the West Bandung regency to accelerate the technological transformation that is very necessary in order to achieve optimal targets, add value and increase competitiveness....
Proceedings Article

How the Inefficiency of Executive Bodies’ Performance Reflects the Size of Shadow Economy (The Case of the Russian Federation Regions)

E N Nevzorova, A P Kireenko
The article reveals how the size shadow economy interacts with the indicators of executive bodies’ performance. The theoretical framework of the study is the set of research publications proved the impact of public institutions on the size of shadow economy. The empirical basis of the study is the evaluation...
Proceedings Article

How to Use Social Media to Achieve User-centered Product Marketing?

Wenhe Yu
This paper is based on the authors’ insights into the current consumer marketplace, where marketing strategies have shifted from company-driven to consumer-driven and marketing decisions have shifted from empirical to data-based. This article uses the case of “How Popeyes Promoted Fried Chicken Sandwiches”...
Proceedings Article

Sustainability and Carbon Emission Disclosure: How Profitability and Environmental Factors Influence Reporting in the Energy Industry

Ibnu Sutomo, Syarifuddin Syarifuddin, Ratna Ayu Damayanti
This research highlights the importance of global climate change issues and how carbon emissions impact both the environment and a company’s public image. Within the Triple Bottom Line (TBL) framework, which includes environmental, social, and economic dimensions, this study aims to analyze the factors...
Proceedings Article

Research on Legal Risk and Regulation of Robo-advisor in China

Zhuoyu Zeng
Robo-advisor, one of the important parts of Fin-tech, has changed the business model of traditional investment advisers and investment decisions. Robo-advisor brings new vitality to China's securities investment market but also carries some legal risks. Based on the comparison of the development...
Proceedings Article

Analyze the Impact of REITs on the Irish Real Estate Market

Guolin Wang
In 2008, Ireland’s real estate bubble economy burst, which ushered in a real estate market crash and credit crisis in Ireland. The Irish government created the National Assets Administration (NAMA) to purchase bad real estate loans from banks to solve credit problems. In 2013, Ireland introduced the...
Proceedings Article

The Superiority of XGboost Model in the Forecast of Medical Stock Price in the Period of COVID-19

Zhaofeng Ma
In this paper, the stock data of Fosun Pharma since the COVID-19 outbreak are used to fit the stock through the traditional statistical analysis model ARIMA, machine learning model XGboost, and deep learning model LSTM, and the future stock prices trend is predicted. It is shown that since the regular...
Proceedings Article

Predicting Impact of COVID-19 on the Global Economy Based on Hybrid Model

Jincheng Zuo, Fenglan Ma, Shaun Chen
The outbreak of COVID-19 has caused hitherto unknown damage to the global economy, resulting in a large number of company failures and staff unemployment. In order to suppress the further spread of the virus, many countries and regions have adopted quarantine policies to varying degrees. This has led...
Proceedings Article

Can Productivity Increase? Sedentary Leisure Factors Among University Staff in Ghana

Vincent Kweku Asimah, Ratih Hurriyati, Vanessa Gaffar, Lili Adi Wibowo
The study seeks to examine the prevailing sedentary leisure attitude factors at multiple levels (intrapersonal, interpersonal and institutional) among university staff in Ghana. 28 survey items to measure 5 variables, using self-reported responses are designed. Three categories of 33 universities were...
Proceedings Article

Value Investment Analysis Based on the U.S. Market - Taking Four Major Industries as Examples

Yilin He, Ling Xiang, Qiannan Xiong, Siyao Ye
Value investment requires investors to hold the suitable company stock at the right price to achieve a certain profit purpose. Scholars all over the world are enthusiastic about studying it. In this study, linear regression was used as the primary method and use P/E, P/B, ROE, ROA, EPS, debt-to-asset...
Proceedings Article

Digital Economy and Digitalization of AIC

E S Ustinovich, S V Mamontova, M V Kulikov
Today’s buzzword is digitalization. It has been going on for several years and covered multiple sectors of economy and manufacturing, from media and tourism to agriculture and healthcare. In 2017, the Russian Federation adopted its Digital Economy State Program, which covers all the major industries. Russia...
Proceedings Article

Exploring Arbitrage Opportunities between the BTC Spot and Futures Market based on Funding Rates Mechanism

Jiahua Zou
Crypto-currency, in nowadays occupies a very important position in the global financial market. Due to the importance of Crypto-currency, research on it has positive and significant meanings for financial purpose. This research examined how investors arbitrage between the BTC spot and futures market...
Proceedings Article

Approaches to Evaluation of the Reliability of Private Pension Funds

M A Seliverstova
The article examines the issues of assessing the reliability of private pension funds in the Russian Federation. The pension system has an important role in the social, economic and political life of society. The social and economic development of society depends on an effective pension system. Over...
Proceedings Article

Analysis on the Influence of Organizational Cultures on Economical and Managerial Performance - A Case Study of Huawei and Lenovo

Yichen Guo
Chinese tech industries open the new window of internationalization in 21th century, and the experience of managing in their oversea offices is good as gold in one’s resume. Among them, Huawei and Lenovo represent two typical routes of cultures and management strategies that the latecomers can learn....
Proceedings Article

Realizing Sustainable Human Resources through Green Recruitment and Green Training for State Civil Apparatus

Vitri Diarta Simbolon
This research examines the implementation of Green Human Resource Management (GHRM) in the State Civil Apparatus (ASN) in Indonesia, with a special focus on green recruitment and green training practices. In the context of the increasing urgency of sustainable development, the role of ASN as an agent...
Proceedings Article

Analysis on the Rise and Fall of Ofo Company

Yilin Bai
Since the emergence of sharing economy in China in 2012, Ofo has rapidly expanded in a blowout unfold. However, the development of the sharing economy seems to be unstable. Some products are short-lived, rising and falling at a flash, which makes us have to consider their problems. This paper will review...
Proceedings Article

Analysis of the Innovative Drugs Market from the Aspect of Heng Rui

Jiali Chen
It is currently thought that the innovative drug sector has played a critical role in the listing and financing of high-tech firms. Affected by the outbreak of coronavirus pandemic, China’s pharmaceutical companies are expected to soar even more spectacularly, therefore this kind of pharmaceutical firms’...
Proceedings Article

The Analysis of Marvel (Disney) Marketing Strategies

Based on the Comparison between Marvel and DC Case

Zijie Lu, Eric Tseng, Zisheng Xu
Nowadays, some Cultural Corporations are doing successfully. There are two outstanding examples: Marvel Entertainment and DC Entertainment. Our research is about the analysis of the marketing strategies used by Marvel Entertainment based on the comparison of Marvel and DC. According to the results of...
Proceedings Article

Study of Portfolio Performance Under Certain Restraint Comparison: Markowitz Model and Single Index Model on S&P 500

Zi’ang Zhang
The purpose of this study is to figure out what percentage of each stock should be in the optimal portfolio and minimal risk portfolio created by Markowitz Model and Sharpe’s Single Index Model and to make a comparison of the portfolio model, as well as the return and risk differences between Markowitz...
Proceedings Article

What Drives Economic Growth across Countries? Productivity vs Capital Accumulation

Kevin P Chen, Baiyi Li, Xinran Tong
In recent decades, many countries have seen improvement in their economic conditions. Why do some countries experience rapid economic growth, others stagnate, and others catch up to other economies in quick succession? All of these questions are crucial to understanding history and the modern day. We...
Proceedings Article

Economic and Statistical Modeling and Evaluation of Quality of Life of the Sakha Republic (Yakutia) Population

A T Naberezhnaya
The article is concerned with statistical modeling and evaluation of quality of life of the population of the Sakha Republic (Yakutia). The territory of the region exhibits significant intra-regional disparity of natural and climatic conditions of living; it is located in absolutely uncomfortable and...
Proceedings Article

Analysis of Short Video Marketing Strategy and Industry Trend and Suggestions to Uploaders

Ruihao Zhou
With the development of mobile Internet, mobile short video has become one of the main channels for people to obtain information. Short video marketing as a new marketing means, we can see its development potential in the 5 G era, but it is undeniable that there are still many loopholes in this industry....
Proceedings Article

Compare Modeling of Investigative Journalism in Anglo-American and Chinese Approaches

Quantitative Case Studies of The Economist and Caijing

Jingwei Piao
This paper intends to provide comparing models to understand investigative journalism. Based on the mobilization model justified from Anglo-American approach, the paper shows a modified model of consensus through cross comparing the different contexts between Anglo-American and Chinese in investigative...
Proceedings Article

Marketing Strategy Kredit Usaha Rakyat Product at PT. Pegadaian Regional Office VI Makassar

Sekar Kinasih, Muhammad Asdar, Muhammad Ismail
Competition of KUR distribution is increasing. PT Pegadaian only started distributing KUR products in 2022, so it requires a strategy in distributing this product and competing with other channeling institutions.. This research aims to find ways to compete and create the most suitable marketing strategy...
Proceedings Article

Financial Flexibility and Its Potential Contributing Factors

Yingxue Wang, Linglin Jiang
To make a wise investment decision and take appropriate action during financial crises, it’s vital for all industries to have a general idea of the key factors which affect the financial flexibility of firms in different industries. In our study, factor analysis is firstly utilized to reduce dimension....
Proceedings Article

The Correlation Between Desire Thinking and Compulsive Buying

Gisele Liu
In today’s developed society, purchasing is made easier than ever before with new technology and online stores, causing products to be more accessible to shoppers who spend excessively without control. Through a proposed experiment, this study investigates the effectiveness of desire thinking, a voluntary...
Proceedings Article

Research on Solutions to the Problem of Seniors’ Medical Treatment

A Case of Product Design with Beijing as the Target Market

Xia Li, Miao Yang, Jiandi Zhang, Honglu Ma, Yaxin Liu, Yixin Wang
Along with the aging process of society, the proportion of seniors’ population is increasing as well as seniors’ demand for medical treatment. The problem of seniors’ medical treatment has been a focus of attention in China today. Meanwhile, with the promotion of the electronic process of medical treatment,...
Proceedings Article

The Influence of Innovation and Creativity on SMEs Business Development

Sulastri, B. Lena Nuryanti S, Hari Mulyadi, Ismi Noer Pratiwi
This study aims to obtain an overview and influence of innovation and creativity on digital-based business development. This research uses descriptive and verification methods with a quantitative approach. The variables that become endogenous are digital-based business development (Y), then innovation...
Proceedings Article

Technical Service Quality Management

G V Redreev, V M Pomogaev, A A Luchinovich
The technical product efficiency can be one of the options to confirm the technical service quality after the service works. However, this requires the knowledge of the factor influence that determine the service quality on the performance indicators of the technical product. This is especially true...
Proceedings Article

Research on Application of Fama-French Three-Factor Model in Asset Allocation

Yifan Chu
As the index of living standard is rising in the recent decades, more and more people join the stock market or have the demand to allocate their assets. That stimulates the appearance of the capital asset pricing model, the Fama-French model, and some other models that are helpful for asset allocation....
Proceedings Article

Stock Analysis Strategy for US’s Stock Market Based on Risk, Profitability, and Market Value Insights

Jiukun Chu, Yizi Jin, Han Zhang
As there has been a great improvement in citizens’ living standards, consumer discretionary is occupying a larger and larger market. This article is trying to analyze some big consumer discretionary companies through their recent performance on the stock market. There are nine companies, which are Kweichow...
Proceedings Article

Empowering Energy Efficiency: The Role of Local Government Financing in Indonesia

Andi Dian Resyani, Maat Pono, Sri Sundari
This study aims to analyze the impact of local government financing on energy efficiency in Indonesia, while considering the role of economic development levels and private investment as control variables. The study employs a quantitative approach using secondary data collected from 34 provinces in Indonesia...
Proceedings Article

Has GameStop Phenomenon Violated the Efficient Market Hypothesis? Verified with T-Test

Yan Zhu, Zifeng Cheng, Sitong Liu, Zhiwei Yao
This paper examines a query upon the GameStop Phenomenon. In the work, the reasons of why the short squeeze occurred and the fluctuations varied dramatically are explained. Due to the uncertainty of the factors leading to the shorting of GME stocks, it may violate the efficient market hypothesis, also...
Proceedings Article

A Study on the Motivation and Governance of Financial Fraud in Listed Companies Based on Bohr's Atomic Model

Hongfei Su
Financial fraud scandals of listed companies in China have been frequently exposed in recent years, which have seriously damaged the normal operation of the capital market and the interests of relevant investors. In this paper, we choose the listed company - Eastern Golden Jade as an example, and use...
Proceedings Article

Study on Evaluation of the Level of Enterprises Management and Choice of Business Strategy from Enterprises Annual Financial Statements

Take Alibaba for Example

Yihai Liu, Peiyi She, Xinyi Wang, Jiaqi Yang
With the fast development of internet technology, new and large scaled e-commerce enterprises that highly integrate internet technology and financial instruments have rapidly developed in recent years. For these e-commerce enterprises, their daily accounting processing and the structure of external financial...
Proceedings Article

Construction of Social Benefit Evaluation Index system for Rural Development Projects

Dandan Zhang, Ziheng Shao, Xinyu Tang, Ruyu Zeng, Xingyu Liu
In the past, the evaluation of rural development projects focused on economic benefits, which weakened the social benefits of rural development projects. Based on this, this paper puts forward the principle of social benefit evaluation of rural development projects, constructs the evaluation index system,...
Proceedings Article

Forecasting the Exchange Rate between AUD and USD with HAR model

Jiahua Huang
The exchange rate is essential to global financial markets. Based on the approximate long memory Heterogeneous Autoregressive (HAR) model proposed by Corsi, we estimate the volatility using 5-minute high-frequency data on the US dollar exchange rate against the Australian dollar from January 15, 2019,...
Proceedings Article

The Role of European Central Bank in the Dilemma of Economic Crisis

Xuanhe Zhou
The attitude and actions of the European Central Bank during the Russo-Ukrainian War have exacerbated and compounded the economic situation. The well-being of mankind and issues with sovereign debt have put many nations in danger. The inability of incrementalism to stop inflation and currency devaluation...
Proceedings Article

Corporate Social Responsibility in the Digital Age

A Call for Transparency Requirements for Social Media Companies

Zeying Xing
Corporate Social Responsibility is the idea that businesses should operate in ways that enhance the society and the environment around them, instead of solely maximizing profits. While CSR has become an increasingly prominent part of many corporate agendas, social media companies are operating explicitly...
Proceedings Article

Analysis of Investment Activity in the Russian Intellectual Property Market

K Kazantsev
The article analyses the current investment problems in the intellectual property market in Russia. Global experience of investing in an intellectual product is reviewed. The statistics of investment activity in the market of intellectual property of Russia is observed, the correlation analysis of investment...
Proceedings Article

Financial Performance Analysis Based on the BUMN Decree at PT Pelabuhan Indonesia IV (Persero)

Zulaikha Zulaikha, Abd Rakhman Laba, Andi Aswa
This study evaluates the financial health of PT Pelabuhan Indonesia IV (Persero) and explores strategies to enhance it by integrating green economy principles. Using the financial health assessment method from BUMN Decree No. KEP-100/MBU/2002, this descriptive quantitative research analyzes the results...
Proceedings Article

The Impact of Environmental Regulation on Technological Innovation of Automobile Industry in China’s Market- A Case by Tesla

Yue Du
With the negative externalities of the development of the automobile industry increasingly obvious, the government’s environmental regulations will force the technological innovation of the automobile industry, the case of Tesla. The paper collects the R&D investment data, environmental regulation...
Proceedings Article

The Adjustment of Domestic Capital Layout in China under the Background of “Dual Circulation”

Hao Yu
In recent years, China’s economic development pattern has gradually changed to a major domestic circulation with domestic and international dual circulation promoting each other. At the same time, opposition from the West to the outward transfer of industrial chain has been growing, and the new normal...
Proceedings Article

The Strategy of Maybelline to Increase Consumers’ Purchase Intentions

Yiyang Chen, Xinyi Feng, Zhenyu He, Yingtong Liu
Maybelline is a cosmetics brand with significant influence worldwide. It was created by Thomas Williams in 1991 and it included five primary product lines. Maybelline’s brand mission of providing innovative, accessible, and effortless cosmetics for every woman impressed many people. The purpose of this...
Proceedings Article

Evaluation of the Impact of Fiscal Policy on Reducing Inequality and Poverty in Indonesia

Nursini Nursini, Agussalim Agussalim, Sultan Suhab, Randi Kurniawan, Salman Samir, Tawakkal Tawakkal
The issues of poverty and inequality are critical challenges in Indonesia, highlighted by a persistently high poverty rate and elevated Gini coefficient in recent years. These factors threaten the achievement of sustainable development goals. Fiscal policy, particularly through education and health expenditures...
Proceedings Article

Research on Industrial Transformation from the Perspective of “Double Cycle”

Teng Zihan
Under the background of complex world economic situation and increasing uncertainty and instability, China’s proposal to build a new development pattern of “large cycle and double cycle” is of great strategic significance. China has a huge consumer market, a mature and perfect digital economy and strong...
Proceedings Article

The Transformation of Marketing Strategies in the Internet Age

Xinyue Zhang
Due to the rapid development of technology, we keep a close connection with the Internet, especially during COVID. Most of the country is locked down, leading to many companies going bankrupt. What kinds of things support people's daily lives? The answer is the Internet. It will also show a considerable...
Proceedings Article

Board Gender Diversity and Corporate Financial Investment: Evidence from China

Yiwei Kong, Xuhui Liu, Chengxi Xie, Tianyi Zhuang
We investigate the impact of board gender diversity on corporate financial investment. The results show that the board gender diversity in China is negatively correlated with corporate financial investment. This association is robust to a series of robustness checks, including fixed firm-effect models...
Proceedings Article

Optimization of Logistics Business Processes Within the Framework of Export Activities Based on the Introduction of Cognitive Information Technologies

E V Volodina, P A Kudryashova, E A Studentova
The strategic priority for the development of the Russian economy in modern conditions is the diversified development of non-primary non-energy exports, i.e. high value-added products that can provide a multiplier effect. Export is defined as the most important component of foreign economic activity,...
Proceedings Article

Research on the Influence of Online Reviews on College Students’ Consumption Decisions

Cao Yi
With the development of technology and the popularization of the Internet, online reviews, as a new form to display merchants’ reputation in the Internet era, are gradually being valued by consumers and become an important way for consumers to obtain information about goods or services, creating new...
Proceedings Article

The Predicted Relationship Between Relating Factors on Electric Vehicles and Carbon Dioxide Emissions in the United States

Shiyu Liu
In recent years, vehicle electrification is promoted around the world to reduce greenhouse gas emissions. As electric vehicles (HEV, PHEV, BEV) are taking a bigger portion of the market share every year, it is important to find out whether this trend does provide environmental benefits in real life....
Proceedings Article

System Management Innovation

Feiyang Xu
With the development of the world economy, the competition between countries and enterprises is becoming more and more intense. With the development of large enterprises, more and more concentrated in enterprise innovation ability, and enterprise innovation management is the most important link in the...