Packaging Design Of Betutu Chicken Special Merchandise From Bali
- 10.2991/reka-18.2018.23How to use a DOI?
- Packaging Design, Environmentally Friendly, Betutu Chicken
The purpose of this design is to create the packaging design of Betutu Chicken as a special souvenir from Bali to tourists. This design is based on the problems that the design of the Betutu Chicken that is used as a souvenir does not meet the criteria. This design is done as a solution to the aforementioned problem by designing a package that is in accordance with the following criteria: 1). Stand Out, 2). Contents 3). Distinctive, 4). Suitable. The design processes are carried out through four stages, the first stage is idea and the second stage includes packaging design, graphic elements on the main display panel. Then proceed to the third stage Feasibility Phase which is a prototyping stage. The result is a prototype of packaging design of Betutu Chicken using environmentally friendly natural material shaped like a full shopping bag with handles. Making it easier for consumers to carry. The result of this design can be used by a restaurant that serves Betutu Chicken culinary as one alternative packaging design for packing Betutu Chicken as a unique Balinese souvenir and the packaging can also be reused.
- © 2018, the Authors. Published by Atlantis Press.
- Open Access
- This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).
Cite this article
TY - CONF AU - Ni Luh Desi In Diana Sari AU - I Nengah Sudika Negara AU - Alit Kumala Dewi PY - 2018/11 DA - 2018/11 TI - Packaging Design Of Betutu Chicken Special Merchandise From Bali BT - Proceedings of the 3rd International Conference on Creative Media, Design and Technology (REKA 2018) PB - Atlantis Press SP - 108 EP - 112 SN - 2352-5398 UR - https://doi.org/10.2991/reka-18.2018.23 DO - 10.2991/reka-18.2018.23 ID - Sari2018/11 ER -