Proceedings of the 2015 International Conference on Management, Education, Information and Control

First-mover: Are Technologically New Products a Competitive Advantage

Authors
Ying Xin
Corresponding Author
Ying Xin
Available Online June 2015.
DOI
10.2991/meici-15.2015.18How to use a DOI?
Keywords
Technological Innovation; New Product Development; Event Study
Abstract

Do innovative products incorporated advanced technologies help firms improve operating performance In this study researchers traced the operating performance of 168 publicly traded manufacturing firms that announced technologically innovative products in two major industries from the health care domain, namely pharmaceuticals and medical instruments. Researchers employed the event-study methodology and collected objective financial data from COMPUSTAT (Global). Researchers found that technologically innovative products had a statistically significant positive effect on operating performance. The median abnormal increase in return-on-assets ranged from 2.20% to 7.07% over a four-year period.

Copyright
© 2015, the Authors. Published by Atlantis Press.
Open Access
This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

Download article (PDF)

Volume Title
Proceedings of the 2015 International Conference on Management, Education, Information and Control
Series
Advances in Intelligent Systems Research
Publication Date
June 2015
ISBN
978-94-62520-85-1
ISSN
1951-6851
DOI
10.2991/meici-15.2015.18How to use a DOI?
Copyright
© 2015, the Authors. Published by Atlantis Press.
Open Access
This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

Cite this article

TY  - CONF
AU  - Ying Xin
PY  - 2015/06
DA  - 2015/06
TI  - First-mover: Are Technologically New Products a Competitive Advantage
BT  - Proceedings of the 2015 International Conference on Management, Education, Information and Control
PB  - Atlantis Press
SP  - 87
EP  - 91
SN  - 1951-6851
UR  - https://doi.org/10.2991/meici-15.2015.18
DO  - 10.2991/meici-15.2015.18
ID  - Xin2015/06
ER  -