Proceedings of the 5th International Symposium on Knowledge Acquisition and Modeling

"Miao silver" Analysis of Marketing Product Positioning and Quantitative Analysis

Authors
Liu Jingjing, Liu Li
Corresponding Author
Liu Jingjing
Available Online June 2015.
DOI
10.2991/kam-15.2015.72How to use a DOI?
Keywords
miao silver; analysis of marketing.
Abstract

Based on the research of Miao silver market value as a blueprint, expect to create enterprises in the form of dissemination of Miao silverware of the historical and cultural value, introduce and use commercial capital, relying on the "invisible hand" of the Miao silver jewelry into the modern life of the consumer, "Miao silver" bigger and stronger, and strive to create a domestic brands line.

Copyright
© 2015, the Authors. Published by Atlantis Press.
Open Access
This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

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Volume Title
Proceedings of the 5th International Symposium on Knowledge Acquisition and Modeling
Series
Advances in Intelligent Systems Research
Publication Date
June 2015
ISBN
978-94-62520-87-5
ISSN
1951-6851
DOI
10.2991/kam-15.2015.72How to use a DOI?
Copyright
© 2015, the Authors. Published by Atlantis Press.
Open Access
This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

Cite this article

TY  - CONF
AU  - Liu Jingjing
AU  - Liu Li
PY  - 2015/06
DA  - 2015/06
TI  - "Miao silver" Analysis of Marketing Product Positioning and Quantitative Analysis
BT  - Proceedings of the 5th International Symposium on Knowledge Acquisition and Modeling
PB  - Atlantis Press
SP  - 262
EP  - 265
SN  - 1951-6851
UR  - https://doi.org/10.2991/kam-15.2015.72
DO  - 10.2991/kam-15.2015.72
ID  - Jingjing2015/06
ER  -