Proceedings of the 3rd International Seminar on Tourism (ISOT 2018)

The Influence of Atmospheric Elements on The Overall Guest Impression: The Case of Lobbies in Three Star Hotels in Bandung City

Authors
Dicky Angga Triana, Dicky Angga Triana, A.H. Galih Kusumah, Sri Marhanah
Corresponding Author
Dicky Angga Triana
Available Online June 2019.
Keywords
atmospheric elements; guest impression, hotel lobby, three star hotels
Abstract
This study aims to analyze the influence of lobby atmosphere elements on the overall impression of guests who come to three-star hotels in Bandung City. The research method used is quantitative descriptive. The data was taken using a questionnaire and the sampling technique used was purposive sampling through Instagram social media. There were 200 respondents participated. Structural Equation Modeling (SEM) analysis is used to analyze the data obtained. This study found that the color element significantly influences the overall guest impression in the lobby of three-star hotels in Bandung City, while the other six elements, namely style, layout, lighting, furniture, music, and scent have no significant effect.
Open Access
This is an open access article distributed under the CC BY-NC license.

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Proceedings
3rd International Seminar on Tourism (ISOT 2018)
Part of series
Advances in Social Science, Education and Humanities Research
Publication Date
June 2019
ISBN
978-94-6252-732-4
ISSN
2352-5398
Open Access
This is an open access article distributed under the CC BY-NC license.

Cite this article

TY  - CONF
AU  - Dicky Angga Triana
AU  - Dicky  Angga Triana
AU  - A.H. Galih Kusumah
AU  - Sri Marhanah
PY  - 2019/06
DA  - 2019/06
TI  - The Influence of Atmospheric Elements on The Overall Guest Impression: The Case of Lobbies in Three Star Hotels in Bandung City
BT  - 3rd International Seminar on Tourism (ISOT 2018)
PB  - Atlantis Press
SP  - 5
EP  - 8
SN  - 2352-5398
UR  - https://www.atlantis-press.com/article/125909338
ID  - Triana2019/06
ER  -