Modeling of the Destination Image to the Trip Quality and Perceived Value in Bandung
- DOI
- 10.2991/ictgtd-18.2018.34How to use a DOI?
- Keywords
- Destination Image, Perceived Value, Trip Quality
- Abstract
This study explains that Destination image can give you confidence, impression and perception of the destination. This study also proves the theory about the influence of destination image on trip quality, and perceived value. During the research, a total of 100 respondents completed the survey. carried out on visitors who come to the city of Bandung Research variables have good validity and reliability, the concept of models and hypotheses were tested using Lisrel 8.7. The results showed that there are two hypotheses that proved as follows: Destination image has positive and significant effect on perceived Value, Destination image has positive and significant effect trip quality. Findings of this research can be useful to managers of tourism in Bandung to assist in developing effective strategies to attract and retain visitors who come to the city. For the future research try to research by international visitor to know about their perception in destination
- Copyright
- © 2018, the Authors. Published by Atlantis Press.
- Open Access
- This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).
Cite this article
TY - CONF AU - Devita Gantina AU - Anita Swantari PY - 2018/03 DA - 2018/03 TI - Modeling of the Destination Image to the Trip Quality and Perceived Value in Bandung BT - Proceedings of the 2nd International Conference on Tourism, Gastronomy, and Tourist Destination (ICTGTD 2018) PB - Atlantis Press SP - 282 EP - 287 SN - 2352-5428 UR - https://doi.org/10.2991/ictgtd-18.2018.34 DO - 10.2991/ictgtd-18.2018.34 ID - Gantina2018/03 ER -