The research of development prospects for advertising design under the background of new media

DOI

10.2991/icsste-15.2015.160How to use a DOI?

Keywords

new media; Advertising design; strategy

Abstract

Network technology is the main development trend of today's society, and network technology as the representative of new media has become the main way of modern information design, which brings infinite convenience for the life of people. Through the analysis of related problems under the background of new media advertising design, this article discusses the background of new media advertising design development prospects.

Copyright

© 2015, the Authors. Published by Atlantis Press.

Open Access

This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

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TY  - CONF
AU  - Zhang Lijun
PY  - 2015/04
DA  - 2015/04
TI  - The research of development prospects for advertising design under the background of new media
BT  - Proceedings of the 2015 International Conference on Social Science and Technology Education
PB  - Atlantis Press
SP  - 601
EP  - 603
SN  - 2352-5398
UR  - https://doi.org/10.2991/icsste-15.2015.160
DO  - 10.2991/icsste-15.2015.160
ID  - Lijun2015/04
ER  -