Proceedings of the International Conference on Media and Communication Studies (ICOMACS 2018)

The Strategy of Politics in Using Portal Online Media to Implicate a Personalization of Politics that has been done by an Elite Group in North Sulawesi

Authors
Rizkya Dwijayanti, Stefanus Rodrick Juraman, Shirley Y. V. I. Goni
Corresponding Author
Rizkya Dwijayanti
Available Online October 2018.
DOI
https://doi.org/10.2991/icomacs-18.2018.53How to use a DOI?
Keywords
online media; personalization of politics; political strategy
Abstract
The accessibility of online news media today offers a major opportunity for individual‘s to receive as much information as possible. Thus it becomes the main political news platform for the local people. On the other hand, it creates an opportunity for online media companies to use their influence to promote a particular political agenda and a particular candidate instead of being neutral. Based on the observations, it seems that online news media is being used by political elites to promote oneself and increase their chances of being elected in the various elections. Hence we can find evidence of political elites promoting oneself from the headlines and the contents of the news. This research uses framing analysis methodology. In this case, the news that has been taken from the online media in North Sulawesi will be analyzed using agenda setting theory and the concept of political personalization. As such we can identify individual’s political intention’s that has been put in the content of the news.
Open Access
This is an open access article distributed under the CC BY-NC license.

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Proceedings
International Conference on Media and Communication Studies (ICOMACS 2018)
Part of series
Advances in Social Science, Education and Humanities Research
Publication Date
October 2018
ISBN
978-94-6252-553-5
ISSN
2352-5398
DOI
https://doi.org/10.2991/icomacs-18.2018.53How to use a DOI?
Open Access
This is an open access article distributed under the CC BY-NC license.

Cite this article

TY  - CONF
AU  - Rizkya Dwijayanti
AU  - Stefanus Rodrick Juraman
AU  - Shirley Y. V. I. Goni
PY  - 2018/10
DA  - 2018/10
TI  - The Strategy of Politics in Using Portal Online Media to Implicate a Personalization of Politics that has been done by an Elite Group in North Sulawesi
BT  - International Conference on Media and Communication Studies (ICOMACS 2018)
PB  - Atlantis Press
SN  - 2352-5398
UR  - https://doi.org/10.2991/icomacs-18.2018.53
DO  - https://doi.org/10.2991/icomacs-18.2018.53
ID  - Dwijayanti2018/10
ER  -