Innovation and Creativity as Capital in the Creative Economy Sector
- 10.2991/assehr.k.200108.026How to use a DOI?
- Creative Industry, Visual Communication Design, Universitas Komputer Indonesia
The era of Information and Communication Technology (ICT) today makes creativity and innovation important. Communication and information networks gives benefit in creative and productive ways. The resources needed are skills, abilities, and expertise in the field of creative industries because those are the key to the new economy. Workers seen from their ideas, knowledge, abilities, skills, innovation, and creativity. Those who successful in the creative industries are designers, illustrators, musicians, artist, and others. The alumni of Visual Communication Design of Universitas Komputer Indonesia are part of the information community who has the resources of innovation and creativity as capital to engage in the creative world. With the skills and creativity possessed by alumni succeeded in becoming professionals in the creative field and could even establish a company in the creative industry field to open new job openings. This study aims to find out the personal experiences of alumni who have successfully run entrepreneurship in the creative industry field and can encourage students to be motivated to become professionals or entrepreneurs who are competeing in the creative industries. The method used is to do literature research and ethnography through interviews. The results of the study are the founding of creativity elements in the scope of Visual Communication Design of Universitas Komputer Indonesia’s alumni in building creativity and innovative in the creative industries.
- © 2020, the Authors. Published by Atlantis Press.
- Open Access
- This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).
Cite this article
TY - CONF AU - Rini Maulina PY - 2020 DA - 2020/01/10 TI - Innovation and Creativity as Capital in the Creative Economy Sector BT - Proceedings of the International Conference on Business, Economic, Social Science, and Humanities – Humanities and Social Sciences Track (ICOBEST-HSS 2019) PB - Atlantis Press SP - 118 EP - 122 SN - 2352-5398 UR - https://doi.org/10.2991/assehr.k.200108.026 DO - 10.2991/assehr.k.200108.026 ID - Maulina2020 ER -