Proceedings of the International Conference on Business, Economic, Social Science, and Humanities – Humanities and Social Sciences Track (ICOBEST-HSS 2019)

It is a great pleasure for us to introduce the proceeding of the 2nd International Conference on Business, Economic, Social Sciences and Humanities (ICOBEST 2019). We are grateful for the high enthusiasm of the participants of ICOBEST 2019. Also, it is our honor to cooperate with the Atlantis Press to publish the paper of this conference in the Economic, Business and Management Track (ICOBEST-EBM 2019). We choose “Innovation Meets Creativity, the Roadmap to Success” as the main theme in ICOBEST 2019 considering the fast-paced global economy, creativity and innovation is not only an important source of building a competitive advantage, but it also is a necessity for survival in today’s fiercely competitive. Through this conference, we believe we will have opportunities to learn new insights about the roadmap to success, how we stay competitive in the digital era.

This conference is expected to become the gateway to nurturing research networks between universities and industries. There are 130 papers selected through careful review processes performed by 5 reviewers consisting of researchers and experts from both local and foreign universities. The review process was conducted by single-blind review system. Finally, 92 papers will be submitted to Atlantic Press after passing the review process and plagiarism checking. Among 90 papers, 52 papers are categorized into the Economic, Business and Management Track (EBM), and 38 papers into the Humanities and Social Sciences Track (HSS).

The conference has been held on the campus of Universitas Komputer Indonesia, located in the center of Bandung city on 21st November 2019. We would like to express our sincere gratitude to the organizing committee for their strong effort to the accomplishment of the conference. Our highest appreciation also rendered to all of the reviewers, advisory board, and scientific committee for making all the papers international standardized. We are also very grateful to have a very supportive leader, the Rector of Universitas Komputer Indonesia and all other organizations that have contributed their best efforts to the success of ICOBEST 2019. Last but not least, we encourage delegates to participate in the ICOBEST 2020.