Proceedings of the 2022 4th International Conference on Literature, Art and Human Development (ICLAHD 2022)

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Research on How Can Warner Bros. Entertainment Inc. Gains Advantages in the Future in the Era of Streaming Service

Authors
Xinwei Jian1, *
1Centre for Multidisciplinary and Intercultural Inquiry, University College London, London, WC1E 6BT, UK
*Corresponding author. Email: xj428@bath.ac.uk
Corresponding Author
Xinwei Jian
Available Online 13 February 2023.
DOI
10.2991/978-2-494069-97-8_136How to use a DOI?
Keywords
Warner Bros.; Film franchises; Streaming service
Abstract

With the increasing popularity of streaming services, it is essential to determine how major film studios such as Warner Bros. can gain advantages in the era of streaming services so that the studios can generate higher revenue by generating more profit from their streaming services. Utilizing literature research methodology, this paper will discuss how the huge film franchises dominate the film industry, the flourishing of streaming services, then point out the film franchises and the streaming service that Warner Bros. owns and the dilemmas that Warner Bros. is facing. Furthermore, the paper will conclude with the solutions for the dilemmas, namely building an appealing structural storyline for future DCEU projects, checking the actors’ background during the casting process, and increasing competitive advantages among the steaming service industry by developing more series on HBO Max.

Copyright
© 2023 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

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Volume Title
Proceedings of the 2022 4th International Conference on Literature, Art and Human Development (ICLAHD 2022)
Series
Advances in Social Science, Education and Humanities Research
Publication Date
13 February 2023
ISBN
978-2-494069-97-8
ISSN
2352-5398
DOI
10.2991/978-2-494069-97-8_136How to use a DOI?
Copyright
© 2023 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

Cite this article

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TY  - CONF
AU  - Xinwei Jian
PY  - 2023
DA  - 2023/02/13
TI  - Research on How Can Warner Bros. Entertainment Inc. Gains Advantages in the Future in the Era of Streaming Service
BT  - Proceedings of the 2022 4th International Conference on Literature, Art and Human Development (ICLAHD 2022)
PB  - Atlantis Press
SP  - 1071
EP  - 1081
SN  - 2352-5398
UR  - https://doi.org/10.2991/978-2-494069-97-8_136
DO  - 10.2991/978-2-494069-97-8_136
ID  - Jian2023
ER  -