Proceedings of the 4th International Conference on Language, Art and Cultural Exchange (ICLACE 2023)

Research on Design of Cultural and Creative Products Based on Artificial Intelligence-Assisted Design

Authors
Cheng Chen1, *, Xin Zhang1
1Wuhan Institute of Technology, Wuhan, 430205, Hubei, China
*Corresponding author. Email: 513974713@qq.com
Corresponding Author
Cheng Chen
Available Online 29 August 2023.
DOI
10.2991/978-2-38476-094-7_8How to use a DOI?
Keywords
Cultural and creative products; homogenization; AI-assisted design; innovation
Abstract

Throughout the entire cultural and creative product design industry, cultural and creative product design tends to be homogeneous, with single product categories, simple elements, slow design innovation and update, and a mixed market. In view of this phenomenon, the author thinks about using the popular artificial intelligence-assisted design to solve the problem of homogenization of cultural and creative products. This paper first discusses the specific problems of the existing homogenization, and then analyzes the feasibility of solving the homogenization problem according to the existing artificial intelligence technology, and does a brief design practice, and finally further discusses the new trend of multi-modal design driven cultural and creative product design.

Copyright
© 2023 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

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Volume Title
Proceedings of the 4th International Conference on Language, Art and Cultural Exchange (ICLACE 2023)
Series
Advances in Social Science, Education and Humanities Research
Publication Date
29 August 2023
ISBN
10.2991/978-2-38476-094-7_8
ISSN
2352-5398
DOI
10.2991/978-2-38476-094-7_8How to use a DOI?
Copyright
© 2023 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

Cite this article

TY  - CONF
AU  - Cheng Chen
AU  - Xin Zhang
PY  - 2023
DA  - 2023/08/29
TI  - Research on Design of Cultural and Creative Products Based on Artificial Intelligence-Assisted Design
BT  - Proceedings of the 4th International Conference on Language, Art and Cultural Exchange (ICLACE 2023)
PB  - Atlantis Press
SP  - 52
EP  - 59
SN  - 2352-5398
UR  - https://doi.org/10.2991/978-2-38476-094-7_8
DO  - 10.2991/978-2-38476-094-7_8
ID  - Chen2023
ER  -