Rhetoric Features of English Advertisements
Available Online May 2018.
- https://doi.org/10.2991/ichssr-18.2018.105How to use a DOI?
- Advertisement, Rhetorical Devices
- Advertising language (short as AL）appears here and there in our daily life which is characterized by shortness, frequency and sharpness as a special kind of verbal behavior. Here we try to figure out the three rules in Phonetic, Lexical syntactical levels from rhetorical Devices in AL by analyzing the abundant of advertisement.
- Open Access
- This is an open access article distributed under the CC BY-NC license.
Cite this article
TY - CONF AU - Juanjuan Han PY - 2018/05 DA - 2018/05 TI - Rhetoric Features of English Advertisements BT - 2018 4th International Conference on Humanities and Social Science Research (ICHSSR 2018) PB - Atlantis Press SP - 551 EP - 554 SN - 2352-5398 UR - https://doi.org/10.2991/ichssr-18.2018.105 DO - https://doi.org/10.2991/ichssr-18.2018.105 ID - Han2018/05 ER -