Research on Product Innovation of Tourism Enterprises under the Background of Aging

Based on Experimental Analysis

DOI

10.2991/aebmr.k.220307.502How to use a DOI?

Keywords

senior group tourists; interaction between tourists; experience value; subjective well-being

Abstract

How to adapt to the development status of an aging population, develop innovative tourism products and improve the tourism experience of elderly tourists have become an important issue for tourism enterprises to be solved. Based on this, this paper constructs a structural equation model to explore the impact of tourist-to-tourist interactions on subjective well-being. Using SPSS and AMOS software to analyze the data of 416 elderly tourists in Chengdu, China, it is found that the interaction between elderly tourists directly or indirectly affects subjective well-being. Well-being and the value of tourism experience have a partial mediating effect on it. The tourism companies can innovate tourism service products in terms of improving employee service skills, creating a good tourism atmosphere, and guiding the interactive behavior of elderly tourists.

Copyright

© 2022 The Authors. Published by Atlantis Press International B.V.

Open Access

This is an open access article under the CC BY-NC license.

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TY  - CONF
AU  - Shanshan Ma
AU  - Kexin Cai
AU  - Changjiang Tao
PY  - 2022
DA  - 2022/03/26
TI  - Research on Product Innovation of Tourism Enterprises under the Background of Aging
BT  - Proceedings of the 2022 7th International Conference on Financial Innovation and Economic Development (ICFIED 2022)
PB  - Atlantis Press
SP  - 3077
EP  - 3081
SN  - 2352-5428
UR  - https://doi.org/10.2991/aebmr.k.220307.502
DO  - 10.2991/aebmr.k.220307.502
ID  - Ma2022
ER  -