Psychological Reasons for Homophonic Internet Buzzwords Usage by Modern Chinese People
- 10.2991/assehr.k.220306.019How to use a DOI?
- Cultural transmission; Traditional culture; Homophonic words; Internet buzzwords; Audience psychology
As a dissemination mode of mass culture, homophonic Internet buzzword has a wide audience and represents the spirit of the network society to some extent, and its influence often extends to the realistic level of the society. This paper selects Bilibili, SINA Microblog and some other network social platforms as the main source of research corpus, viewing from the perspective of audience psychological analysis, using methods including functional analysis, inductive summary and so on to explore the reason why homophonic Internet buzzwords are accepted and spread, and further summarizes its enlightenment to the Circulation of traditional Chinese Culture, enrich the research material existing in the area of homophonic Internet buzzword, which may provide some reference for the circulation of endangered culture.
- © 2022 The Authors. Published by Atlantis Press SARL.
- Open Access
- This is an open access article under the CC BY-NC license.
Cite this article
TY - CONF AU - Xiaolan Wen AU - Xiangxue Li AU - Enhui Chen PY - 2022 DA - 2022/03/30 TI - Psychological Reasons for Homophonic Internet Buzzwords Usage by Modern Chinese People BT - Proceedings of the 8th International Conference on Education, Language, Art and Inter-cultural Communication (ICELAIC 2021) PB - Atlantis Press SP - 118 EP - 125 SN - 2352-5398 UR - https://doi.org/10.2991/assehr.k.220306.019 DO - 10.2991/assehr.k.220306.019 ID - Wen2022 ER -