Proceedings of the 2019 3rd International Conference on Education, Economics and Management Research (ICEEMR 2019)
167 articles
Proceedings Article
Cultivation Path of Medical Students’ Tacit Professional Quality in the Age of “Wise Information Technology of 120” Based on the Framework of Collaboration between Medicine and Education
Tingting Chen, Wangting Li, Xianchun Wen, Han Lin
This work studied the new requirements of the tacit professional quality on medical students in the era of “Wise Information Technology of 120”, and aimed to explore ways and means to cultivate qualified medical students. The research group used literature review, research visits and other methods to...
Proceedings Article
A Study on Poverty Alleviation Mechanism of Jinggangshan Tourism
Shuhuai Duan
This survey focuses on the precise poverty alleviation work in Jinggangshan area, especially the sustainable livelihood of farmers and the sustainable mechanism of Poverty Alleviation under the background of pro-poor tourism. Research results found that the pro-poor tourism practices in Jinggangshan...
Proceedings Article
The Application and Perfection of Law MOOC
Jing-fang Zheng
Law is a practical major. Under the background of “Internet+”, the application of diversified teaching modes such as MOOC poses challenges to the traditional undergraduate education of law. The proposal of MOOC teaching mode is to better promote the deepening of teaching reform. Law MOOC is a new form...
Proceedings Article
Research on the Influence of Internal Control Quality of State-owned Listed Companies on Investment Efficiency
Yansong Cai, Yuanyuan Cui
As one of the important financial activities, investment efficiency directly affects the value promotion of state-owned assets. The internal control of enterprises can restrain investment behavior in function. In theory, the quality of internal control will affect the investment efficiency of enterprises....
Proceedings Article
Research on the Cultivation of Talent Creativity in Advanced Manufacturing Enterprises—Taking the Report on Chengdu Agricultural Machinery as an Example
Huijun Xia*, Guiqing Li, Pei Ji
The aim of this research is to study on talent creativity in advanced machinery manufacturing enterprises. To investigate their cultivation of talent system, literature review, data research and comparative method are used to address the significance of talent creating. With the focus on three major...
Proceedings Article
Mathematical Modeling Contest Based Innovative Talents Cultivation and Higher Mathematics Teaching Reform in Higher Vocational Colleges
Xiaoping Jiang
The cultivation of innovative talents has gradually become an important goal of talent cultivation in higher vocational colleges. Educational workers in higher vocational colleges have carried out a large number of education and teaching reforms to achieve this goal. As a national-level academic competition...
Proceedings Article
The Current Teaching Situation and Countermeasures of “Tibetan String Hu” Performance Course in Nationality Universities
Lian Zhou
“Tibetan String Hu” is the most characteristic string instrument in Tibetan areas of China, and nationality universities are important fields for its inheritance and development. Through in-depth investigations and studies of various nationality universities, it is found that the curriculum setting,...
Proceedings Article
Application of Mind Mapping in Emergency Nursing Teaching for Nursing Students in High Vocational Colleges
Bo Jing, Qingrong Qin, Dongming Sun
This work discussed the application and effect evaluation of mind mapping in the emergency nursing teaching of the higher vocational nursing major. The experimental research was carried out on students in the 16th and 17th grades respectively, and 259 students from two classes of 16th grade and 249 students...
Proceedings Article
Empirical Analysis of Financial Risks of Corporate M&A Based on Big Data
Xiao-xiao Deng*
In order to study the relationship between goodwill and financial risk, and the role of corporate executives in controlling the relationship between the two, this paper took the 2013-2017 data of GEM listed companies as a sample, and used the statistical analysis tool of STATA. The paper firstly established...
Proceedings Article
Research on Academic Achievements of Three Domestic Petroleum Universities Based on PA Database from the Perspective of Language Service
Yali Liu
As a sunrise industry, the language service industry has become the focus of domestic academic circles and translation circles in recent years. Petroleum Abstracts database literature resources provide broad and professional coverage for knowing the frontiers and dynamics of the petroleum industry in...
Proceedings Article
Summary of Operation and Maintenance with BIM Technology for Large Commercial Complex Architecture
De Xu
In recent years, BIM operation and maintenance has begun to be applied in a commercial complex architecture, but BIM research and application in operation and maintenance stage is still in its infancy at home and abroad. This paper reviews the current status of research and application of BIM in operation...
Proceedings Article
Empirical Study of the Impacts of Managerial Incentives on Firms’ Risk-bearing—Comparison of Different Growth Listed Companies
Haihong Li*, Yufei Wang
Risk-bearing issues are always important for firms and influenced by many factors. The major objective of this article is to study the impacts of firms’ managerial incentives on risk-bearing by a comparative analysis of different growth companies. Taking 2013-2018 China’s A-share main board listed companies...
Proceedings Article
Research on Marketing Strategy Innovation of Xi’an Small and Medium-sized Private Enterprises in the Era of New Media and Artificial Intelligence
Chunli Huang
With the rapid development of new media and artificial intelligence, marketing innovation is imperative for enterprises. The aim of this study is to provide some suggestions and references to the marketing innovation of private SMEs in Xi’an. The research methods of this study are the interview method,...
Proceedings Article
Construction of “Golden Courses” for Higher Vocational Water Conservancy Majors: Current Situation, Problems, and Solutions
Rendong Jin
“Golden course” is a kind of demonstrating course. To construct “golden courses” for higher vocational water conservancy majors is to construct the whole level of constructional courses, including ideological, formal, perceived, operational and experiential levels. The present higher vocational water...
Proceedings Article
A Study of the Standardization of Talents Flow among China’s Universities under the Background of “Double First-Class” Strategy
Bin Zhang, Pengfei Ren
In this study, we investigate the issue of talents competition among China’s universities. The findings indicate the policy changes from “key universities” to “Double First-Class” are closely related to talents flow among universities. At present, in order to become one of the universities in China for...
Proceedings Article
How to Cooperate with One Belt and One Road Countries on industrial information Security Industry
Peng Hou, Xinzhu Cai
Industrial cooperation is an important step to faster the promotion of China’s global voice and rule-making power in cyberspace. With the gradual deepening of the Belt and Road Initiative(BRI), the major equipment and facilities, intelligent factories as well, that went global from China become new targets...
Proceedings Article
The Research on the Development Problems and Countermeasures of Cross-Border E-Commerce in Liaoning Province
Xiu-dan Huang
The promulgation and implementation of the opinions of the CPC Central Committee and the State Council on the comprehensive revitalization of northeastern China and old industrial bases provided historic opportunities for the development of Liaoning province; the core of development is to realize the...
Proceedings Article
To Practice “Four-Integration” Talent Training Mode and Promote Deep Integration of Schools and Enterprises
Rui-Hua Wang
The Ministry of Education put forward “According to the characteristics of students in higher vocational colleges, we should cultivate students’ social adaptability, educate students to establish the concept of lifelong learning, improve learning ability, communication and teamwork, enhance students’...
Proceedings Article
Research on Consumer Demand of Tourist Souvenirs in China Market
Meimei Cao, Yi Feng
Based on the investigation and analysis of consumer behavior characteristics, the author conducted an empirical research on consumer cognition and purchase willingness of tourism souvenirs, which took potential consumers of tourism creative cultural products as research objects. Through the analysis...
Proceedings Article
Study on the Integration and Development of Chinese Filial Piety Culture and Life Preserving Industry in Panzhihua
Xiying Fan
Although there are many studies based on filial piety culture, the in-depth study and analysis of the combination of filial piety culture and Kang Yang industry are almost blank. In order to find the practical ways to integrate Chinese Filial Piety Culture into Life Preserving Industry in Panzhihua,...
Proceedings Article
Research on the Impact of Hospital Information System Use on Doctors’ Job Performance
Cuiyue Zhu, Jian Zhang
The implementation of the hospital information system contributes to the hospital informationization construction and is an important part of China’s medical system reform. Informatization construction has been carried out in hospitals across the country, but high investment does not necessarily lead...
Proceedings Article
Research on the Application of Flipped Classroom in Engineering Management Teaching—Taking Engineering Evaluation as an Example
Haitao Yu, Lixia Wang
Flipped classroom has triggered a climax of research and teaching practice, which has been partly applied in university education. But because Engineering Management is an interdisciplinary subject with high specialization, the flipped classroom has not been widely applied in it. This paper solved the...
Proceedings Article
The Enlightenment of Deleuze’s Generative Thought to Art Education Management in Colleges and Universities
Liying Shang, Rujuan Wang*
With the help of the generative thought of French philosopher Jill Deleuze, this paper reveals the Enlightenment of becoming thought to the management of art education in Colleges and universities through the definition of its concept and the generative orientation in the process of education management,...
Proceedings Article
Research on a Blended Teaching Method by OBE Model
Xuelian Niu, Lian Zhang
Recently OBE theory has been adopted in the educational reform to overcome the current problems in classroom teaching. The aim is to help students learn as much as possible through various methods, such as the combination of online tasks with classroom activities. This survey is to prove the effect of...
Proceedings Article
The Impact of Internet Finance on China’s Residents’ Consumption
Xuanjie Zhang
In recent years, China’s economic development has slowed down and is in a critical period of transforming its economic structure. China’s development plays an important role in promoting sustainable economic development. Therefore, the importance of expanding domestic demand should not be ignored. The...
Proceedings Article
Positive Study on the International Competitiveness of China’s Cotton Products
Chunxiang Liu, Yalan Gao*
In order to measure the international competitiveness of China’s cotton products, this paper carried out an empirical study by means of RCA, RTA, LnRXA, RC, IIT, EC and DRCC indexes. It also chose America, Australia, India, Greece, Brazil, Uzbekistan, Mexico, Turkey and Burkina Faso these nine cotton...
Proceedings Article
Exploration and Practice of Engineering Management Professionals Training Based on the Internet and BIM
Lihui Rong
In order to improve the quality of innovative personnel training in engineering management, this paper explores the talent training program, training mode, curriculum system, and gradually forms a new training program and curriculum system for engineering management. Through the introduction of the Internet,...
Proceedings Article
The Impact of High-speed Railway Opening on the Income Gap between Urban and Rural Areas
Hongjie Bao, Yilong Wang
In recent years, the structure of traffic facilities in China has undergone epoch-making changes. As a new type of transportation facility, high-speed railway is convenient, efficient and punctual, which reduces the transaction cost of the regional economy and enlivens the flow of production factors....
Proceedings Article
Application of Experimental Inquiry Teaching Mode in Cultivating Students’ Chemistry Key Competency—the Experimental Inquiry of the Oxidation of Nitric Acid
Xinyao Lou, Qiong Wu, Rongxin Tan
Based on the high school chemistry classroom, this paper has taken the nitric acid oxidation as an example and adopted the experiment inquiry teaching mode to cultivate students’ chemistry key competency. Taking the copper and nitric acid reaction experiment as the study carrier, according to the relationship...
Proceedings Article
Research on the Optimization of Logistics Distribution Path of Tianyang Fruit and Vegetable Distribution Center in Guangxi Province
Zhigao Liao*, Qiulou Yang
In order to study the logistics distribution path of Tianyang fruit and vegetable distribution center in Guangxi Province, we establish an optimization model of distribution path subject to the demand and distribution locations of logistics distribution customers in Tianyang fruit and vegetable distribution...
Proceedings Article
Exploration on Teaching Reform of Material Mechanics Course Based on Ideological and Political Cultivation
Ruiying Shao, Hongjun Wang, Juan Song, Weiwei Ge
In order to realize the need of cultivating people in all aspects, this paper mainly strengthens teachers’ moral education, and integrates ideological and political education in the aspects of teaching content, teaching methods and assessment methods on material mechanics courses to strengthen students’...
Proceedings Article
Analysis on the Effect of Metacognition Intervention Combined with Group Psychological Counseling on College Students’ Depression Psychology
Rong Zhen, Huajie Sui, Yan Liu*
To explore the effect of meta-recognition intervention combined with group psychological counseling on depression in college students, 200 college students with depression were randomly divided into study group (n =100) and control group (n =100), and the control group was treated with meta-recognitive...
Proceedings Article
Implementation of Ideological and Political Education in China’s Foreign Language Teaching
Qianmei Li, Ruiyun Zeng
Since the teaching contents in foreign language courses contain culture, values and ideology of foreign countries, it is particularly important to integrate ideological and political education into foreign language teaching. After exploring the implementation approaches to ideological and political education...
Proceedings Article
Analysis of China’s Service Trade Competitiveness under the “Belt and Road” Initiative
Rong Wang
The purpose of the research work is to promote the competitiveness of China’s service trade. This paper selects the import and export data of China’s service trade from 2013 to 2017, and analyzes the changes in China’s service trade competitiveness through the international market share index, comparable...
Proceedings Article
Construction and Application of Video Resources in MOOC Era
Hongwen Sun
With the rise of MOOC, digital video as a new form of media resources, highlighting its value in practical application, is incomparable to any kind of media and means. In this paper, the characteristics, construction methods and application in the classroom and practice of digital video resources are...
Proceedings Article
The Integration of Modern Information Technology and College English Teaching to Improve the Effectiveness of English Teaching
Dan Li
The introduction of multimedia assisted teaching into the English classroom has undoubtedly injected new vitality into the reform of English subject teaching. The expression form of both sound and image is perfect, and the activity and simulations are both appropriate. However, in the application of...
Proceedings Article
Modern Information Technology Provides an Innovative Model for College English Teaching
Dan Li
The integration of information technology and college English teaching is to combine the needs of classroom teaching activities with effective application of modern information technology, incorporate it into the teaching and learning of the curriculum so as to improve the efficiency of teaching and...
Proceedings Article
Sales Promotions and Brand Equity: The Moderating Role of Product Type
Zhengshun Shen
In research of the effect of promotion on brand equity, it remains unanswered of the differential influence of monetary and non-monetary promotion on brand equity. This study examines the differential influence of the monetary and non-monetary promotion on each dimension of brand equity, and explores...
Proceedings Article
Research on the Application of Intelligent Education Based on New Media Environment in the Comprehensive Ability Training of Mechanical Students
Changjun Wu, Qiaohua Wang, Ansheng Li, Xiaoyun Gong
With the development of new media technology, network media has gradually changed the work and learning methods of teachers and students in colleges and universities. The digital transformation of education, such as mobile learning, online learning and new teaching evaluation methods, brings new challenges...
Proceedings Article
Feasibility and Countermeasures of Promoting Harmonious and Beautiful Rural Construction with Traditional Chinese Medicine Culture
Li Wang, Qiao Liu, Suzhen Yu
Based on the purpose for exploring the feasibility and countermeasures of promoting harmonious and beautiful rural construction with traditional Chinese medicine culture, this work analyzed the policy, resources and industry of traditional Chinese medicine in combination with literature and research....
Proceedings Article
Discussion on the Development of School-Enterprise Cooperation under the Practice Teaching of Design Major of Colleges and Universities
Hui Mu, Yumei Cui
The transformation of the information society has driven the rapid development of the design industry, and the school-enterprise cooperation, as a mode of modern education reform, plays an important role in the cultivation of talents in design majors of colleges and universities. This work firstly analyzed...
Proceedings Article
A Study of the Teaching Reform of Practical Ability Cultivation in Formative Evaluation of Health Regulations
Tao Wu, Juan Song, Li Jiang, Shanshan Mei*
At present, health law talents cultivated in colleges and universities have generally insufficient practical ability, so it is urgent to improve the cultivation of such talents’ practical ability. This paper first clarifies the guiding ideology of the cultivation plan, and then analyzes the cultivation...
Proceedings Article
Discussion on the Simulation Training Thought of Helmsman Manipulation Skill Training Course
Haipeng Zhang*, Xiangpeng Zhang, Xiao Zhang, Xiayu Ai
In order to improve the teaching effect of the ship Skill Training Course of Helmsman Manipulation, meanwhile based on the characteristics of the training course of helmsman manipulation skills, this paper analyzed impact of the simulation training thoughts on the helmsman manipulation skills training,...
Proceedings Article
The Status Quo Characteristics and Innovative Research of Ideological and Political Education of Postgraduates at the Universities of Finance and Economics
Xinxin Zhang, Lei Jiao
Postgraduates at universities of finance and economics are special in student sources, social experiences, subject nature and training purposes. This thesis focuses on their status quo and characteristics in ideological and political education. It aims to put forward suggestions to improve and advance...
Proceedings Article
Research on the Teaching Design and Experiment in Physics Education at a Junior High School Based on STEAM Education and 6E Learning Process
Li An, Jin-Wen Yang
STEAM education is being studied by educators in many countries and this work was designed to explore the validity application of STEAM education in physics teaching at junior high school in China through using two methods which were case studies and experimental studies.The teaching case was designed...
Proceedings Article
Research on the Path and Countermeasure of Intelligent Manufacturing Reform in Wuhan
Yi Gu, Chenwei Zhao*
The Internet, big data and other technologies have become the engine of the development of intelligent manufacturing industry, and intelligent manufacturing is showing a trend of modularization, open-source and individualization. At present, although China’s smart manufacturing has made outstanding progress,...
Proceedings Article
A Pilot Investigation of Measuring Language Learning Aptitude in Adults Neurophysiologically
Jinxing Yue*, Jiayin Li, Yao Wang, Yifei He
The ability to learn a new language is a must for adults to adapt to jobs that require rapid mastering of an unfamiliar language under a globalization context of business and management. The talent in learning a new language has been conceptualized as language learning aptitude, which has been quantified...
Proceedings Article
Research on Cooperative Emission Reduction Strategy for Supply Chain Considering Yield Uncertainty and Low Carbon Preference
Xueying Cao, Zhigao Liao*, Lin Deng
under the carbon tax and government carbon emission reduction subsidy policy, a two-level supply chain cooperative emission reduction game model consisting of suppliers and manufacturers is constructed, where manufacturers are faced with yield uncertainty. The emission reduction decision of decentralized...
Proceedings Article
Study on the Construction of the Multi-Dimensional Evaluation System for Teaching Quality in Chinese Colleges and Universities under the Background of Emerging Engineering
Liangqian Fan*, Weike Ding, Zhuying Zhou, Xianda Wang, Jiaxin Miao, Wei Chen
The construction of emerging engineering is an important content for higher engineering education in China in the new era. The emerging engineering requires the renewal of the ideas and model of talents cultivation. In view of this, establishing a suitable multi-dimensional evaluation system for teaching...
Proceedings Article
Research on Entrepreneurship in the Background of Sharing Economy
Pei Ji*, Guiqing Li, Huijun Xia
After the widespread application of mobile internet technology, China has vigorously promoted the “Internet +” economy, and a large number of sharing enterprises have emerged, making important contributions to China’s economic development. Based on the analysis of the macro environment of PEST that influences...
Proceedings Article
Research on Carbon Emission Reduction and Pricing in Dual-Channel Supply Chain with Fairness Concerns
Lin Deng, Zhigao Liao*, Xueying Cao
Under the constraint of carbon emission reduction, this paper analyzes the impact of the fairness concern coefficient on the strategies of members in the dual-channel supply chain. This paper discusses two decision scenarios, the benchmark model without the fairness concern and the model with the retailers’...
Proceedings Article
Research on the Development of Vocational Education Talents in Ningbo during the 14th Five-Year Plan Period
Shaoying Wang, Fan Fei, Huiling Pan
The purpose of this project is to promote the economic and social development of Ningbo, accelerate the industrial transformation and upgrading of Ningbo, and comprehensively improve the quality of skilled personnel training. By means of literature research, investigation and analysis, qualitative and...
Proceedings Article
Exploration on Teaching Reform of Environmental Design from the Perspective of Inheriting Regional Culture
Ye Wang*
In this paper, the significance and the ways of teaching reform of integrating regional culture into the teaching of environmental design have been explored through theoretical analysis and teaching practice. Starting from analyzing the reasons for the problems of the homogeneity of teaching in environmental...
Proceedings Article
An Empirical Analysis of the Development of Stock Market and the Income Gap between Urban and Rural Areas
Guozheng Hao*
The impact of the development of the stock market on the income gap between urban and rural areas is one of the issues that the financial theorists and the industry pay close attention to. This paper uses the 2005-2019 China stock market development data and urban and rural residents’ income data as...
Proceedings Article
Research on Collaborative Selection of Complex Product Systems
Sai Zhang*, Fengke Wang
Whether a complex product system integrator can reasonably choose a collaborator is one of the key factors for the success of a complex product system R & D project. The study aims to provide a scientific basis for the selection of suitable collaborators for complex product system integrators, which...
Proceedings Article
Building Distinctive Postgraduate Programs at an Ordinary University: A Case Study of the MTI Program at Southwest Minzu University of China
Xia Jiang
As the education patterns and curricula of degree programs at different universities are becoming increasingly similar, a postgraduate program could only stand out and distinguish itself for prospective applicants and employers by demonstrating its uniqueness and advantages. This paper attempts to reveal...
Proceedings Article
E-Government Project Evaluation Based on the Theory of Life-cycle Management
Wan Wang, Yunpeng Ge
Conducting an e-government project evaluation is an important way to circumvent risks and improve the success rate of the e-government project. At present, China’s e-government project evaluation mainly focuses on post-evaluation, which is performance evaluation but lacks the life-cycle evaluation, resulting...
Proceedings Article
Analysis of China’s Emergency Management System Reform from the Perspective of Big Data
Tingyang Li*
In order to figure out the current problems of emergency management and pre-plans in most cities, this paper analyzes and discusses the significance of the big data era, the traditional emergency management thinking mode and the emergency management thinking mode under the big data horizon. The purpose...
Proceedings Article
Cultivation of Students’ Critical Thinking Ability through CLIL Mixed Teaching Model—A Case Study of “An Introduction to English Literature”
Shaojun Duan*
National Standards in 2018 put forward the higher requirements for both college or university students and teachers majoring in foreign languages. The four elements in CLIL model are highly consistent with the targets. Our research group selected two parallel classes of English majors in the third year...
Proceedings Article
Evaluation of Ecological Benefits of High-Standard Farmland Construction and Analysis of Regional Differences between the East and the West—Based on the Study of Jintang County in Sichuan Province and Yongtai County in Fujian Province
Yuqing Feng, Xiaotian Li, Xiaoping Zhou
High-standard farmland construction is an important strategy for China to maintain food security and social stability. However, a series of engineering measures used in the construction of high-standard farmland will cause ecological disturbances as well as ecological and environmental problems, so it...
Proceedings Article
Corporate Social Responsibility Information Disclosure Research
Juan Wang*, Liping Lin
Since the 1970s, as a long-term concern of the academic and practical circles, research on corporate social responsibility has continued to develop in depth, and a large number of research results have been obtained. Corporate social responsibility can balance the interests of stakeholder groups. The...
Proceedings Article
Training of Intelligent Maintenance Talents for the Mechanical Specialty for Intelligent Manufacturing
Xiaoyun Gong, Guofu Luo, Hongwei Li*, Changjun Wu
Intelligent maintenance in machinery production is part of intelligent manufacturing. The intelligent construction of the manufacturing industry is an integral part of the training of professional intelligent maintenance personnel. The paper focuses on the analysis of mechanical professional intelligent...
Proceedings Article
Discussion on the Reform of Teaching Methods of Mechanical Drawing
Qingran Hu
Mechanical drawing mainly studies the use of engineering drawings to express spatial solids, which is the “language” used to exchange information in the engineering field. However, the course is difficult for beginners, and students tend to be weary of learning. Then how to inspire students’ interest...
Proceedings Article
Innovative Reform in Teaching of Foundation of Machine Manufacturing Technology Course
Wen-Bin He, Xiao-Ke Li, Jin-Guang Du, Yang Cao, Kun Liu, Jun Ma
Foundation of machine manufacturing technology is a very important course for students majoring in machinery. To overcome the problems existing in the teaching process of this course, an in-depth investigation is conducted and corresponding improvement adjustments are given. Furthermore, the teaching...
Proceedings Article
Research on the Influence of Internal Control Quality on the Growth of SMEs
Xiaodan Yang, Baofeng Li
This study focuses on 2085 companies listed on the small and medium-sized board in 2014-2016. Based on theoretical analysis, the influence of internal control quality on the growth of SMEs is determined by means of empirical research, and whether this influence will change due to the nature of property...
Proceedings Article
MADM Approach for Evaluating Learning Community-Based Programs for Students: IVDHF_UUBLS-VIKOR
Junling Zhang, Xiaowen Qi*
Due to the high complexity in the process of learning community-based programs for students, decision makers’ assessments for evaluating the programs unavoidably will involve decision hesitancy and uncertainty. Therefore, this paper develops multiple attributes of the decision making (MADM) method. Firstly,...
Proceedings Article
Construction and Evaluation of Management Service Index System of Inner Mongolia Hospital for the Nationalities
Huilin An
Hospitals for the nationalities mainly signifying Mongolian hospitals in this work are compared with comprehensive hospitals, traditional Chinese medicine hospitals, integrated traditional Chinese and western medicine hospitals, and specialized hospitals in terms of cross-section data. It aims to evaluate...