Research on the Present Development Situation and Countermeasures of Equestrian Tourism in China
- DOI
- 10.2991/iccessh-18.2018.291How to use a DOI?
- Keywords
- equestrian tourism; current situation; development strategy
- Abstract
By using the methods of literature searching, expert consultation, market investigation and logical analysis, the concept of equestrian tourism has been defined , according to the developing status of equestrian tourism, equestrian tourism problems have been analyzed, and some countermeasures for the further development of equestrian tourism industry have been put forward, including the aspects of culture dissemination; the government’s effective guidance, encouraging the development of characteristics of equestrian tourism town; improving the legislative system, the establishment of market regulation system; accelerating personnel training; expecting to provide theoretical reference for the future healthy development of equestrian tourism industry of China.
- Copyright
- © 2018, the Authors. Published by Atlantis Press.
- Open Access
- This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).
Cite this article
TY - CONF AU - Donghua Zhou AU - Yakun Huang PY - 2018/07 DA - 2018/07 TI - Research on the Present Development Situation and Countermeasures of Equestrian Tourism in China BT - Proceedings of the 3rd International Conference on Contemporary Education, Social Sciences and Humanities (ICCESSH 2018) PB - Atlantis Press SP - 1320 EP - 1323 SN - 2352-5398 UR - https://doi.org/10.2991/iccessh-18.2018.291 DO - 10.2991/iccessh-18.2018.291 ID - Zhou2018/07 ER -