Influencing Factors of Travel Route Choice in Advanced Transportation Information Service System Using Mixed Logit Model

DOI

10.2991/iccahe-16.2016.68How to use a DOI?

Keywords

Advanced Transportation Information Service system; traffic information engineering; travel route choice; Stated Preference survey; mixed logit model

Abstract

In order to understand how traffic information influences travel route choice. State Preference survey is carried out to investigate travelers' behavior data. Mixed logit models are established to analyze the factors influencing travel route choice, one for overall object model and the other for typical object model. The models are then verified using survey data from different range. The results confirm that travelers' socio-economic characteristics, the severity of traffic incident or congestion, travel time saved by the alternative route, the delay on the original route, road network knowledge, and the travelers' evaluation and attitude on traffic information are the main factors influencing travel route choice. There are some different influencing factors between overall object model and typical object model. The study underscores the significance of traffic information and the potential effect of traffic information on route choice, and provides the basis for traffic information dissemination methods and strategies.

Copyright

© 2016, the Authors. Published by Atlantis Press.

Open Access

This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

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TY  - CONF
AU  - Gengyong Gao
AU  - Chunqin Zhang
PY  - 2016/10
DA  - 2016/10
TI  - Influencing Factors of Travel Route Choice in Advanced Transportation Information Service System Using Mixed Logit Model
BT  - Proceedings of the 2016 5th International Conference on Civil, Architectural and Hydraulic Engineering (ICCAHE 2016)
PB  - Atlantis Press
SP  - 387
EP  - 398
SN  - 2352-5401
UR  - https://doi.org/10.2991/iccahe-16.2016.68
DO  - 10.2991/iccahe-16.2016.68
ID  - Gao2016/10
ER  -