Proceedings of the 2nd International Academic Conference on Blockchain, Information Technology and Smart Finance (ICBIS 2023)

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Research on E-Sports User Preferences and User Characteristics of Student Groups in Anhui Province

Authors
Ling Yuan1, Shanhui Sun1, *
1College of Mathematics and Statistics, Suzhou University, Suzhou, 234000, Anhui, China
*Corresponding author. Email: 1178599658@qq.com
Corresponding Author
Shanhui Sun
Available Online 10 August 2023.
DOI
10.2991/978-94-6463-198-2_21How to use a DOI?
Keywords
User modeling; customer preference; market research; statistical modeling
Abstract

Electronic Sports (E-sports) is a competition of intelligence and physical strength between people using electronic equipment as sports equipment. At present, e-sports competitions have become an official sports event, and are no longer synonymous with unprofessional work. E-sports will be a business card for young people around the world to know China in the new era. Based on the current hot development of e-sports, this research takes the participation of college students in Anhui Province in e-sports activities and their consumption in e-sports as the investigation and research content. Through the investigation and statistics of the characteristics of college students’ e-sports game group in Anhui Province, the development status and influencing factors of college students’ e-sports game market are analyzed. This study uses the SVM algorithm to analyze the emotional tendencies of college students’ e-sports game groups, and comprehensively explores the deep factors of college students’ participation and consumption of e-sports games. It has certain reference significance for the relevant enterprises to optimize the product portfolio development new mechanism and develop the college student market in Anhui Province.

Copyright
© 2023 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

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Volume Title
Proceedings of the 2nd International Academic Conference on Blockchain, Information Technology and Smart Finance (ICBIS 2023)
Series
Atlantis Highlights in Computer Sciences
Publication Date
10 August 2023
ISBN
10.2991/978-94-6463-198-2_21
ISSN
2589-4900
DOI
10.2991/978-94-6463-198-2_21How to use a DOI?
Copyright
© 2023 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

Cite this article

risenwbib
TY  - CONF
AU  - Ling Yuan
AU  - Shanhui Sun
PY  - 2023
DA  - 2023/08/10
TI  - Research on E-Sports User Preferences and User Characteristics of Student Groups in Anhui Province
BT  - Proceedings of the 2nd International Academic Conference on Blockchain, Information Technology and Smart Finance (ICBIS 2023)
PB  - Atlantis Press
SP  - 184
EP  - 190
SN  - 2589-4900
UR  - https://doi.org/10.2991/978-94-6463-198-2_21
DO  - 10.2991/978-94-6463-198-2_21
ID  - Yuan2023
ER  -