Proceedings of the 2nd International Academic Conference on Blockchain, Information Technology and Smart Finance (ICBIS 2023)

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The Spread of TikTok’s Influence Worldwide from the View of the SIRO Model

Authors
Yijia Wang1, *
1Tsinglan School, Shenzhen, 523808, China
*Corresponding author. Email: wangyijia2005@gmail.com
Corresponding Author
Yijia Wang
Available Online 10 August 2023.
DOI
10.2991/978-94-6463-198-2_20How to use a DOI?
Keywords
SIRO model; TikTok; spreading; negative influence; differential equation; basic reproduction number
Abstract

TikTok is the most downloaded short video platform in the world which brings a significant negative impact on adolescents. Furthermore, there is a substantial similarity between the spread of TikTok’s influence and the spread of the epidemic. Based on this fact, we can model the spread of the TikTok’s influence by introducing the Ignorant-Recommender-Indifference-Opposer (SIRO) model. We derive the differential equation and obtain the disease-free equilibrium. Then we calculate the generation matrix and basic reproduction number (R0) and discuss the method to control the spread of TikTok’s influence. The study suggests that in order to decrease the population of TikTok users, the rate of ignorant people and indifferent people turning to recommenders should decrease, and the rate of recommenders turning to indifferent people should increase by improving education and the government’s propaganda to the harm of TikTok.

Copyright
© 2023 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

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Volume Title
Proceedings of the 2nd International Academic Conference on Blockchain, Information Technology and Smart Finance (ICBIS 2023)
Series
Atlantis Highlights in Computer Sciences
Publication Date
10 August 2023
ISBN
10.2991/978-94-6463-198-2_20
ISSN
2589-4900
DOI
10.2991/978-94-6463-198-2_20How to use a DOI?
Copyright
© 2023 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

Cite this article

risenwbib
TY  - CONF
AU  - Yijia Wang
PY  - 2023
DA  - 2023/08/10
TI  - The Spread of TikTok’s Influence Worldwide from the View of the SIRO Model
BT  - Proceedings of the 2nd International Academic Conference on Blockchain, Information Technology and Smart Finance (ICBIS 2023)
PB  - Atlantis Press
SP  - 175
EP  - 183
SN  - 2589-4900
UR  - https://doi.org/10.2991/978-94-6463-198-2_20
DO  - 10.2991/978-94-6463-198-2_20
ID  - Wang2023
ER  -