The Development Strategy of Chinese Animation Industry in the Internet Plus Era

DOI

10.2991/icadce-16.2016.154How to use a DOI?

Keywords

China animation industry; development; strategy

Abstract

Animation industry has been recognized worldwide as one of the most potential development of the sunrise industries. With the rapid development of cultural diversity, cultural communication and influence of animation works cross regional, cross national, cross country possess the majority of the audience, attracting all countries because of its economic benefits. With the increasing prosperity of the cultural industry in recent years, China's animation industry has presented a good momentum of development, but facing industry development trends of Internet plus Animation and lacking of China's animation original talent, ability, technology and other aspects of the phenomenon, our animation industry should reshape the pattern of development, strengthen the talent pool, improve the industrial chain of all aspects to from a virtuous cycle for a new energy.

Copyright

© 2016, the Authors. Published by Atlantis Press.

Open Access

This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

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TY  - CONF
AU  - Hui Xie
AU  - Guohua Gao
PY  - 2016/05
DA  - 2016/05
TI  - The Development Strategy of Chinese Animation Industry in the Internet Plus Era
BT  - Proceedings of the 2016 International Conference on Arts, Design and Contemporary Education
PB  - Atlantis Press
SP  - 653
EP  - 655
SN  - 2352-5398
UR  - https://doi.org/10.2991/icadce-16.2016.154
DO  - 10.2991/icadce-16.2016.154
ID  - Xie2016/05
ER  -