Proceedings of the 2016 2nd International Conference on Education Technology, Management and Humanities Science

Information and Strategies for Chinese Micro and Small Enterprises in Crowd funding Mode

Authors
Zheshi Bao
Corresponding Author
Zheshi Bao
Available Online January 2016.
DOI
https://doi.org/10.2991/etmhs-16.2016.150How to use a DOI?
Keywords
crowdfunding; financing; M&S enterprises; information; strategy
Abstract
As the rise of Internet finance, more and more micro and small (M&S) enterprises apply new methods to overcome shortage of funds. Crowdfunding is one of them. This method is considered as an effective way to improve the efficiency of financing and alleviate the information asymmetry between investors and financiers. To many M&S enterprises, especially those in initial stages of pioneering, crowdfunding is both an opportunity and a challenge. Through this new and open financing mean, exploring valuable information, transforming information into competitive intelligence and drawing up a reasonable strategy are three important steps for seizing business opportunities.
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This is an open access article distributed under the CC BY-NC license.

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Proceedings
2016 2nd International Conference on Education Technology, Management and Humanities Science
Part of series
Advances in Social Science, Education and Humanities Research
Publication Date
January 2016
ISBN
978-94-6252-160-5
ISSN
2352-5398
DOI
https://doi.org/10.2991/etmhs-16.2016.150How to use a DOI?
Open Access
This is an open access article distributed under the CC BY-NC license.

Cite this article

TY  - CONF
AU  - Zheshi Bao
PY  - 2016/01
DA  - 2016/01
TI  - Information and Strategies for Chinese Micro and Small Enterprises in Crowd funding Mode
BT  - 2016 2nd International Conference on Education Technology, Management and Humanities Science
PB  - Atlantis Press
SP  - 679
EP  - 681
SN  - 2352-5398
UR  - https://doi.org/10.2991/etmhs-16.2016.150
DO  - https://doi.org/10.2991/etmhs-16.2016.150
ID  - Bao2016/01
ER  -