Study on User-driven Business Model Innovation for Traditional Manufacturing Enterprises in the "Internet Plus" Age

DOI

10.2991/emle-17.2017.79How to use a DOI?

Keywords

internet; traditional manufacturing enterprise; business model; user-driven

Abstract

In the industrial age, the traditional manufacturing enterprises must pursue the scale, cost and speed. The business model focuses on the enterprise's own value chain and is separate from the market and the users. In the Internet + era, the various market changes brought by the Internet have affected the logic and laws of value creation in manufacturing enterprises. Enterprises need to interact with customers and pursue personalization, user satisfaction, pleasant surprise and loyalty. The user-driven business model is oriented by the individual needs of users, takes the Internet as a basic platform and the big data as the core resources, with the core competence of insight into customers and integrating resources.

Copyright

© 2017, the Authors. Published by Atlantis Press.

Open Access

This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

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TY  - CONF
AU  - Xinling Wu
AU  - Yuanyuan Yang
PY  - 2017/12
DA  - 2017/12
TI  - Study on User-driven Business Model Innovation for Traditional Manufacturing Enterprises in the "Internet Plus" Age
BT  - Proceedings of the 3rd International Conference on Economics, Management, Law and Education (EMLE 2017)
PB  - Atlantis Press
SP  - 386
EP  - 389
SN  - 2352-5428
UR  - https://doi.org/10.2991/emle-17.2017.79
DO  - 10.2991/emle-17.2017.79
ID  - Wu2017/12
ER  -