Implementation of Public Relations Management in Attempt of Improving Community Participation in Lae-Lae Island Reclamation Plan

DOI

10.2991/978-2-38476-236-1_20How to use a DOI?

Keywords

Implementation; Public Relations Management; Public Participation

Abstract

This research aims to analyze the implementation of public relations to improve community participation in the Lae-Lae Island reclamation plan and to examine what factors hinder public relations in improving community participation in the Lae-Lae Island reclamation plan. This research is conducted at the Lae-Lae Island reclamation site. This research employed a descriptive qualitative method. The informants are selected using a purposive method based on individuals directly involved in the Lae-Lae Island reclamation plan and public relations management in the South Sulawesi provincial government. Primary data are obtained through observation, interviews, and documentation, while secondary data are obtained through literature reviews such as books, journals, and other sources related to the research topic. The result of this research indicated that (1) the implementation of public relations management, including the strategy planning in which the public relations identify the problem, then designing relevant solutions for the problem and implementing the solutions to the public to be evaluated later resulting effectively and efficiently to improve the public participation in Lae-Lae Island reclamation plan, and (2) the factors that hinder public relations in improving public participation in Lae-Lae Island reclamation plan includes the members of community who object to the reclamation plan due to environmental and social issue. However, the obstacle can be solved by implementing the appropriate communication approach.

Copyright

© 2024 The Author(s)

Open Access

Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

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TY  - CONF
AU  - Anisa Fahira
AU  - Moehammad Iqbal Sultan
AU  - Muhammad Akbar
PY  - 2024
DA  - 2024/04/29
TI  - Implementation of Public Relations Management in Attempt of Improving Community Participation in Lae-Lae Island Reclamation Plan
BT  - Proceedings of the World Conference on Governance and Social Sciences (WCGSS 2023)
PB  - Atlantis Press
SP  - 191
EP  - 197
SN  - 2352-5398
UR  - https://doi.org/10.2991/978-2-38476-236-1_20
DO  - 10.2991/978-2-38476-236-1_20
ID  - Fahira2024
ER  -