customer support phases register in enterprise management system
- DOI
- 10.2991/ttiess-17.2017.19How to use a DOI?
- Keywords
- analysis, marketing, management accounting, control systems
- Abstract
At present, the process of exchange of goods and services has moved to a new level: thanks to the development of technologies, the availability of the Internet and an impressive number of proposals, specialists of the marketing analysis and sales department of enterprises in various fields are looking for new ways to attract customers and improve the process of interaction between departments within their organization. Employees working with clients directly should have a clear idea of the progress of work with a particular client, and this database should be integrated into the work program of the enterprise so that with the results of running this database they could get acquainted on-line with both executives and managers, forging. This article shows a possible way to optimize the process of interaction between the department of marketing analysis and sales with internal and external environment by introducing an additional database into the existing work program. It is the register of phases of working with the client, which allows reducing the time costs for information exchange in both internal and external environment and in the external environment of the organization. The process of optimization is detailed, the phase register is presented; in fact, examples of its use are given.
- Copyright
- © 2017, the Authors. Published by Atlantis Press.
- Open Access
- This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).
Cite this article
TY - CONF AU - A.F. Chernenko AU - P.P. Maslennikov PY - 2017/06 DA - 2017/06 TI - customer support phases register in enterprise management system BT - Proceedings of the International Conference on Trends of Technologies and Innovations in Economic and Social Studies 2017 PB - Atlantis Press SP - 110 EP - 114 SN - 2352-5428 UR - https://doi.org/10.2991/ttiess-17.2017.19 DO - 10.2991/ttiess-17.2017.19 ID - Chernenko2017/06 ER -