Proceedings of the 2nd International Symposium on Social Science and Management Innovation (SSMI 2019)

Research on the Behavior Choice of Rural Financial Subject based on SCP Paradigm —Taking Wuhan Rural Commercial Bank as an Example

Authors
Meiying Yin, Weiliang Tu
Corresponding Author
Weiliang Tu
Available Online December 2019.
DOI
10.2991/ssmi-19.2019.75How to use a DOI?
Keywords
Rural; Financial subject; SCP paradigm; Behavior choice.
Abstract

The rural financial reform has exposed many problems, such as the insufficient supply of rural funds, the difficulty of farmers' loans and so on, which has hindered the development of rural economy. Based on SCP paradigm, taking Wuhan Rural Commercial Bank as an example, this paper studies the behavior of the main body of China's rural financial market, in order to guide its behavior standardization through market and policy, improve the rural financial market, and support the development of rural economy. As an important part of China's financial system, rural finance is an important part of rural economic construction and Rural Revitalization Strategy. To deepen rural financial reform, improve financial services and promote rural financial innovation, we need to regulate the behavior of rural financial subjects, and improve the credit support for Rural Revitalization and poverty alleviation.

Copyright
© 2019, the Authors. Published by Atlantis Press.
Open Access
This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

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Volume Title
Proceedings of the 2nd International Symposium on Social Science and Management Innovation (SSMI 2019)
Series
Advances in Social Science, Education and Humanities Research
Publication Date
December 2019
ISBN
10.2991/ssmi-19.2019.75
ISSN
2352-5398
DOI
10.2991/ssmi-19.2019.75How to use a DOI?
Copyright
© 2019, the Authors. Published by Atlantis Press.
Open Access
This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

Cite this article

TY  - CONF
AU  - Meiying Yin
AU  - Weiliang Tu
PY  - 2019/12
DA  - 2019/12
TI  - Research on the Behavior Choice of Rural Financial Subject based on SCP Paradigm —Taking Wuhan Rural Commercial Bank as an Example
BT  - Proceedings of the 2nd International Symposium on Social Science and Management Innovation (SSMI 2019)
PB  - Atlantis Press
SP  - 301
EP  - 305
SN  - 2352-5398
UR  - https://doi.org/10.2991/ssmi-19.2019.75
DO  - 10.2991/ssmi-19.2019.75
ID  - Yin2019/12
ER  -