Research on Animation Elements in Packaging Design

DOI

10.2991/ssehr-17.2018.18How to use a DOI?

Keywords

packaging design; animation elements; advantages; strategies; research

Abstract

in twenty-first Century, China has entered the information age. In this era of big data and information, all kinds of information are coming. Our pace of life is faster and faster. Various kinds of packaging design products we see are multifarious and dazzling, which makes consumers feel an aesthetic fatigue. Animation elements have very distinctive features, which can be used in packaging design to show the goods are different, unique, but also to stimulate consumer desire to buy. This paper expounds the advantages of applying animation elements to packaging design, and focuses on the specific strategies of applying animation elements to packaging design, in order to improve the level of commodity packaging design.

Copyright

© 2018, the Authors. Published by Atlantis Press.

Open Access

This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

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TY  - CONF
AU  - Lilei Wen
PY  - 2018/02
DA  - 2018/02
TI  - Research on Animation Elements in Packaging Design
BT  - Proceedings of the 6th International Conference on Social Science, Education and Humanities Research (SSEHR 2017)
PB  - Atlantis Press
SP  - 73
EP  - 76
SN  - 2352-5398
UR  - https://doi.org/10.2991/ssehr-17.2018.18
DO  - 10.2991/ssehr-17.2018.18
ID  - Wen2018/02
ER  -