Proceedings of the Sriwijaya International Conference on Information Technology and Its Applications (SICONIAN 2019)

A Key Factor to Maintain Engagement: Case Study Using ‘Login System’

Authors
Gao NAYING, Anggina PRIMANITA, Mohd Nor Akmal KHALID, Hiroyuki IIDA
Corresponding Author
Gao NAYING
Available Online 6 May 2020.
DOI
10.2991/aisr.k.200424.076How to use a DOI?
Keywords
engagement, entertainment, game refinement theory, login system
Abstract

The game refinement (GR) theory has been applied to many different games for quantifying their entertaining impacts. It is assumed that when playing any type of game, the game information progress is encoded and transported in our mind, and it is likely that the acceleration of that information is subject to the forces and laws of physics; thus, GR-value focuses on the “force” that the player feel. This paper focuses on not only the “force” that the player’s felt, but also the change of that “force”. A login system is a typical monotonously-repeated action whereas such system may easily lose their attractiveness from the user standpoint. The designers of the login system always try to improve its entertaining elements to motivate the users to make the boring process more uncertain and exciting. The “attractiveness decrease” process is investigated, under the premise of GR value being a constant at the end of the login process and the tendency of GR value to affects the users. To prove this concept, the instantaneous attraction during the total progress is investigated and the reward rule in different time stage is adjusted in order to maximize users’ attractiveness. In addition, an example related to real-world phenomenon in accordance with the rate of change of the GR value is also discussed.

Copyright
© 2020, the Authors. Published by Atlantis Press.
Open Access
This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

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Volume Title
Proceedings of the Sriwijaya International Conference on Information Technology and Its Applications (SICONIAN 2019)
Series
Advances in Intelligent Systems Research
Publication Date
6 May 2020
ISBN
978-94-6252-963-2
ISSN
1951-6851
DOI
10.2991/aisr.k.200424.076How to use a DOI?
Copyright
© 2020, the Authors. Published by Atlantis Press.
Open Access
This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

Cite this article

TY  - CONF
AU  - Gao NAYING
AU  - Anggina PRIMANITA
AU  - Mohd Nor Akmal KHALID
AU  - Hiroyuki IIDA
PY  - 2020
DA  - 2020/05/06
TI  - A Key Factor to Maintain Engagement: Case Study Using ‘Login System’
BT  - Proceedings of the Sriwijaya International Conference on Information Technology and Its Applications (SICONIAN 2019)
PB  - Atlantis Press
SP  - 492
EP  - 497
SN  - 1951-6851
UR  - https://doi.org/10.2991/aisr.k.200424.076
DO  - 10.2991/aisr.k.200424.076
ID  - NAYING2020
ER  -