Proceedings of the 3rd International Seminar on Education Innovation and Economic Management (SEIEM 2018)

Online and Offline Collaborative Management in O2O Services

Authors
Zhong Wu
Corresponding Author
Zhong Wu
Available Online January 2019.
DOI
10.2991/seiem-18.2019.16How to use a DOI?
Keywords
O2O service; Online and offline; Information industry; Collaborative management
Abstract

In order to solve the problem of the existing imperfect O2O service management method, this paper proposes an online and offline O2O services collaborative management method. It constructs prices collaborative method, discusses quality collaborative method, considers channels collaborative method, and studies communication collaborative method. This method provides a favorable support for promoting the modern service industry and information industry better.

Copyright
© 2019, the Authors. Published by Atlantis Press.
Open Access
This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

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Volume Title
Proceedings of the 3rd International Seminar on Education Innovation and Economic Management (SEIEM 2018)
Series
Advances in Social Science, Education and Humanities Research
Publication Date
January 2019
ISBN
978-94-6252-649-5
ISSN
2352-5398
DOI
10.2991/seiem-18.2019.16How to use a DOI?
Copyright
© 2019, the Authors. Published by Atlantis Press.
Open Access
This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

Cite this article

TY  - CONF
AU  - Zhong Wu
PY  - 2019/01
DA  - 2019/01
TI  - Online and Offline Collaborative Management in O2O Services
BT  - Proceedings of the 3rd International Seminar on Education Innovation and Economic Management (SEIEM 2018)
PB  - Atlantis Press
SP  - 59
EP  - 62
SN  - 2352-5398
UR  - https://doi.org/10.2991/seiem-18.2019.16
DO  - 10.2991/seiem-18.2019.16
ID  - Wu2019/01
ER  -