Gender Stereotype in School: Using Implicit Association Test (IAT) to Investigate Gender-Major Stereotype in Chinese Community

Keying Chen; Kunpeng Shao; Fangtong Wang

doi:10.2991/assehr.k.220105.067

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Gender Stereotype in School: Using Implicit Association Test (IAT) to Investigate Gender-Major Stereotype in Chinese Community

Authors

Keying Chen¹^{, *}^{, †}, Kunpeng Shao²^{, †}, Fangtong Wang³^{, †}

¹Lee Shau Kee School of Business and Administration, Hong Kong Metropolitan University, Hong Kong, China

²Nanjing University Business School, Nanjing University, Nanjing, 210093, China

³National Institute of Education, Nanyang Technological University, 637616, Singapore

^†

These authors contributed equally.

^*Corresponding author. Email: ¹s1218264@hkmu.edu.hk

Corresponding Author

Keying Chen

Available Online 17 January 2022.

DOI: 10.2991/assehr.k.220105.067 How to use a DOI?
Keywords: Gender stereotype; Implicit Association Test; Chinese
Abstract: Gender stereotype is a phenomenon happening on an everyday basis. Influenced by this biased belief, the common expectation in gender and major is that men are associated with STEM (science, technology, engineering, and mathematics) majors and women are associated with liberal arts majors. Nevertheless, becoming inured to stereotypical thoughts can lead to gender discrimination and polarization. Therefore, to understand individuals’ implicit attitudes towards genders and fields of majors, the current study aimed to investigate whether there was a gender stereotype regarding fields of majors in the Chinese community. The Implicit Association Test (IAT) was utilized to examine participants’ subconscious responses. Eighteen participants (10 male, 8 female) were recruited, with the age ranging from 20 to 24. They were required to complete a 5-round experiment conducted on PsychoPy. The accuracy rate and reaction time were automatically recorded. The results revealed that participants performed better in the stereotype-congruent condition than in the stereotype-incongruent condition, with their accuracy rate higher and reaction time shorter. In addition, no gender difference was found in either accuracy rate or reaction time. According to the results, we concluded that there was a gender-major stereotype among Chinese young adults and no gender difference was observed.
Open Access: This is an open access article under the CC BY-NC license.

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Volume Title: Proceedings of the 2021 International Conference on Social Development and Media Communication (SDMC 2021)
Series: Advances in Social Science, Education and Humanities Research
Publication Date: 17 January 2022
ISBN: 10.2991/assehr.k.220105.067
ISSN: 2352-5398
DOI: 10.2991/assehr.k.220105.067 How to use a DOI?
Open Access: This is an open access article under the CC BY-NC license.

Cite this article

ris enw bib

TY  - CONF
AU  - Keying Chen
AU  - Kunpeng Shao
AU  - Fangtong Wang
PY  - 2022
DA  - 2022/01/17
TI  - Gender Stereotype in School: Using Implicit Association Test (IAT) to Investigate Gender-Major Stereotype in Chinese Community
BT  - Proceedings of the 2021 International Conference on Social Development and Media Communication (SDMC 2021)
PB  - Atlantis Press
SP  - 356
EP  - 361
SN  - 2352-5398
UR  - https://doi.org/10.2991/assehr.k.220105.067
DO  - 10.2991/assehr.k.220105.067
ID  - Chen2022
ER  -

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