Proceedings of the Sixth Padang International Conference On Economics Education, Economics, Business and Management, Accounting and Entrepreneurship (PICEEBA 2020)

Analysis of Online Business Management During Covid-19 Pandemic

Authors
Sri Umi Mintari, Sri Handayani, Dian Rachmawati, Ahmad Munjin Nasih, Halimah Binti Mohd Yusof
Corresponding Author
Sri Umi Mintari
Available Online 17 June 2021.
DOI
10.2991/aebmr.k.210616.070How to use a DOI?
Keywords
Online business, Female entrepreneurs, Covid 19 pandemic
Abstract

Online business is currently booming and growing rapidly. The Covid-19 pandemic has forced all sectors to impose social restrictions. It also certainly has an impact on businesses. Businesses made offline must simultaneously turn strategies into online businesses. Therefore, the proficiency of female businesspeople should be able to take advantage of the opportunities that exist in society. The purpose of this research is to: 1) know the business condition of Online Business in female business people and 2) know online business management in the covid-19 pandemic? The method used in this study is the qualitative method through interview instruments. The results showed that of the 5 respondents interviewed the current condition of covid-1 the business can still run but must adjust to the current pandemic situation and conditions by diversifying products according to market demand to provide health-focused goods to prevent the Covid-19 virus. While the management of online business that is done can be seen from the aspect of human resources is already well owned because the average educated S1, financial aspect has not done separation of personal financial management and still has not routinely recorded financial statements, the production aspect is still only doing production without using advanced tools but the packaging is already premium class, and the promotional aspect utilizes social media to boost purchases.

Copyright
© 2021, the Authors. Published by Atlantis Press.
Open Access
This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

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Volume Title
Proceedings of the Sixth Padang International Conference On Economics Education, Economics, Business and Management, Accounting and Entrepreneurship (PICEEBA 2020)
Series
Advances in Economics, Business and Management Research
Publication Date
17 June 2021
ISBN
10.2991/aebmr.k.210616.070
ISSN
2352-5428
DOI
10.2991/aebmr.k.210616.070How to use a DOI?
Copyright
© 2021, the Authors. Published by Atlantis Press.
Open Access
This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

Cite this article

TY  - CONF
AU  - Sri Umi Mintari
AU  - Sri Handayani
AU  - Dian Rachmawati
AU  - Ahmad Munjin Nasih
AU  - Halimah Binti Mohd Yusof
PY  - 2021
DA  - 2021/06/17
TI  - Analysis of Online Business Management During Covid-19 Pandemic
BT  - Proceedings of the Sixth Padang International Conference On Economics Education, Economics, Business and Management, Accounting and Entrepreneurship (PICEEBA 2020)
PB  - Atlantis Press
SP  - 453
EP  - 457
SN  - 2352-5428
UR  - https://doi.org/10.2991/aebmr.k.210616.070
DO  - 10.2991/aebmr.k.210616.070
ID  - Mintari2021
ER  -