Proceedings of the 2024 3rd International Conference on Public Service, Economic Management and Sustainable Development (PESD 2024)

The Power of Corporate Culture in Driving CSR Initiatives: A Comprehensive Framework

Authors
Hongbing Shen1, *
180 Marine Parade Rd, B1-70/71, Parkway Parade, 449269, Singapore, Singapore
*Corresponding author. Email: katrinashen0718@gmail.com
Corresponding Author
Hongbing Shen
Available Online 19 December 2024.
DOI
10.2991/978-94-6463-598-0_75How to use a DOI?
Keywords
CSR; Corporate Culture; Impact Analysis; Framework
Abstract

Corporate Social Responsibility (CSR) has triggered widespread discussion, especially in the business landscape. Propelled by the growing expectations for social, environmental, and ethical accountability, CSR has become a strategic imperative for companies, and is deeply influenced by corporate culture, which shapes how these strategies are developed, implemented, and sustained. This paper aims to investigate the relationship between corporate culture and CSR, and it utilizes qualitative and quantitative data gathered through questionnaires and interviews with senior executives in leading China-based firms. Our findings offer practical insights into business strategies for companies could use to develop, implement, and sustain CSR efforts. This paper also introduces a framework that identifies key cultural practices to strengthen the effectiveness of CSR initiatives, and make further contributions to the growing discourse on sustainable efforts.

Copyright
© 2024 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

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Volume Title
Proceedings of the 2024 3rd International Conference on Public Service, Economic Management and Sustainable Development (PESD 2024)
Series
Advances in Economics, Business and Management Research
Publication Date
19 December 2024
ISBN
978-94-6463-598-0
ISSN
2352-5428
DOI
10.2991/978-94-6463-598-0_75How to use a DOI?
Copyright
© 2024 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

Cite this article

TY  - CONF
AU  - Hongbing Shen
PY  - 2024
DA  - 2024/12/19
TI  - The Power of Corporate Culture in Driving CSR Initiatives: A Comprehensive Framework
BT  - Proceedings of the 2024 3rd International Conference on Public Service, Economic Management and Sustainable Development (PESD 2024)
PB  - Atlantis Press
SP  - 683
EP  - 691
SN  - 2352-5428
UR  - https://doi.org/10.2991/978-94-6463-598-0_75
DO  - 10.2991/978-94-6463-598-0_75
ID  - Shen2024
ER  -