Proceedings of the 2018 5th International Conference on Management Science and Management Innovation (MSMI 2018)

An Example of Tourism Industry Integration

Authors
Cai-Zhen HONG
Corresponding Author
Cai-Zhen HONG
Available Online April 2018.
DOI
https://doi.org/10.2991/msmi-18.2018.29How to use a DOI?
Keywords
Tourism industry, Incense cultural, Integration.
Abstract

Chinese incense culture has a long history, and is known with tea culture and flower culture as the three major cultural phenomena. Development of Quanzhou Maritime Silk Road incense culture tourism is to adjust tourism industrial structure, develop cultural creative tourism and promote Maritime Silk Road culture. It is feasible due to the exquisite life demand of of the people, historical background of Quanzhou Maritime Silk Road and the spice trade, and Chinese incense capital -- Yongchun Pushi incense technology. The integration of Quanzhou Maritime Silk Road incense culture and six elements of tourism industry can broaden the tourism industry chain, and promote the transformation and upgrading of tourism industry.

Copyright
© 2018, the Authors. Published by Atlantis Press.
Open Access
This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

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Volume Title
Proceedings of the 2018 5th International Conference on Management Science and Management Innovation (MSMI 2018)
Series
Advances in Economics, Business and Management Research
Publication Date
April 2018
ISBN
978-94-6252-527-6
ISSN
2352-5428
DOI
https://doi.org/10.2991/msmi-18.2018.29How to use a DOI?
Copyright
© 2018, the Authors. Published by Atlantis Press.
Open Access
This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

Cite this article

TY  - CONF
AU  - Cai-Zhen HONG
PY  - 2018/04
DA  - 2018/04
TI  - An Example of Tourism Industry Integration
BT  - Proceedings of the 2018 5th International Conference on Management Science and Management Innovation (MSMI 2018)
PB  - Atlantis Press
SP  - 160
EP  - 165
SN  - 2352-5428
UR  - https://doi.org/10.2991/msmi-18.2018.29
DO  - https://doi.org/10.2991/msmi-18.2018.29
ID  - HONG2018/04
ER  -